Kapangidwe ka Doritos x Empirical Nacho Cheese Spirit Chida cha Otsatsa Malonda ndi PepsiCo Design and Innovation kapatsidwa Mphoto ya Siliva ya A' Design Award mu gulu la Mapangidwe a Mapaketi

KUTI IFALITSIDWE NTHAWI YOMWEYO

COMO, Italiya, 23 Epulo, 2025 /DesignNewswire/ A' Design Award & Competition yatsimikizira kuti mphotho ya Mphoto ya Siliva ya A' Design Award mu gulu la Mapangidwe a Mapaketi yaperekedwa pa kapangidwe ka Doritos x Empirical Nacho Cheese Spirit Chida cha Otsatsa Malonda kopangidwa ndi PepsiCo Design and Innovation wa ku PepsiCo Design & Innovation. Mphothoyi ndi gawo la A' Design Award & Competition ya 2024 - 2025 ndipo inafikiridwa kudzera mu kuwunika kwachinsinsi kwa anzawo ndi bungwe lalikulu lapadziko lonse la aphunzitsi odziŵika, akatswiri a mapangidwe ndi atolankhani, omwe anaweruza zolembedwa mosadziwika mayina potengera miyezo yoikidwa kale.

Tanthauzo la mphotho ya Mphoto ya Siliva ya A' Design Award

Mphoto ya Siliva ya A' Design Award imakondwerera mapangidwe a pamwamba omwe amaonetsa ubwino ndi zatsopano. Mphoto imeneyi imazindikira zolengedwa zomwe sizokongola chabe komanso zogwira ntchito kwambiri, zomwe zimaonetsa kumvetsetsa kwakuya ndi luso la wopanga. Olandira Mphoto ya Siliva ya A' Design Award amazindikirika chifukwa cha zopereka zawo pa kukweza miyezo ya makampani ndi kutukula ntchito ya kapangidwe. Ntchito yawo nthawi zambiri imakhala ndi zatsopano zoyambirira ndipo imadzutsa mayankho amphamvu a mtima, kukhudza kwambiri kukonza moyo wa tsiku ndi tsiku.

Za kapangidwe ka Doritos x Empirical Nacho Cheese Spirit Chida cha Otsatsa Malonda

Doritos x Empirical Nacho Cheese Spirit ndi chida cha otsatsa malonda chomwe chinapangidwa pa chakumwa choledzeretsa chapadera chokhala ndi kukoma kwa Nacho Cheese. Kukoma kwa Nacho Cheese kwa Doritos kumadziwika kwambiri ndipo kwakhala kukugwiritsidwa ntchito mu zakudya zoviikamo, popcorn ndi zinthu zina. Mu 2023, kampani yopanga zokometsera ya Empirical inapereka kwa Doritos njira yatsopano yogwiritsira ntchito kukoma kwawo kotchuka: chakumwa choledzeretsa chokhala ndi kukoma kwa Nacho Cheese. Kalongedwe kameneka kamayambitsa kuphatikiza kosayembekezereka kumeneku kwa atolankhani ndi anthu a pa intaneti. Zinthu zochepa zomwe zinatulutsidwa zinagulidwa zonse mu maola osakwana asanu ndi limodzi ndipo zinalandira chidwi cha atolankhani a dziko lonse.

Mbiri ya mphotho

PepsiCo Design and Innovation wa ku PepsiCo Design & Innovation ndi wopambana wa 125 mphotho za A' Design Award, kuphatikiza chizindikiritso ichi. Mphothozi zimafika pa nthawi yochokera 2013 - 2014 mpaka 2024 - 2025 ya A' Design Award & Competition.

Za Mphotho ya A' ya Mapangidwe a Mapaketi

Mphotho ya A' ya Mapangidwe a Mapaketi ndi mpikisano wapadziko lonse wovomereza mapangidwe a mapaketi abwino kwambiri opangidwa ndi akatswiri aluso. Mpikisanowu umakonzedwa mkati mwa A' Design Award & Competition ndipo ndi wotseguka kwa opanga mapaketi, opanga zithunzi, mabungwe okonza zizindikiro ndi opanga katundu ochokera kumaiko onse. Nthawi zambiri zolowa zimaphatikizapo bottles, boxes, cans, pouches, tubes ndi cartons. Mphotho za mapangidwe a mapaketi zimasindikizidwa pa https://designers.org/ny/gulu-la-mapangidwe/mapaketi

Za A' Design Award & Competition

A' Design Award & Competition ndi mphotho yapadziko lonse ya mapangidwe yowunikidwa ndi bungwe, yomwe yakhala ikuchitika chaka chilichonse kuyambira 2008. Mpikisanowu ndi wotseguka kwa zolembedwa zochokera kumaiko onse. A' Design Award ili ndi cholinga chothandiza anthu kupititsa patsogolo dziko kudzera mu mapangidwe abwino pozindikira ndi kulimbikitsa zinthu, ntchito ndi utumiki wapamwamba zomwe zimathandiza anthu, komanso polenga kudziŵa ndi kuyamikira kwapadziko lonse pa njira ndi mfundo za mapangidwe abwino. Zolembedwa zimawunikidwa ndi anzawo ndipo zimaweruzidwa mosadziwika mayina ndi bungwe lalikulu lowunika lapadziko lonse la aphunzitsi odziŵika, akatswiri a mapangidwe ndi atolankhani potengera miyezo yoikidwa kale monga kagwiridwe ntchito, ergonomiki, uinjiniya, kaonetsedwe, zatsopano, kugwiritsidwa ntchito mosavuta, kukhalitsa ndi teknoloji, pomwe kulinganiza zotsatira kumagwiritsidwa ntchito kuchotsa tsankho. Mphotho zimaperekedwa pa magawo a Platinamu, Golide, Siliva, Bronze ndi Chitsulo. A' Design Prize yoperekedwa kwa opambana oyenera imaphatikizapo chikho cha mphotho, satifiketi ya mapangidwe apamwamba, buku la pachaka lakovera lolimba, chilolezo chamoyo wonse chogwiritsa ntchito chizindikiro cha wopambana wa A' Design Award, chionetsero cha ntchito zopambana, kaitanidwe ku mwambo wa usiku waulemerero ndi mwambo wopereka mphotho ku Italiya, kuphatikizidwa mu World Design Rankings ndi Designer Rankings, ndi ntchito zolumikizana ndi anthu ndi zofalitsa nkhani. Kulembetsa, kuyika ntchito ndi kulandira zotsatira za poyamba ndi kwaulere, ndipo opambana a Professional Edition ndi Digital Edition sakakamizidwa ndi pangano kulipira ndalama zinanso kuti alandire A' Design Prize. Zambiri zikupezeka pa https://competition.adesignaward.com

Zothandizira atolankhani

• Tsamba la wopambana: https://designers.org/ny/169155
• Tsamba la A' Design Award: https://competition.adesignaward.com/169155
• Malo oonetsera a atolankhani: https://www.designnewsroom.com/!169155
• Mbiri ya wopambana: https://designers.org/ny/d/133313

Kulumikizana ndi atolankhani

Giulia Ferrari, Ofesi ya Atolankhani
Designers.Org
Via Leone Leoni 32, 22100 Como, Italiya
press@designers.org
+39 031 4491953

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