Wan Yue Complex Centre de Venda by Eh Design Group

Wan Yue Complex Centre de Venda by Eh Design Group is a highly esteemed winner of the very prestigious 2022 A' Design Award d'Argent in Interior Competition Category.

ArgentInterior· 2022

Wan Yue Complex Centre de Venda

by Eh Design Group

Client: Eh Design Group

A' Design Award d'Argent Winner in Interior Category

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Verified Award Winner

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The Design

About Wan Yue Complex Centre de Venda

Lo Wan Yue Complex es un centre de venda concebut coma un espaci comercial e cultural immersiu. L'interior s'inspira del caractèr regional local e associa elements classics e modèrnes. Los tons blancs dominan l'espaci, mentre que los tocs daurats e roge-irange apòrtan de prigondor e de calor. De linhas corbas presas de las arts decorativas donan forma a l'interior, e de grandas ròcas artificialas talhadas d'un sol còp associan la tradicion e la forma modèrna. Las unitats comercialas son dispausadas una après l'autra al long d'un corredor axial. Una installacion artistica evòca la sensacion sanflorada de navigar sus una barca en estiu.

The Recognition

About the A' Design Award d'Argent

Wan Yue Complex Centre de Venda a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que Wan Yue Complex Centre de Venda siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Wan Yue Complex Centre de Venda es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The entire sales office borrows the local regional characteristics to achieve an ornate, elegant, and pure space. It also feels like travelling through time, reviving long-past historical and modern elements and thereby resurrecting the pulse and ideals of bygone eras.
Dimensions & Packaging: Big wholly-cut artificial rocks give the space a sense of modernity and tradition being combined, and life here blooms splendidly because of the liberated atmosphere.Community is not something you can force, instead, something grows into a great community naturally.
Tags: sales center, interior design, modern
Production Technology: The design aims to embody a return to a more colorful life, to be an integration of the humanities and the arts, while also acting as an aesthetic interpretation of the diversity of urban life.The designer drew on curved linear designs taken from the new decorative arts, and captured the leisurely vibe of drifting on a boat in the summer through an art installation.
Research: The color tone and light effects here are reminiscent of Rembrandt's color palette. The dominance of white sets the grandeur and mature tone of this space, while the embellishments in gold and orange-red are like adding melodies to a symphony, echoing in the air. And just like adding depth to music, it results in more depth to the space while also highlighting the designer's artistic taste and vision of future lifestyle.
Inspiration: In the open and free city atmosphere, the designer tried to restore a new model of symbiosis between business and culture. The rich history of this city and the spirit infused in it are expressed in a post-modern narrative that comes together like an architectural symphony. The complex is constructed in a "Roman Holiday" style, allowing visitors to experience a dazzling European street market. Modern and classical, present and future, these contrasts create a fantasy journey that embodies the idea that "diversity is beauty".
Project Duration: The project started in Sep 2021 in Hangzhou and finished in Nov 2021 in Tianjin
Operation Flow: The space presents multi-dimensional scenes. Along the axial corridor, popular IPs such as Starbucks, Pop Mart, Miss Puff are displayed one by one. It is a reflection of people's pursuit for an increasingly refined life.

The rising horse symbolizes the romantic prosperity of the plaza. It is a brand-new creation in the context of the modern times. The partially hollowed-out design highlights the overall style and gives passersby a shocking sensory experience open to immersive interpretation.