Bronze Interior · 2021
Grandblue Concepcion Interiora de Burèu
by Joe Ho
- A' Design Award de Bronze 2021 in Interior
- CLIENT: Joe Ho Associates
- Estimated Number of Design Views: 13,575
- Verification code 14A9D880CB · Verify this award
Colors
About Grandblue Concepcion Interiora de Burèu
Grandblue es un interior de recepcion e de saloneta de burèu situat a Guangzhou. L'espaci èra abans dominat per de nombrosas entradas e sortidas, e a été transformat en una zòna d'acuèlh calorosa. La disposicion simetrica foguèt remplaçada per un plan dobèrt que melhora l'accessibilitat e favoriza lo contacte entre las personas. La concepcion sèc un tèma blu modèrne inspirat per l'aiga e l'ocean. Un burèu de recepcion blanc repren aqueste tèma. Un grand ecran illuminat darrièr lo burèu presenta l'imatge de la marca e marca lo començament de la zòna de saloneta colorida.
About the A' Design Award de Bronze
Grandblue Concepcion Interiora de Burèu a ganhat la distincion A' Design Award de Bronze, una reconeissença plan prestigiosa acordada a de designs excellents que se destrian per la creativitat, l'engenh e la finessa. Los ganhaires del Bronze son d'artefactes largament abils e sorprenentament creatius que provan la vasta experiéncia, l'imaginacion e l'engenhositat de lors designers. S'espèra que Grandblue Concepcion Interiora de Burèu siá un objècte fòrça considerat, admirat e estimat, notablament professional e innovant. Aqueste design ganhaire de la distincion A' Design Award de Bronze integra las melhoras practicas de l'art, de la sciéncia, del design e de la tecnologia e es excellent per son atencion al detalh. Grandblue Concepcion Interiora de Burèu satisfa esplendidament los besonhs, toca los desirs, encanta los sentiments e interèssa la curiositat.
Press Kit
- Unique Properties
- A space that formerly was predominated by a various of entries and exits has been turned into a warm welcome area. The symmetrical design was changed into a world of networking and cross linking optimizing for accessibility. The building itself is committed to the style of blue modern. The white reception desk picks up this design idea, whilst the gigantic illuminated screen behind is designed to enhance brand images and serves as a starting point of the lively and colorful lounge area.
- Tags
- Minimal, modern, fluidity, geometry
- Production Technology
- In order to strength the design with Grandblue DNA in the reception area. we got inspiration from their logo. We have been try to do a 1:1 mock up for the curvy blue ribbon on the ceiling. We need to ensure that all the joint should be smoothly with aluminum material and design the detail to connect to the barrisol smoothly.
- Design Challenge
- As Grandblue is a stated-owned enterprise in china, they have a very strict design guideline, not only to the space standard but also have the limited material list. We brainstorm with client how to upgrade their branding image, finally we use their one of their business line - water to be our design language. The outcome was very successful and we help them to have a new international image.
- Research
- We would like to help the staff working in this office like Eden, everyone can feel very relax when came into the reception, take a rest in the blue booth.
- Inspiration
- Our inspiration is come from ocean, we pick the element from ocean such as waves pattern, diving, tropical fish and boat integrate into our design.
- Project Duration
- The project started in 2018 in Guangzhou and finished in December 2019.
- Operation Flow
- We have create a workshop with the senior management and their staff to divide into 8 group to brainstorm what their new office look like, we have sources mood images, doing a model and we got a lot of inspiration from this workshop.
- Image Credits
- Image#1-5: Photographer Cossa Pan, 2019
