United Cinemas Unicus Chichibu Nyumba ya Mafilimu by Mitsuhiro Shinohara is a highly esteemed winner of the very prestigious 2023 Mphoto ya Bronze ya A' Design Award in Mapangidwe a Mkati mwa Nyumba ndi Mawonekedwe Competition Category.
BronzeMkati· 2023
United Cinemas Unicus Chichibu Nyumba ya Mafilimu
Client: United Cinemas
Mphoto ya Bronze ya A' Design Award Winner in Mkati Category
Verified Award Winner
Verify Award Status for #148563The Design
About United Cinemas Unicus Chichibu Nyumba ya Mafilimu
United Cinemas Unicus Chichibu ndi nyumba ya mafilimu yomangidwa mumzinda wa Chichibu, umene unali wopanda nyumba ya mafilimu kwa zaka 29. Nyumbayi ili ndi zisenzero zisanu ndi ziwiri komanso mipando 650 mkati mwa malo okwana mamitala lalikulu 2,490. Zisenzero zambiri zimakhala ndi mipando yosakwana 100, zomwe zimathandiza kuti mafilimu osiyanasiyana aonetsedwe kwa anthu ochepa. Khoma la magalasi komanso holo yowala yomangidwa ndi miyala ya slate ndi matabwa zimalandira anthu oyendayenda pamodzi ndi omwe akufuna kuonera mafilimu. Kapangidwe kake kagwira ntchito ngati chipinda chachikulu cha mzinda, kumene alendo a msinkhu uliwonse angakumane. Zisenzero zonse zimagwiritsa ntchito zoonetsera za laser komanso makina azizindikiro ozungulira madijito.
The Recognition
About the Mphoto ya Bronze ya A' Design Award
United Cinemas Unicus Chichibu Nyumba ya Mafilimu ndi mmodzi mwa opambana a Mphoto ya Bronze ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe abwino kwambiri omwe amaonekera ndi luso lolenga, kuchenjera ndi nzeru zakuthwa. Opambana a Bronze ndi zinthu zaluso kwambiri ndi zolenga modabwitsa zomwe zimatsimikizira zochitika zazikulu, kulingalira ndi kuchenjera kwa opanga awo. United Cinemas Unicus Chichibu Nyumba ya Mafilimu akuyembekezeka kukhala chinthu choyamikiridwa, chosirira ndi chokondedwa, chaukatswiri wapadera ndi chatsopano. Mapangidwe opambana Mphoto ya Bronze ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a luso, sayansi, kapangidwe ndi ukadaulo ndipo ndi abwino kwambiri chifukwa cha kusamala kwawo zazing'ono. United Cinemas Unicus Chichibu Nyumba ya Mafilimu amakwaniritsa zosowa mokongola, kukhudza zilakolako, kukopa mitima ndi kudzutsa chidwi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The cinema complex has been waiting for citizens of the Chichibu for years. To answer the expectation for it, the cinema should be open and comfortable to people who do not watch movie. The cinema design to be here as like a living room for citizens. The city is famous for its nature as Mt. Buko, Nagatoro river, the rock pavement, and also the histrical view of town. This cinema takes them in and it succeed.
- Dimensions & Packaging
- 7 screens, 2,490.68 sqm., total capacity 650 seats. Most of screens are capacity of less than 100 seats. One 3D theatre. All theatres are installed a laser projector by Barco.
- Tags
- Movie Theatre, Cinema Complex, Cinema
- Production Technology
- Laser projector for all theatre, full automation projection system, disital signage system, Bems Gem2, 3D projection system
- Design Challenge
- This cinema has the most small capacity of the seats. It could be possible that make capacity more and less the amoutn of halls, but because of the feature of small population of the city and to make variety of showing movie, it is decided to make as possible as many halls with small amount of seats.
- Research
- Even not very large area of the cinema, the curtain wall facade makes not only movie goer but also people who just interested can come easier. The lobby is as if it is sun room and nature look materials are adapted as like slate stones and woods, tried to take into the nature of Chichibu city into it. There are many older people at the city so tried to here to be a place just enjoy and makes communication over generations.
The cinema is not only a cinema complex, but also the living room with movie culture. - Inspiration
- It have been a 29 years the Cihchibu city had lost a movie theatre. The developer P&D Consulting, the city and United Cinemas are planing to revive the movie theatre here for 10 years and in 2022 Summer, the cinema complex have been there with great welcoming by citizen.
- Project Duration
- This project took over 10 years of planning, started in 2019 and finally be realized in 2022.
Chichibu is a famous tourist destination in the Kanto region, with a population of approximately 60,000 people, famous for its geo-sites such as Mt. Bukou, where concrete material was mined, Nagatoro Gorge, famous for its rock pavement and line rafting, and springtime lawn cherry blossoms. The movie theater was built adjacent to an existing neighborhood shopping facility. - Operation Flow
- This project is cooperated with municipal office, the developper and United Cinemas to liven up the city as advertising and prompt citizens to the movie theatre.
The cinema is located where the main road from Tokyo district so we tried to make here become icon of the city.
PoteKuma-kun, the mascot character of the city, is adapted for exterior signage of the cinema that can see at image #3, a lot of advertisement, and coraborated with an advertisement movie before the show starts.
Also many news paper, radio, and local TV news picked us when the cinema opens and continues our cooperation for make citizens feel familier with movies and not to disappear a movie theatre from the city again. - Image Credits
- All photos: P&D Consulting
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
