Fantasy Factory Sitolo Yogulitsa ndi SIG Design

Dizayini ya Fantasy Factory Sitolo Yogulitsa ndi SIG Design ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2022 Mphoto ya Golide ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Mkati mwa Nyumba ndi Mawonekedwe.

GolideMkati· 2022

Fantasy Factory Sitolo Yogulitsa

ndi SIG Design

Kasitomala: Nayuki

Wopambana pa Mphoto ya Golide ya A' Design Award mu Gawo la Mkati

33,116

Wopambana Wotsimikizidwa

Tsimikizani Mkhalidwe wa Mphotho ya #127744

Pitani ku Tsamba Onani ku A' Design Award Nkhani Yofalitsidwa Chizindikiro cha Mphotho

Mitundu

Kapangidwe

Za Fantasy Factory Sitolo Yogulitsa

Fakitale yongopeka yokhala ndi zophikira pamalopo monga malo ogulitsa kwambiri, imaphatikiza tiyi, ritelo, IP mphatso, ndi magawo a bar kuti apange malo ogulitsa mafakitale ambiri. Lingaliro la mapangidwe a FTY adachotsedwa ku Factory. F imayimira Fair. Kwa kuyenda kwakukulu kwa anthu ndi magulu olemera azinthu, malowa adakonzedwa mwanjira ya msika. T imayimira Nthawi. Mtundu wa sitolo umachokera ku kusintha kwa mtundu wa mlengalenga, kutanthauza kusintha kwa nthawi kwa tsiku. Y akutanthauza Inu (makasitomala). Zosiyana za Inu pagalasi zimakulitsidwa ku chipangizo cha multidimensional interactive.

Chidziwitso

Za Mphoto ya Golide ya A' Design Award

Fantasy Factory Sitolo Yogulitsa ndi mmodzi mwa opambana a Mphoto ya Golide ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe a pamwamba, odabwitsa ndi odziwika. Opambana a Golide ndi zolengedwa zatsopano kwambiri, zoona patali ndi zonyezimira zomwe zimaonetsa luntha, nzeru ndi luso la opanga awo. Fantasy Factory Sitolo Yogulitsa akuyembekezeka kukhala chopangidwa chotamandidwa kwambiri, chokhazikitsa zochitika ndi chachikulu chomwe chimabweretsa phindu losawonekapo kale. Mapangidwe opambana Mphoto ya Golide ya A' Design Award awa ndi ntchito yodabwitsa, yolemekezeka yomwe imapindulitsa kwambiri ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. Fantasy Factory Sitolo Yogulitsa amabweretsa zilakolako zamphamvu, kudzutsa chidwi, kulimbikitsa luso lolenga ndi kutikopa.

Kumbuyo kwa Kapangidwe

Katundu wa Atolankhani

Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.

Makhalidwe Apadera: The fantasy factory of Nayuki is located in Shenzhen, With on-site baking as the core selling point, it integrates tea, retail, IP gifts, and bar sectors to create a multi-functional factory store that provides baking, leisure, tasting, and experience.
Miyezo ndi Kuphimba: Project area is 1100m²
Zizindikiro: multifunctional space, factory store, retail, fair, baking
Teknoloji Yopangira: Many market research was carried out about target market and similar retail stores.
Vuto la Dizayini: a.The manufacture and installation of the Bar ceiling.
b.How to integrate different functional areas (baking, tea, bar, retail, gift area) in the design and show them in the full-time business model.
Kafukufuku: Type of Research: Market research
Research Objectives: different types of factory store, retail store
Methodology: desktop survey , site visit
Insights: since there are many traits of the brand, we choose 4 traits: rich product categories, big area, full time period, large flow of people to present.
Chilimbikitso: The idea FTY was extracted from factory. F stands for Fair. For large flow of people and rich product categories, the space was planned in the way of a market.T stands for Time. Inspired by the SKY series of photography by ERIC CAHAN, the color is extracted from the color changes of the sky, implying time changes of a day. Y refers to You (customers). To emphasize the relationship between customers and Nayuki Space. Different You in the mirror is extended to the multi-dimensional interactive device.
Nthawi ya Polojekiti: The project started in May 2019 in Shenzhen and finished in November 2019 in Shenzhen.
Mamembala a Gulu: Creative director：Ray Lee
Interior design：Jiajia Wu
Rendering：yinhui Gu, Hongrong Zhang
Project management：Jing Lee
Mwini Zithunzi: Image#1-Image#5 photographer: Nayuki, 2019