Eataly Ginza Foncion Principala: Interior de Restaurant per Uds Ltd.

Lo dissènh Eataly Ginza Foncion Principala: Interior de Restaurant per Uds Ltd. es un laureat autfo estimfo del prestigfo 2022 A' Design Award d'Argent dins la Categoria de Competfo Interior.

ArgentInterior· 2022

Eataly Ginza Foncion Principala: Interior de Restaurant

per Uds Ltd.

Client : EATALY Asia Pacific, LTD.

Laureat del A' Design Award d'Argent dins la Categoria Interior

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Lo Concèpte

A prepaus de Eataly Ginza Foncion Principala: Interior de Restaurant

Eataly Ginza es un interior de restaurant, mercat e cafè situat al seisen estatge de Ginza Six, un establiment comercial a Ginza, Tòquio. La concepcion seguís lo concèpte de Eataly Garden. La superfícia totala de 1000 mètres carrats es agençada coma un grop de pichonas botigas, amb un esclairatge d'estil lampadari de carrièra, plantacions e bancs. Las devisions orizontalas son mantengudas al minim e lo plafon demòra descobèrt, mentre que los cambiaments de revestiment del sòl definisson las zònas. Un bar central evòca una plaça de vila italiana. La disposicion en jardin convida los visitaires a intrar amb aisidesa e a demorar confortablament.

La Reconoissença

A prepaus del A' Design Award d'Argent

Eataly Ginza Foncion Principala: Interior de Restaurant a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que Eataly Ginza Foncion Principala: Interior de Restaurant siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Eataly Ginza Foncion Principala: Interior de Restaurant es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.

Darrièr lo concèpte

Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas: "Eataly Ginza" was designed to be a bright, green space with a series of small stores to represent the "Eataly Garden" concept. This allows people to feel more at ease stepping into the store and allows many people to experience the values that Eataly has cherished.
Dimensions e Embalatge: The total floor area is 1000 square meters.
Etiquetas: Restaurant, Eataly, Ginza, Ginza Six, Market, Italian
Tecnologia de Produccion: The entire store is divided into several zones, but to create a sense of spatial expansion, we devised a zoning plan with as few horizontal partitions as possible to create a unified space and separate flooring materials. The ceiling is skeletonized, and streetlights of the same design are placed throughout the space to create a sense of unity. Only the backside of the thorne has louvers on the ceiling, creating a calm space that resembles a semi-outdoor space.
Desaffo de Dissènh: Since this was a renovation project, it was difficult to achieve consistency between the drainage and other facility plans and the zoning plan to express Eataly. In addition, Eataly around the world has a more mixed store and restaurant area, but we thought this would not fit in Japan, so we challenged ourselves to find a way to express Eataly in Japan by loosely partitioning the space with aisle widths and plantings while making it look as if it were a mixed space.
Recèrca: By inspecting Food Hall mobile stores around Japan and examining plans for Eataly stores around the world, we were able to create a plan that expresses the qualities of Eataly while at the same time being suitable for the Japanese. We gathered images reminiscent of parks and plazas and integrated them with the existing Eataly design to further express the concept.
Inspiracion: Ginza is one of Japan's leading downtown areas and one of Tokyo's most exclusive commercial districts. "Eataly Ginza" was planned to be located on the 6th floor of "Ginza Six", a commercial facility in such a district of Ginza.
Most of the 6th floor is occupied by "Tsutaya" Japan's largest bookstore, and visitors to the 6th floor are intended to visit the "Tsutaya Bookstore".
This "Tsutaya Bookstore" was designed based on the concept of a back alley, and the space configuration expresses an empty alleyway, just as the concept suggests.
Therefore, the concept of Eataly is "Eataly Garden" and rather than forcibly separating it from the Tsutaya, which is the center of the 6th floor, the plan is to integrate the two so that a rich "Garden" spreads beyond the alleyway.
The store layout, which looks like a collection 1of small stores reminiscent of a garden, streetlight-like lighting, plantings, benches, and other features were designed so that visitors to Eataly can spend their time comfortably and on their way.
The goal of Eataly is to convey the importance of rich food experiences to as many people as possible.
Durada del Projècte: It started in July 2020 on the 6th floor of "Ginza Six" a commercial facility located in Ginza, Tokyo, and opened on August 25, 2021. This will be Eataly's first store in Japan with an area of approximately 1,000 square meters, and compared to previous stores in Japan, it is the store that offers the best experience of Eataly's stated concept.
Flux Operacional: Guests can enjoy the richness of Italian produce at restaurants, bars, markets, and cafes as they walk through the park.
The central bar is inspired by the cheerful town square in Italy where friends and family gather daily to enjoy wine and antipasto.
Glass cases are lined with a variety of small plates, and you can enjoy aperitivo with cocktails and wine at any time of the day.
Brevets: Uds Ltd. + Eataly Asia Pacific, Ltd.
Membres de l'Equipa: Interior Design: Uds Ltd. Keiichi Ito, Ryo Okada
Crèdits d'Imatges: #1: Photographer Nacasa & Partners Inc. , 2021
#2: Photographer Nacasa & Partners Inc. , 2021
#3: Photographer Nacasa & Partners Inc. , 2021
#4: Photographer Nacasa & Partners Inc. , 2021
#5: Photographer Nacasa & Partners Inc. , 2021