Front Braçalet by Nardin Sabounchi is a highly esteemed winner of the very prestigious 2021 A' Design Award d'Argent in Joiòs Competition Category.

ArgentJoiòs· 2021

Front Braçalet

by Nardin Sabounchi

Client: Ela.store

A' Design Award d'Argent Winner in Joiòs Category

33,405

Verified Award Winner

Verify Award Status for #121614

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Front Braçalet

Front es una colleccion de braçalets concebuts per èsser comprés quand se los agacha de fàcia. Cada braçalet forma un cercle complet, e las linhas que creèn la decoracion se crosan amb lo cercle exterior. La decoracion es plaçada a l'interior de la benda puslèu que sus la susfàcia exteriora, de tal biais que las dimensions diferisson dels estandards abituals. Cada pèça es simetrica sus l'axe vertical e asimetrica sus l'axe orizontal. Los braçalets son produsits per la concepcion tridimensionala e l'estampatge d'un molde de cera, seguits per la fonda dins l'argent. Lo resultat es leugièr e durable per un usatge quotidian.

The Recognition

About the A' Design Award d'Argent

Front Braçalet a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que Front Braçalet siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Front Braçalet es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: In the FRONT bracelets collection, as the name implies, to comprehend the design of the work, it has to be observed face front. The general state of the work is in the form of a complete circle, and the lines that form the decoration of the bracelet intersect with the outer circle.
Dimensions & Packaging: Weight of bracelet 1: 13.03 grams diameter: 69.45mm elevation: 3 mm thickness: 1.5 mm pipes size: 1.35 mm.
Tags: Fine jewelry, Bracelets, Poetic, Jewelry, Ela.store, Front bracelet
Production Technology: Pair of 3D-designed and 3D-printed wax mold and cast silver bracelets with the best available material (s925).
Variable in every metallic material: gold, steel, silver, platinum, or different plating in every possible color.
Design Challenge: The most challenging and frustrating part in designing the bracelets, In contrast to other fine jewelry that has their decorations on the outer surface, this collection has internal and interlacing decoration which causes this obstacle makes it harder to scale the final product fit on the wrist.
The next problem was due to the 3D cast making. As for having several 3D printing methods the most important factor for choosing wax modeling was accuracy which in other cases cause the internal lines to overlap.
In addition to 3D prints and casting operation was which materials to use as filaments, for instance, plastic-based filaments (ABS/PLA) wouldn’t make it through the heat casting process and would stick to the product causing impurity in the final product. But SLA wax modeling technique won't cause problems as the wax would evaporate in the contact of extreme of kiln leaving the hot cast empty of any other materials resulting in a pure product.
Research: Sohrab Sepehri had a major idol role in designers' life, so they felt a need to pay back in their own ways. As for their adoration towards all his life works, they felt an existential love for "the footsteps of water", they set their minds to build a relationship with the blank verse and their works. In order to establish a balance between the work and the blank verse, designers animated Sohrab's lifestyle of simplicity, modesty, and receptivity.
Inspiration: The FRONT collection is inspired by a poem of a great Persian poet, Sohrab Sepehri, acknowledged worldwide for his paintings, in Iran he was known for his blank verses. His poem, named "The footsteps of water", points out the necessity of changing the point of view toward all phenomena: "Wash up the eye, See the otherwise"; this verse is the foundation of this design. The designer, inspired by the blank verse, strongly believes that point of view is much more essential than perception itself.
Project Duration: The idea of the project stroke the mind of the designers in Nov 2019 and by Dec 2020, the production steps were completed in Tehran, Iran.
Operation Flow: Lightweight, durable for everyday use. Chic and stylus.
Team Members: Nardin Sabounchi, Masoumeh(Niloufar) Salehi,
Image Credits: Photographer and Videography: Tina Tinati 2021