Pastoco Assieta Grafic Circular by Jun Yamazaki and Takuya Osawa is a highly esteemed winner of the very prestigious 2021 A' Design Award d'Argent in Ustensilis de Cosina Competition Category.
ArgentUstensilis de Cosina· 2021
Pastoco Assieta Grafic Circular
by Jun Yamazaki and Takuya Osawa
Client: Jun Yamazaki and Takuya Osawa
A' Design Award d'Argent Winner in Ustensilis de Cosina Category
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- Verified Award Winner
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The Design
About Pastoco Assieta Grafic Circular
Aquesta assieta grafic circular permet als coplas novèls de comprendre aproximativament l'equilibri de lors aliments, sens pesar los menjars o comptar las valors nutricionalas. L'equipa a vissat los coplas novèls per aquesta assieta. An tendéncia a manjar de biais malsant dins lor vida conjugala novèla, perque la vida novèla amb lo partenari aumenta l'apetit. Al meteis temps, vòlon pas se genar mutualment en s'ocupant tròp de lor alimentacion. Per resòlvre aqueste problèma, l'equipa a cercat d'equilibrar lo contròtle facil de lor regim alimentari amb lo plaser de manjar. E l'an aconseguit en s'inspirant del grafic circular, simbòl de la visualizacion de l'equilibri.
The Recognition
About the A' Design Award d'Argent
Pastoco Assieta Grafic Circular a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que Pastoco Assieta Grafic Circular siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Pastoco Assieta Grafic Circular es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This plate visualize the balance of nutrition in foods with its pie chart shape. Fresh couples can grasp how well-balanced their foods are intuitively, without weighing foods or calculating the amount of nutrition. Moreover, the open part shows the target the start of eating way, eating vegetables first. It prevents sharp increase of blood sugar level. Fresh couples can practice positive diet with well-balanced and healthy foods on this plate.
- Dimensions & Packaging
- The whole size of this plate is D220mm x W220mm x H20mm, the diameter of center hole is 70mm. Thanks to its compact size and center hole, if our target fills the plate with foods, the total amount of foods is not so much. And less blank spaces give them an illusion as if they eat a lot. Therefore, they eat less, and are satisfied with it.
The plate also has four colors, natural beige, white, navy and paste pink. Our target can select their favorite color from the variations. - Tags
- Tableware, Plate, Healthy foods, Diet, Nutrition, blood sugar level, insulin control
- Production Technology
- They make this plate with ceramic. And the surface finishing is fine matte texture. Its natural and warm texture makes foods look better. It will motivate them to keep healthy diet. And also, ceramic has good mass-productivity. It is not so expensive and stylish plate.
Fresh couples eat foods with this plate every day. Therefore, they did not select just easy to handle cheap plastic, hard to use stylish wood, but selected ceramic. - Design Challenge
- The big challenge was balancing two conflictive factors. For the fresh couples to succeed losing weight with their plate, 1. they can control their foods without conscious restriction, 2. they can enjoy eating as well. Because most of fresh couples are not keen on keeping healthy diet to sacrifice eating happily.
If the plate is separated into small sections for each food, it looks as if the plate forces the target to eating healthy. If the plate has just organic and aesthetic design, it does not have a healthcare function. Through try and error, the team got inspiration from pie chart which is the symbol of visualization of balance, and got over the challenge. - Research
- They observed the tastes and behaviors of the target. And they did interviews to them too. As the result, they found their general problems that the target tends to eat unhealthily and get fat after the marriage. Because the fulfilled life with partner enhances the appetite. And one can’t resist eating as much as the other.
Fortunately, a wife has somewhat sense of health more than her husband generally. So she has encouraged him and herself to try losing weight for some times since their marriage. But the strict management can throw cold water on their newly-married life, and get difficulty to keep on it. - Inspiration
- Most of fresh couples wish spending healthy and happy life together, but they have difficulty to practice it, especially in what they eat. Because too-managed food restricts their normal life, and they need to pay attention to calories all the time. As a result of these restrictions, they lost pleasure of eating foods. For their targets to keep the healthy diet positively, they try to solve the above problems with design.
- Project Duration
- Our design work started in March 2020 between London and Osaka, will finish in September 2020 in Osaka in Japan.
- Operation Flow
- All they need to do is very simple. They should just place foods and dishes on the plate. Here is the colorful pie chart of foods. It shows what food is sufficient and is not sufficient. Now, they wonder how much the ratio of each foods are. If there is a colorful food pie chart in front of them, today’s meal will be ideal.
- Team Members
- Jun Yamazaki
Takuya Osawa - Image Credits
- Image #1: Photographer Takuya Osawa, Main image, 2020.
Image #2: Photographer Takuya Osawa, Colour Variations, 2020.
Image #3: Photographer Takuya Osawa, The detail part and texture explanation image, 2020
Image #4: Photographer Takuya Osawa, The image of plate filled with foods, 2020
Image #5: Photographer Jun Yamazaki, The usage scene Image, 2020
Video Credits: Cast Takuya Osawa and Reiri Osawa, Camera Operator Takuya Osawa and Jun Yamazaki, The short feature video, 2020
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