Afterimages Revista by Przemek Hajek is a highly esteemed winner of the very prestigious 2022 A' Design Award d'Argent in Imprimariá Competition Category.

ArgentImprimariá· 2022

Afterimages Revista

by Przemek Hajek

A' Design Award d'Argent Winner in Imprimariá Category

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Verified Award Winner
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Colors

The Design

About Afterimages Revista

Lo concept de design grafic e la comunicacion visuala per la revista d'art Afterimages son coerents: del lògo, l'identitat fins a la composicion. L'objectiu principal del projècte èra de s'adobar amb lo legat de l'Academiá de Bèlas Arts Strzeminski de Lodz e crear una version modèrna que provenís de la tradicion d'avantgarda. Lo papièr de qualitat rugosa, la tecnica d'estampatge en sec, la color d'impression (Pantone) aplicada a la cobèrta, correspondon al subjècte de cada numèro. La revista es richament illustrada, plena de fòtos de qualitat, e dins aqueste respècte s'assembla a una revista de mòda de vida.

The Recognition

About the A' Design Award d'Argent

Afterimages Revista a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que Afterimages Revista siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Afterimages Revista es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Bigger format, rough high quality paper from the 'csm' collection, dry-stamping technique, the printing color (Pantone) applied to the cover corresponds to the topic of each issue. The magazine is richly illustrated, filled with high-quality photos, and in this respect it resembles life style magazines. It is the first printed magazine published by the Strzeminski Academy of Fine Arts in Lodz and it is available not only for students and teaches, it is distributed nationwide.
Dimensions & Packaging: 230 x 300 mm, about 250-300 pages
Tags: Art Magazine, Print Design, Graphic design, Cover Design, Publication, Visual communication
Production Technology: High quality offset print Pantone (cover) Cmyk (inside)
Design Challenge: The challenge was to create a design of the magazine, on the one hand, referring to the avant-garde tradition, and on the other, creating its modern, fresh version. It was a challenge to reach interested recipients, create a platform and a community around the magazine and create a magazine with premium design, content and paper on a limited budget and with a small team.
Research: The artistic and scientific, thematic magazine Powidoki (Afterimages) is published by the Strzeminski Academy of Fine Arts in Lodz (Poland). The periodical is devoted to significant artistic and scientific events. It contains critical texts about art and design as well as interviews with prominent figures of the world of culture and higher education from Poland and abroad.
Inspiration: The inspiration of the project was the heritage of the Strzeminski Academy of Fine Arts Lodz and their great artists: Strzeminski, Kobro, Hiller, the avangarde, which was established over one hundred years ago. An afterimage is an image that continues to appear in the eyes after a period of exposure to the original image. Our brain produces it when we stare at something for a long time. This image is not as obvious as it seems at first glance. It is blurred and not clear.
Project Duration: The first issue of the magazine was created and published in 2019. By mid-2021 it has been published five issues of 'Afterimages' (two issues per year). Place of the creation of the magazine: Lodz, Poland.
Operation Flow: Interaction with the magazine: high quality print and paper, stamping can be felt under your finger, qr codes.
Team Members: Marta Ostajewska
Mariusz Wlodarczyk
Ryszard W. Kluszczynski.