United Cinemas Terrace Mall Matsudo Complèx cinematografic by Kunihisa Akiyama

United Cinemas Terrace Mall Matsudo Complèx cinematografic by Kunihisa Akiyama is a highly esteemed winner of the very prestigious 2022 A' Design Award de Bronze in Interior Competition Category.

BronzeInterior· 2022

United Cinemas Terrace Mall Matsudo Complèx cinematografic

by Kunihisa Akiyama

Client: United Cinemas Co.,Ltd.

A' Design Award de Bronze Winner in Interior Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About United Cinemas Terrace Mall Matsudo Complèx cinematografic

Aqueste teatre de cinèma compòrta 3 tipes de salas amb formats especials: Imax, 4DX e ScreenX, e 8 salas de cinèma ordinárias. L'Imax es un dels ecrans mai grands del Japon. I a doas idèas d'interior que contrastan. Una presenta mantunas lumieras LED blavas simbolicas linearas suspendudas del teulat al long de l'escalièr mecanic. L'autra presenta de grafismes monocròms de dialògs de filmes. Aquestas doas crean un contraste entre 2D e 3D, e entre color e monoton. Tanben aquesta metòda es anciana mas los materials son novèls, çò que permet a totas las generacions de los acceptar. Los visitaires pòdon tanben far de fòtos dins aqueste luòc fotogenic.

The Recognition

About the A' Design Award de Bronze

United Cinemas Terrace Mall Matsudo Complèx cinematografic a ganhat la distincion A' Design Award de Bronze, una reconeissença plan prestigiosa acordada a de designs excellents que se destrian per la creativitat, l'engenh e la finessa. Los ganhaires del Bronze son d'artefactes largament abils e sorprenentament creatius que provan la vasta experiéncia, l'imaginacion e l'engenhositat de lors designers. S'espèra que United Cinemas Terrace Mall Matsudo Complèx cinematografic siá un objècte fòrça considerat, admirat e estimat, notablament professional e innovant. Aqueste design ganhaire de la distincion A' Design Award de Bronze integra las melhoras practicas de l'art, de la sciéncia, del design e de la tecnologia e es excellent per son atencion al detalh. United Cinemas Terrace Mall Matsudo Complèx cinematografic satisfa esplendidament los besonhs, toca los desirs, encanta los sentiments e interèssa la curiositat.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This movie theater has 3 types of special movie format theaters, Imax, 4DX, and ScreenX, and 8 ordinary movie theaters. The Imax is one of the largest screen size in Japan.
Dimensions & Packaging: 12screens, 6,293sqm, total capacity 1975 seats. One Imax theater, one 4dx theater, one ScreenX theater and 8 regular theater. Two back stage dressing room, projection room and back room for staffs. Imax technology from Canada.4dx and ScreenX technology from Korea, Construction company is SHIMIZU Corporation, a major general contractor in Japan.
Tags: Cinema, Cinema complex, Movie theater, Photo spot, Graphic art, Word art, LED line lighting, Imax, 4dx, ScreenX
Production Technology: Imax laser system, 4DX system, ScreenX system, Full Automation projection system, Digital signage system, BEMS Gem2, Theater management system
Design Challenge: Because of Tokyo Olympic, construction cost had got very high and we had to make cinema complex unique with very much lower cost. There have two idea.

One is at the escalator. We installed many symbolistic blue liner LED lights hanged from ceiling along with the escalator that guests have to use and that makes guests feel futuristic and exited. Blue is also used in lobby as characteristic color.

The other is graphics. The LED lights make 3D and symbolistic color. On the theatre floor, at the contrast, has impressive 2D graphics around and they are made by dialogue of movies with mono-tone.
Research: The building has shopping tenants from basement floor to 3th floor, the Cinema is 3rd floor. The cinema is one of the anchor and symbol of this huge commercial complex. Because of the SNS, especially Instagram is in a trend among young people, this cinema takes some photo spot for it.
Inspiration: The United Cinemas Terrace Mall Matsudo is in the shopping mall Terrace Mall in Matsudo city, Chiba prefecture in Japan. There used to a fruit and vegetable market and many people visited here. The mall is concepted as the mall along the people lives here with fulfilling and brighter days. We interpreted that this shopping mall become the central institution and various people comes here as young people, family and aged people. Then what the cinema complex being such place should be is offer the various kind of entertainment that accepted by every kind of person.
Project Duration: This project started in 2016 and opening in 2019, located in Matsudo-city Chiba Japan, locates next to Tokyo. This movie theater opened with one of the largest shopping mall in the city which area used to a market.
Operation Flow: It has been six years the Matsudo city does not have movie theatres so that we have proposed the large, most advanced, and best facilities. We installed three latest movie formats so that many customers can enjoy movies with various way.
Team Members: Chief Interior Designer: Shuwa Tei
Interior Designer: Kei Sagara
Chief Graphic Designer: Naoyuki Suzuki
Image Credits: Main Image,#1,#2,#3,#4:Photographer / Toshiyuki Yano,