Beauty United Space Disseny Interior de Salon per John Sun and Renee Zhu

Lo dissènh Beauty United Space Disseny Interior de Salon per John Sun and Renee Zhu es un laureat autfo estimfo del prestigfo 2020 A' Design Award d'Aur dins la Categoria de Competfo Interior.

AurInterior· 2020

Beauty United Space Disseny Interior de Salon

per John Sun and Renee Zhu

Client : DDDD Creative Company

Laureat del A' Design Award d'Aur dins la Categoria Interior

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Colors

Lo Concèpte

A prepaus de Beauty United Space Disseny Interior de Salon

Beauty United Space es un salon de cofadura e de beutat situat a Wuhan, en China. L'interior cobrís environ 220 mètres carrats e recampa dins un sol luòc los servicis de talh de pels, d'estilisme e de maquilhatge. Las colors principalas de l'identitat de la marca devesisson los espacis e crèan de fòrts contrastes de colors. D'elements abstraches d'un autobús son utilizats coma tèma dins tot l'espaci. Los materials comprenon de panèls de terrazzo prefabricats, de carrèls de ciment, d'acièr inoxidable miralhat e brossat e de cadièras de plastic molat. D'espacis interactius e d'expausicions de produches ajudan los visitaires a comprene la marca.

La Reconoissença

A prepaus del A' Design Award d'Aur

Beauty United Space Disseny Interior de Salon a ganhat la distincion A' Design Award d'Aur, una reconeissença immensament prestigiosa acordada a de designs de primièra qualitat, meravilhoses e excellents. Los ganhaires de l'Aur son de creacions extrèmament innovantas, visionàrias e esbleugissentas, que reflectisson lo prodigi, la sabença e la proeça de lors designers. S'espèra que Beauty United Space Disseny Interior de Salon siá una invencion fòrça lausada, que dintra de tendéncias e monumentala, que provesís un valor sens precedent. Aqueste design ganhaire de la distincion A' Design Award d'Aur es un projècte espectaclós e respectat, que fa un grand ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Beauty United Space Disseny Interior de Salon crea de sentiments intensos de desirs, evòca la passion, encoratja la creativitat e fascina.

Darrièr lo concèpte

Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas: The designers adopted the main colors of the brand visual identity to divide spaces so as to form a dynamic color collision. Moreover, personalized modern elements are extracted from "bus", helping to create eye-catching visual effect. Topical and interesting interactive spaces, store appliance attract customers who pursue innovative things. Meanwhile, related products are also displayed here, giving guests a new immersive experience and then better understanding the brand meaning.
Dimensions e Embalatge: About 220 square meters.
Etiquetas: Hair and beauty salon, theme space, fast modeling, fashionable life, immersive experience space, one-stop solution
Tecnologia de Produccion: Prefabricated terrazzo panel, prefabricated colored terrazzo panel, cement tile, mirrored stainless steel, brushed stainless steel, fluorocarbon paint metal tube, HDPE modeling chair, convex mirror prop.
Desaffo de Dissènh: The designers hoped to create a more comfortable way to show the DNA of BUS by utilizing and developing bus elements in the commercial space with beauty fatigue, rather than just arranging an carriage in a concrete way. And they selected materials within limited types to express the design concept.
Recèrca: Taken "Bus" as the concept, the design creates a customer-friendly brand story that they can easily understand. At the same time, simple references are used to bridge customers and the brand. Besides, apart from pronouncing and remembering easily, the brand name has other advantages: the starting point of topics and the guiding direction of marketing and others.
Inspiracion: The brand name is derived from its brand positioning: a birthplace of fashionable life. It aims to invite guests to discuss together the magic and secret of being beautiful, from hairstyle, makeup to life. "B.U.S Hair and Beauty Salon" takes "BUS" as the carrier to advertise its key values: economical, convenient and customer-friendly, which are essential elements of daily life. The design uses abstract elements of bus to bring about more topics.
Durada del Projècte: The project started in March 2019 and finished in December 2019, and was located in 2F, Hanjie Wanda Plaza, Wuhan, Hubei, China.
Flux Operacional: B.U.S hopes to give an one-stop solution about haircut, modeling and makeup for the young people. Based on that, the designers came up with the design concept that customers would get a "ticket key" when they enter BUS, and after the modeling they can take photos uploading to the Cloud, and get the photo when paying the cash. The whole process can improve the user experience of "taking the bus" and makes the consumption action more interesting.
Membres de l'Equipa: Interior Design: DDDD Creative Studio
Interior Creative Director: John Sun
Project Manager: Renee Zhu
Design Development & On-site Technology: Herb
Brand Positioning: Creative Fiber Consulting
VI Design: Juke Creative Design Studio
Designer: CHRISTOPHE BRANCHU
Crèdits d'Imatges: Photographer: Sensor Images