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Lvyou Road Jinmao Palace Centre de Venda by Zhen Chu

Lvyou Road Jinmao Palace Centre de Venda by Zhen Chu is a highly esteemed winner of the very prestigious 2020 A' Design Award d'Argent in Interior Competition Category.


ArgentInterior· 2020

Lvyou Road Jinmao Palace Centre de Venda

by Zhen Chu

Client: ChuZhen, Jiang Zhengnan

A' Design Award d'Argent Winner in Interior Category

17,668

Verified Award Winner

Verify Award Status for #104303

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The Design

About Lvyou Road Jinmao Palace Centre de Venda

Lvyou Road Jinmao Palace es un centre de venda situat a Jinan, en China. L'interior perlonga l'estil de l'arquitectura existenta e utiliza de linhas simplas per formar de grandas superfícias. De formas de montanhas e d'aiga son menadas dins l'espaci per crear una atmosfèra calma e poetica. De parets de brica basadas suls motius de las anticas muralhas de las ciutats chinesas e de grasilhas que filtran la lutz produsisson un jòc de lutz e d'ombra. De passatges serens ofrisson d'en primièr una experiéncia espaciala mesurada e puèi se dobrisson sus d'espacis mai amples, convidant los visitaires a explorar. Las bricas en tiras foguèron fixadas a las parets a la man.

The Recognition

About the A' Design Award d'Argent

Lvyou Road Jinmao Palace Centre de Venda a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que Lvyou Road Jinmao Palace Centre de Venda siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Lvyou Road Jinmao Palace Centre de Venda es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The interior design continues the architectural style, and adopts concise languages to outline the overall spacefeaturing large surfaces. It extracts forms of mountains and water, draws on architectural aesthetic and brings in nature, to create a poetic interior ambience.With rolling mountain elements and serene passages, the sales center firstly provides a restraining spatial experience and then gradually opens up another world, attracting visitors to explore and immerse themselves into it.
Dimensions & Packaging
Area: 1500 square meters
Category: Sales
Tags
G-Art, sales center, mountains and water, upscale community, transformation
Production Technology
To ensure perfect effects, strip bricks were fixed onto walls by hand.
Design Challenge
The sales center was transformed from an old building which featured appropriate spatial proportions with low ceiling and large floor area.Based on the expansive plot and large number of visitors, the client requested generous and open spaces.
The challenges were how to optimizethe spatial proportions and raise the storey height by minimum amount of transformation work, and how to create a sense of rhythm and playfulness while ensuring openness and expansiveness of spaces.
Research
The project is situated at Shenwu Village, Jinan City, China. The site is surrounded by mountains, which reminded the designers of rolling mountains and surging water. So they incorporated those natural elements into the interior design, hoping to create an elegant and tranquil ambience. Through exploring theconnection between humanistic landscapeand contemporary spaces from a prudent perspective, the designers created an illusionary "city of mountains and water", waiting people to explore.
Inspiration
The most unique property lies in creation of spatial scenes.
The project explores the connection between humanistic landscapeand contemporary spaces, creates an illusionary "city of mountains and water" for people to explore.
The brick walls that draw on patterns ofancient Chinese city walls, the grilles that generate interplay of light and shadows, together produce a charming and elegant oriental ambience. Such an atmosphere is also highlighted by the floating "boxes" and outdoor landscape.
Project Duration
The project was started in April 2019 and finished in October 2019 in Jinan.
Operation Flow
The project extracts forms of mountains and water, draws on architectural aesthetic and brings in nature, to create a poetic interior ambience. With rolling mountain elements and serene passages, the sales center firstly provides a restraining spatial experience and then gradually opens up another world, attracting visitors to explore and immerse themselves into it.
Team Members
Chief designer: Zhen Chu
Designer: Kang Liu
Designer: Zhengnan Jiang
Designer: Wanting Wang
Designer: Kun Li
Designer company:G-Art Architecture and Interior Design
Image Credits
Photography: Zhangjiakou Zebra Vision Cultural Communication Co., Ltd

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