DIY Spice Blends by Chef Heidi Chikhalidwe Tv Digito Maphikidwe by Lize-Marie Swan is a highly esteemed winner of the very prestigious 2020 Mphoto ya Siliva ya A' Design Award in Mapangidwe a Zolengeza, Kutsatsa Malonda ndi Kulumikizana Competition Category.
SilivaZolengeza· 2020
DIY Spice Blends by Chef Heidi Chikhalidwe Tv Digito Maphikidwe
Client: Unilever Food Solutions
Mphoto ya Siliva ya A' Design Award Winner in Zolengeza Category
Verified Award Winner
Verify Award Status for #90682The Design
About DIY Spice Blends by Chef Heidi Chikhalidwe Tv Digito Maphikidwe
Unilever Food Solutions anapatsa mwayi Chef Heidi Heckmann (Wofufuza Wakasitima Wachigawo, Cape Town) kuti apange maphikidwe 11 apadera a Spice Blends ogwiritsira ntchito Robertsons Spice Range. Monga gawo la "Ulendo Wathu, Kupeza Kwanu" lingaliro lidali lopanga zithunzi ndi zida zapadera pogwiritsa ntchito zosakaniza ndi Facebook. Sabata iliyonse Cheice Helend wapadera wa Spice Blends adatumizidwa ngati Facebook wolemera Facebook Canvas Post. Iliyonse ya maphikidwewa imapezekanso kutsitsidwa kwa iPad patsamba la UFS.com.
The Recognition
About the Mphoto ya Siliva ya A' Design Award
DIY Spice Blends by Chef Heidi Chikhalidwe Tv Digito Maphikidwe ndi mmodzi mwa opambana a Mphoto ya Siliva ya A' Design Award, kuzindikirika kolemekezeka modabwitsa komwe kumaperekedwa kwa mapangidwe a pamwamba, okongola ndi ochititsa chidwi. Opambana a Siliva ndi ntchito zowala kwambiri ndi zolenga kwambiri zomwe zimaonetsa ukatswiri, luso ndi nzeru zakuthwa za opanga awo. DIY Spice Blends by Chef Heidi Chikhalidwe Tv Digito Maphikidwe akuyembekezeka kukhala ntchito yodabwitsa yoonetsedwa, yaukatswiri wapadera ndi yatsopano kwambiri. Mapangidwe opambana Mphoto ya Siliva ya A' Design Award awa ndi chopangidwa chodziwika kwambiri ndi choyamikiridwa chomwe chimapindulitsa ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. DIY Spice Blends by Chef Heidi Chikhalidwe Tv Digito Maphikidwe ndi cholengedwa chomwe anthu ambiri amachichitira nsanje, chomwe chimadzutsa zilakolako, kubweretsa maganizo abwino ndi kuyatsa kudabwa ndi chidwi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Unilever Food Solutions tasked resident Chef Heidi Heckmann (Regional
Customer Chef, Cape Town) to create 11 unique Spice Blends recipes using the Robertsons Spice Range. As part of “Our Journey, Your Discovery” campaign the idea was to create unique images and designs using these ingredients for a fun Facebook campaign. Each week Chef Heidi’s unique Spice Blends was posted as media-rich Facebook Canvas Posts. Each of these recipes is also available for iPad download at the UFS.com website. - Dimensions & Packaging
- Each design was aprox. 500mmx500mm on a 50mm black painted tile slate. Each recipe is then digitized to an A4 layout for iPad use.
- Tags
- advertising, Art Direction, photography, illustration,
- Production Technology
- Each image was produced using the ingredients of each recipe and sourced from the Robertson Spice Range. Each illustration was handcrafted, brushed and composited on a black tile slate and took with a DSLR camera in the studio.
- Inspiration
- The inspiration for each of these images came from the Spice Blend recipes names. These images were meticulously crafted by brushing the various spice ingredients together to form and switch on the senses in 11 eye-catching designs.
- Project Duration
- The campaign ran from 27 Jun 2017 to 14 Jun 2017 on the Unilever Food Solution SA facebook page.
- Team Members
- Copywriter/Art Director: Lize-Marie Swan
Account Exec: Cheila Madureira
Account Exec: Sarah Bartholomew
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