Gamma Banki Yapadera by Victor Weiss is a highly esteemed winner of the very prestigious 2023 Mphoto ya Bronze ya A' Design Award in Mapangidwe a Zachipamwamba Competition Category.

BronzeZachipamwamba· 2023

Gamma Banki Yapadera

by Victor Weiss

Client: Victor Weiss

Mphoto ya Bronze ya A' Design Award Winner in Zachipamwamba Category

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Verified Award Winner

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Colors

The Design

About Gamma Banki Yapadera

Gamma ndi banki yapadera yopangidwa ngati gulu la anthu oitanidwa okha pochita nawo kayendetsedwe ka chuma. Umembala umaperekedwa kudzera munjira yatsatanetsatane komanso kuyerekeza chuma cha munthu. Kapangidwe kake kamalemekeza njira zakale za banki yamakedzana ndipo kamawonjezeranso zipangizo zamakono. Ntchitoyi ikuphatikizapo kupatsa dzina, njira za mtundu wamalonda (brand strategy), kadongosolo ka chithunzi (visual identity), kupanga zinthu, zomangamanga, ndi kupanga zithunzi. Membala aliyense watsopano amalandira phukusi lapadera lokhala ndi ndalama yagolide yotsegulira Gamma Club, bokosi la ndudu, ndiponso pini wa rhodium. Cholinga chake ndi kusunga ubale wapakati pa anthu m'zaka za pa intaneti ndi ukadaulo.

The Recognition

About the Mphoto ya Bronze ya A' Design Award

Gamma Banki Yapadera ndi mmodzi mwa opambana a Mphoto ya Bronze ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe abwino kwambiri omwe amaonekera ndi luso lolenga, kuchenjera ndi nzeru zakuthwa. Opambana a Bronze ndi zinthu zaluso kwambiri ndi zolenga modabwitsa zomwe zimatsimikizira zochitika zazikulu, kulingalira ndi kuchenjera kwa opanga awo. Gamma Banki Yapadera akuyembekezeka kukhala chinthu choyamikiridwa, chosirira ndi chokondedwa, chaukatswiri wapadera ndi chatsopano. Mapangidwe opambana Mphoto ya Bronze ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a luso, sayansi, kapangidwe ndi ukadaulo ndipo ndi abwino kwambiri chifukwa cha kusamala kwawo zazing'ono. Gamma Banki Yapadera amakwaniritsa zosowa mokongola, kukhudza zilakolako, kukopa mitima ndi kudzutsa chidwi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Gamma is perceived as not only a bank, but a private group and invitation-only club. In order to join Gamma you must have more than a high net worth. Gamma is about solid capital, it applies detailed methodology and evaluation of assets for member approval. The status and experience provoke this desire to be inside Gamma, the membership is a statement.
Tags: Confidentiality, Experience, Prestige, Expertise, Investment, Profit, Transparency, Consultant, Exclusivity, Security, Premium, Incentive, Status, Trust, Credit, Financial
Design Challenge: The biggest challenge was to set up a dream team in order to create this very high end technical project. We created Gamma from scratch the Naming, Brand Strategy, Visual Identity, Product Development, Architecture, Graphic Design, Type Design, Photo Retouch, Video Production and more.
Research: It is a challenge to ride against the tendency waves in design, when brands have worked towards minimalizing physical contact and personal experience. Gamma goes the opposite direction. When one signs the membership contract, they are given a signature package which includes: the exclusive Gamma gold coin which is a key to access the Gamma Club, a box of exclusive Cuban cigars by Arturo Fuente and a unique rhodium pen.
Inspiration: To Preserve Human Interaction in a Digital Society." The target audience is Gen X upper class. We focused in creating an exclusive brand for wealth management. With respect to the classic touch points of an antique bank and incorporated modern facilities, Gamma aims to provide the best and most exclusive experience in banking services.
Project Duration: The project was initiated in April 2019, and was concluded in June 2020.

Read the Press Release