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Fusionista Disseny Interior de Cinèma by Oft Interiors Ltd.

Fusionista Disseny Interior de Cinèma by Oft Interiors Ltd. is a highly esteemed winner of the very prestigious 2021 A' Design Award d'Aur in Interior Competition Category.


AurInterior· 2021

Fusionista Disseny Interior de Cinèma

by Oft Interiors Ltd.

Client: Emperor Cinemas

A' Design Award d'Aur Winner in Interior Category

Colors

The Design

About Fusionista Disseny Interior de Cinèma

Fusionista es un disseny interior de cinèma creat a travèrs de la renovacion d'un cinèma existent a Hong Kong. Lo projècte cobrís 4375 mètres carrats repartits sus quatre estatges. Los dos estatges inferiors acuèlhon la bilhetariá e las zònas publicas, mentre que los dos estatges superiors acuèlhon las salas de projeccion. Lo percors de circulacion mena los visitaires davant los comptadors de manjar leugièr sul camin de las salas, çò que sosten las vendas. Lo marbre, l'alumini, lo teissut, la moqueta e lo veire distinguisson cada zòna per la color e la textura. De materials duradisses foguèron seleccionats per reduire los còstes de manteniment ulteriors.

The Recognition

About the A' Design Award d'Aur

Fusionista Disseny Interior de Cinèma a ganhat la distincion A' Design Award d'Aur, una reconeissença immensament prestigiosa acordada a de designs de primièra qualitat, meravilhoses e excellents. Los ganhaires de l'Aur son de creacions extrèmament innovantas, visionàrias e esbleugissentas, que reflectisson lo prodigi, la sabença e la proeça de lors designers. S'espèra que Fusionista Disseny Interior de Cinèma siá una invencion fòrça lausada, que dintra de tendéncias e monumentala, que provesís un valor sens precedent. Aqueste design ganhaire de la distincion A' Design Award d'Aur es un projècte espectaclós e respectat, que fa un grand ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Fusionista Disseny Interior de Cinèma crea de sentiments intensos de desirs, evòca la passion, encoratja la creativitat e fascina.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is a renovation project whose original site is also a cinema. However, with the change of consumption structure and business model, the original cinema was not suitable for the needs of young consumers. A new high-end cinema with new function orientation and unique "experiential consumption scene" was hoped to be created.
Dimensions & Packaging
Area: 4375 sqm
Materials: marble, aluminum, fabric, carpet, glass, coaching and painting.
Tags
cinema, interior design, entertainment space, commercial space, renovation project
Production Technology
First of all, the profitability of the cinema is the sale of light food, therefore the line reflecting the traces of space users needs to guide consumers to different sales areas. The lower two floors are mainly for the ticketing area and the outside area, while the upper two floors are for the movie halls. In this way, the area of selling light food becomes the only way which must be passed to the cinema, which provides a favorable condition for the occurrence of consumption. The two upper floors are mainly providing a purer viewing environment for the cinema.
Design Challenge
What is different from the ordinary cinema is that, due to the limitation of the building itself, the entire cinema is distributed in four different floors and the functional areas are cut into pieces.
Research
How to plan all the functional areas reasonably while the area and size of each floor are different? This is the key point of this pondering over the design.
Inspiration
We emphasize the importance of "experiential consumption scene" to the current business environment in design, the thinking over design is not only reflected in the visual tension, but also in the control of materials, the arrangement of lines of moving, and the countless logic behind.
Project Duration
The project started in 2018 in HK and finished in 2019 in the same place.
Operation Flow
In addition to the arrangement of lines of moving, when it comes to the design style, the designer also presents distinctive functional space according to different materials of various colors, textures and tactile sensation, such as leather, copper, marble brick, steel bar and so on. At the same time, material properties need to be considered in the selection of materials, due to needs of the commercial space environment to be continuously maintained and the necessity to further reduce the maintenance cost in the later period.
Patents
Copyrights belong to Oft Interiors, 2019.
Team Members
CM Jao, Ken Cheung amd Yoyo Au
Image Credits
All images used in the submission was taken by Sean.

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