Gatorade x Go Rigo Linha de Vestits, Accessòris Esportius by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2023 A' Design Award de Bronze in Social Competition Category.
BronzeSocial· 2023
Gatorade x Go Rigo Linha de Vestits, Accessòris Esportius
by PepsiCo Design and Innovation
A' Design Award de Bronze Winner in Social Category
Verified Award Winner
Verify Award Status for #149744The Design
About Gatorade x Go Rigo Linha de Vestits, Accessòris Esportius
Gatorade x Go Rigo es una colleccion d'edicion limitada de vestits e accessòris esportius creada per als ciclistas. La colleccion foguèt desvolopada gràcias a una collaboracion entre Gatorade e Go Rigo Go, e los beneficis de las vendas an sostengut l'Escòla de Ciclisme de Los Yarumos, situada dins la zòna nòrd del Departament d'Antioquia en Colómbia. Los dessenhs son inspirats pels paisatges colombians. De motius de montanhas e de valadas apareisson sus las vestimentas e los accessòris. Aquestes motius representan l'esfòrç e la dedicacion dels ciclistas per cada kilomètre percorregut.
The Recognition
About the A' Design Award de Bronze
Gatorade x Go Rigo Linha de Vestits, Accessòris Esportius a ganhat la distincion A' Design Award de Bronze, una reconeissença plan prestigiosa acordada a de designs excellents que se destrian per la creativitat, l'engenh e la finessa. Los ganhaires del Bronze son d'artefactes largament abils e sorprenentament creatius que provan la vasta experiéncia, l'imaginacion e l'engenhositat de lors designers. S'espèra que Gatorade x Go Rigo Linha de Vestits, Accessòris Esportius siá un objècte fòrça considerat, admirat e estimat, notablament professional e innovant. Aqueste design ganhaire de la distincion A' Design Award de Bronze integra las melhoras practicas de l'art, de la sciéncia, del design e de la tecnologia e es excellent per son atencion al detalh. Gatorade x Go Rigo Linha de Vestits, Accessòris Esportius satisfa esplendidament los besonhs, toca los desirs, encanta los sentiments e interèssa la curiositat.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Recently, Gatorade collaborated with Go Rigo Go! to create an enticing new offer for its consumers: an exclusive clothing line and sports accessories available for a limited time only and supporting a social cause. Proceeds from the sale of Gatorade x Go Rigo Go! benefitted the Los Yarumos Cycling School, located in the northern area of the Department of Antioquia.
- Inspiration
- The team drew design inspiration for this collaboration from the beauty of the Colombian landscapes athletes explore as they navigate their cycling journey. The mountain and valley motifs woven throughout the Gatorade x Go Rigo Go! collection represents the passion and dedication that every cyclist devotes to each kilometer they ride, knowing there will be obstacles and challenges, but never losing sight of the goal of breaking through their own limits.
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