Pimoji Design de Pilula Mai Intuitiu by Jong Hun Choi

Pimoji Design de Pilula Mai Intuitiu by Jong Hun Choi is a highly esteemed winner of the very prestigious 2020 A' Design Award de Fèrre in Idèa Competition Category.

FèrreIdèa· 2020

Pimoji Design de Pilula Mai Intuitiu

by Jong Hun Choi

Client: Hyupsung University

A' Design Award de Fèrre Winner in Idèa Category

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Colors

The Design

About Pimoji Design de Pilula Mai Intuitiu

Las personas ancianas patisson de nombrosas maladias cronicas e prenon aitant de medicaments. Pasmens, la màger part de las personas ancianas prenon sovent de medicaments que correspondon pas als sintòmas a causa d'una vista debla e d'una memòria feble. D'autre biais, la màger part de las pilulas convencionalas son similaras e difícils de distingir. Pimoji a una forma d'organ, doncas es facil de veire quins organes o sintòmas lo medicament pòt ajudar. Aquestas Pimoji ajudaran pas solament las personas ancianas, mas tanben los cècs que patisson de ceguesa e que son incapables de distingir los medicaments.

The Recognition

About the A' Design Award de Fèrre

Pimoji Design de Pilula Mai Intuitiu a ganhat la distincion A' Design Award de Fèrre, una reconeissença prestigiosa acordada a de bons designs que respondon a las exigéncias professionalas e industrialas esperadas de creacions plan concebudas. Los ganhaires del Fèrre demòstran una granda abilitat, una nauta especializacion, una comprenedura d'expèrt e la capacitat creativa de lors creators. S'espèra que Pimoji Design de Pilula Mai Intuitiu siá una creacion fòrça considerada, admirada e estimada, practica e innovanta. Aqueste design ganhaire de la distincion A' Design Award de Fèrre integra las melhoras practicas del sector e a de caracteristicas tecnicas competentas ligadas a un saber-far e a un talent. Per son rigor, Pimoji Design de Pilula Mai Intuitiu merita lo respècte e es destinat a aportar de melhoraments a la qualitat de la vida que ajudan a far del mond un luòc melhor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Pimoji is a new type of pill that is inspired by human organs and changed the shape of the pill to make it more intuitive. Older people suffer from many chronic diseases and are taking as many medicines. However, most elderly people often take medicines that do not fit the symptoms because of poor eyesight and poor memory. On the other hand, most conventional pills are similar and difficult to distinguish. Pimoji is shaped like an organ, so it's easy to see what organs or symptoms the drug can help. These Pimoji will help not only the elderly, but also the blind who suffer from blindness and are unable to distinguish drugs.
Dimensions & Packaging: The size of the largest pill(for example heart shape) size is 12mm x 12mm from to smallest one(for example brain shape) is 10mm x 10mm
Tags: Pill, Drug, Medicine, Universal Design, The Blind, Senior, Older people, Concept Design, Idea Design
Production Technology: The material used in tablets was used as much and as possible to keep them as round as possible to make them easier to swallow.
Design Challenge: It was the biggest challenge to find a symbol that everyone could abstract.
Research: There are many elderly people who suffer from many chronic diseases not only in my country but all over the world. In Korea, studies have shown that these elderly people are taking numerous drugs and are not taking them in the right way. If can't fix taking a lot of medicine, i want them to take it properly. The most fundamental problem was that the generic forms of drugs looked similar, and I decided to focus on the form of drugs, the nature of them. As a result, not only the elderly, but everyone was basically bent on finding abstract symbols and came across it as a human organ.
Inspiration: First, I got a hint by focusing on the poor eyesight of the elderly and the blind. So they could easily distinguish drugs and think about how to take them correctly, so that they could focus on the essence of the pill itself and produce an intuitive form. The result was to use the shape of the organ.
Project Duration: The project started in September 2019 in Suwon, and finished in December 2019 in Hwasung, and was exhibited in Hypsung University Galley in December
Operation Flow: It is designed to make the shape of the organ more intuitive, easy to understand, and even touch it to feel it. Therefore, blind people will be able to use it easily.
Image Credits: All photo credits to Jong hun Choi