Sooze Chibulashi cha tsitsi by Yitzu Chen is a highly esteemed winner of the very prestigious 2025 Mphoto ya Bronze ya A' Design Award in Mapangidwe a Kukongola, Kudzisamalira ndi Zipangizo Zodzikongoletsera Competition Category.
BronzeChipangizo Chodzikongoletsera· 2025
Sooze Chibulashi cha tsitsi
by Yitzu Chen
Client: Sooze
Mphoto ya Bronze ya A' Design Award Winner in Chipangizo Chodzikongoletsera Category
Verified Award Winner
Verify Award Status for #172156The Design
About Sooze Chibulashi cha tsitsi
Sooze ndi chibulashi cha tsitsi chopangidwa kuti chizigwiritsidwa ntchito tsiku ndi tsiku pakusamalira tsitsi kunyumba komanso pamene mukuyenda. Ubweya wa chibulashi umatha kubwerera mkati, kotero tsitsi lomwe latayikamo lingatheke kuchotsedwa mosavuta ndipo chibulashi chimakhalabe chotetezedwa pamene chikusungidwa. Mkati mwa chibulashi muli chinthu chosungunula madzi ochepa (fine mist sprayer) chomwe chimathira tsitsi madzi ochepa ndikuthandiza kuti zinthu zosamalira tsitsi zilowe bwino. Ubweya wopanda magetsi otsutsana (anti-static) umathandiza kuchepetsa kuthimbirira kwa tsitsi pamene mukubulasha komanso kupukusa mutu. Mapangidwe ake achidule komanso okhwima mothandiza munthu (ergonomic) amabisa zigawo zogwira ntchito, ndipo chophimba chokongoletsera cholumikizidwa ndi ma magineti chingasinthidwe kuti muzipatse maonekedwe anu enieni.
The Recognition
About the Mphoto ya Bronze ya A' Design Award
Sooze Chibulashi cha tsitsi ndi mmodzi mwa opambana a Mphoto ya Bronze ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe abwino kwambiri omwe amaonekera ndi luso lolenga, kuchenjera ndi nzeru zakuthwa. Opambana a Bronze ndi zinthu zaluso kwambiri ndi zolenga modabwitsa zomwe zimatsimikizira zochitika zazikulu, kulingalira ndi kuchenjera kwa opanga awo. Sooze Chibulashi cha tsitsi akuyembekezeka kukhala chinthu choyamikiridwa, chosirira ndi chokondedwa, chaukatswiri wapadera ndi chatsopano. Mapangidwe opambana Mphoto ya Bronze ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a luso, sayansi, kapangidwe ndi ukadaulo ndipo ndi abwino kwambiri chifukwa cha kusamala kwawo zazing'ono. Sooze Chibulashi cha tsitsi amakwaniritsa zosowa mokongola, kukhudza zilakolako, kukopa mitima ndi kudzutsa chidwi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This innovative comb features retractable bristles for effortless cleaning and durability, preventing breakage during storage. Its integrated fine mist sprayer, combined with anti-static bristles, tames frizz and enhances hair nourishment by accelerating product absorption. A sleek, ergonomic design conceals functional elements, with a magnetic decorative cover allowing personalization while maintaining a minimalist aesthetic. This multifunctional design enhances convenience, efficiency, and style.
- Dimensions & Packaging
- Small: Length101mm x Width60mm x Height 30mm
- Tags
- Hairbrush, Comb, Retractable, Haircare, Bristles
- Production Technology
- In the production design of the comb, ultrasonic technology is used for precise adjustments to ensure smooth integration of the exterior components. The material selection prioritizes comfort and a soothing massage effect, avoiding excessively hard materials while ensuring the comb remains easy to fold. Additionally, anti-static properties are essential. After multiple trials and experiments, the ideal material for the comb teeth was carefully determined.
- Design Challenge
- This design balances ergonomic sizing, seamless aesthetics, and market adoption. Considering mold costs and hand size differences across regions, a middle-ground dimension was chosen for optimal comfort. Achieving a nearly invisible parting line required higher production precision, increasing complexity. Additionally, introducing an innovative product demands market education, posing cost and adoption challenges. Strategic refinements ensure both functionality and consumer appeal.
- Research
- We conducted research on existing functional and portable combs through both online and physical sources to identify products that align with our target criteria. The marketing team first analyzed market sales and distribution models, while the engineering team assessed production processes and costs. After integrating findings, we conducted market research to evaluate consumer expectations before proceeding with prototyping, testing, and iterative refinements through continuous discussions and adjustments.
- Inspiration
- Many people use water or hair treatment sprays to style their hair, yet traditional combs often become difficult to clean, leading to frequent disposal and replacement. Traditional combs are hard to clean and often discarded, but this design features retractable bristles and an integrated spray for hair nourishment, extending its lifespan. Compact and travel-friendly, it offers effortless grooming at home or on the go, making it a versatile and sustainable solution for daily haircare needs.
- Project Duration
- The project was launched in Taiwan in 2019 and was showcased at the 2022 Paris International Invention Exhibition, where it won a gold medal. It was also exhibited at the 2022 Taiwan Innotech Expo.
- Operation Flow
- Patented retractable bristles technology to remove hair from the brush easily. It’s simple to clean and storage.
Easy Portability Take it with you anywhere with different stress relief way – brushing hair, massaging scalp, hair care in the same time.
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