Platin Aparelh Domestic · 2021
Lavazza Elogy Milk Maquina de Cafè
- A' Design Award de Platin 2021 in Aparelh Domestic
- CLIENT: Lavazza
- Estimated Number of Design Views: 519,077
- Verification code 4800BF54C5 · Verify this award
Colors
About Lavazza Elogy Milk Maquina de Cafè
Aquesta maquina de cafè amb escumador de lach integrat oferís lo paquet complet de la cultura cafeïèra italiana: de l'espresso al cappuccino o al latte. Lo design s'inspira dels cafès e bars italians e es una evolucion del lengatge formal existent de Lavazza. Es caracterizada per una granda carcassa sens costura amb lo lògo Lavazza tridimensional sul costat. Los accents metallics solenlhan los punts de contacte principals coma la palanca, la grilha d'egotament e l'interfàcia d'utilizaire. Lo sistèma Lavazza in Black oferís tanben de capsulas de cafè pelablas que pòdon èsser recicladas mai facilament. Un long trabalh es estat realizat per reduire lo nivèl de bruch e la consomacion d'energia.
About the A' Design Award de Platin
Lavazza Elogy Milk Maquina de Cafè a ganhat la distincion A' Design Award de Platin, una reconeissença extrèmament prestigiosa acordada a de designs verdadièrament excepcionals, elegants e magnifics. Los ganhaires del Platin son meravilhas de la creacion, testimoniatges dels limits de la creativitat intellectuala, e mòstran lo professionalisme inegalable e lo geni de lors designers. S'espèra que aqueles designs sián las òbras mai reconegudas, que definisson l'estetica d'una epòca, contribuïsson al ben-èstre de la societat e fan avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Lavazza Elogy Milk Maquina de Cafè presenta un nivèl transcendent d'excellença e fa, sens cap de dobte, del mond un luòc melhor gràcias a sas caracteristicas avantatjosas e preciosas. Lavazza Elogy Milk Maquina de Cafè es una òbra ganhaira de la distincion A' Design Award de Platin que desrevelha de desirs, inspira, entosiasma, encanta e fa néisser una granda jòia.
Press Kit
- Unique Properties
- This coffee machine with integrated milk frother offers the complete package of Italian coffee culture: from espresso to cappuccino or latte. It is characterised by a big, seamless shell with three-dimensional Lavazza logo on the side. Metal accents underline the main touch points like lever, drip grid and UI. The Lavazza in Black system also offers peel-able coffee pods that can be recycled more easily. A lot of work went into reducing noise level and energy consumption.
- Dimensions & Packaging
- Dimensions: 160mm / 418mm / 302mm
Weight: 5,5kg
Removable parts are dishwasher safe
Power 1500 W
Voltage 220-240
Frequency 50 Hz
It comes nicely boxed along with a Quick Start Guide and a more detailed instruction booklet. - Tags
- Lavazza, Coffee, Espresso, Cappuccino, Latte, milk frother, touch interface
- Production Technology
- main shell: plastic (ABS/SAN), finishing textured/glossy,
logo: pad printed
glas mug
steel drip grid
rubber feet - Design Challenge
- Much effort went into developing a shared common platform for the different versions of the machine. The product is commercialized as Classy Custom Milk and Inovy Custom Milk in different business channels/markets.
- Research
- Development process through conceptual and formal research, 3D modelling, physical mock-ups, prototyping.
- Inspiration
- Aimed at domestic home use and at small and medium offices the machine delivers a unique, professional and easily accessible coffee experience in a relatively compact footprint. The design takes inspiration from the world Italian coffee shops and bars and is an evolution of Lavazza's existing form language in this segment. Slightly more serious and professional, but still recognizably Italian in surfacing, details and finish. Many different recipes can be prepared with the innovative and patented foaming mechanism. The complete range of Italian coffee culture comes to life. La vita è bella!
- Project Duration
- The project was designed in Turin, Italy. The complete product development process for all different versions took about 20 months.
- Operation Flow
- The touch sensitive UI arranges the main selections in two groups: one for coffee, one for milk-based beverages. Drinks can be personalized with boost functions and required service is indicated in the centre. The machine comes with a patented milk frothing system and a dedicated glass mug. The cup rest can be adjusted, placing smaller cups closer to the spout. This reduces splashes and has benefits for coffee temperature and crema. The big water tank is easily accessible.
- Image Credits
- Lavazza
