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Ax1 Site web by Alisa Kalnitska

Ax1 Site web by Alisa Kalnitska is a highly esteemed winner of the very prestigious 2023 A' Design Award de Bronze in Web Competition Category.


BronzeWeb· 2023

Ax1 Site web

by Alisa Kalnitska

Client: Ax1

A' Design Award de Bronze Winner in Web Category

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The Design

About Ax1 Site web

Lo concèpte entièr d'AX1 es non-estandard, lo tèma fosc e los efèctes visuals incredibles destruisson completament los estereotips sus aqueste subjècte. L'interfàcia del site es monocròma, totun dins l'efècte, dins lo segond blòt, de tacas coloradas vivas pòdon èsser observadas, amai soslinhant lo futurisme e las emocions que los utilizaires proban. D'objèctes tridimensionals cromats unics son tanben estats desvolopats. Reflècton lo metal de la tecnica e la natura premium del projècte. Lo design es ergonomic e adaptable.

The Recognition

About the A' Design Award de Bronze

Ax1 Site web a ganhat la distincion A' Design Award de Bronze, una reconeissença plan prestigiosa acordada a de designs excellents que se destrian per la creativitat, l'engenh e la finessa. Los ganhaires del Bronze son d'artefactes largament abils e sorprenentament creatius que provan la vasta experiéncia, l'imaginacion e l'engenhositat de lors designers. S'espèra que Ax1 Site web siá un objècte fòrça considerat, admirat e estimat, notablament professional e innovant. Aqueste design ganhaire de la distincion A' Design Award de Bronze integra las melhoras practicas de l'art, de la sciéncia, del design e de la tecnologia e es excellent per son atencion al detalh. Ax1 Site web satisfa esplendidament los besonhs, toca los desirs, encanta los sentiments e interèssa la curiositat.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The whole concept is non-standard, the dark theme and incredible visual effects completely destroy the stereotypes about this topic. The site interface is monochrome, however in the effect, in the second block, bright colored spots can be seen, thus emphasizing the futurism and emotions that users experience. Unique chrome-plated three-dimensional objects have also been developed. They reflect the metal of the technique and the premium nature of the project. The design is user-friendly and responsive.
Dimensions & Packaging
The site is designed to be fully responsive: 4k resolution, laptops, smartphones, tablets and other devices. Available in the latest versions of Chrome, Firefox, Safari, iOS and Android.
Tags
web3, дизайнер Alice K, UX, UI, Website, Web design, Interface, Responsive, Crypto, Blockchain
Production Technology
UX/UI design: Figma; Image retouching: Adobe Photoshop; Development & animations: HTML, CSS, JavaScript
Research
To understand what the effects should be, it is necessary to feel the approach of blockchain systems and study the principles of their development. In addition, a survey was conducted among users who are familiar with the concept of «blockchain», and among users who are not familiar with the subject. The main questions were: «How can you describe the blockchain?» and «What emotions does this topic evoke?». This survey played a role in shaping the style of graphic elements.
Inspiration
In 2023 blockchain technologies continue to develop actively. Besides, they are increasingly used in various industries. These technologies provide users with many possibilities. Therefore, such a topic cannot but be of interest. In the work on the AX1 website, the main inspiration was precisely manufacturability. The purpose was to convey all the modernity, the speed of development and futurism. To do this, complex visual effects have been thought out and developed that arouse curiosity and capture the attention.
Project Duration
The project started in July 2022 in Ukraine. Published on the web in September 2022. Update February 2023 - until now.
Operation Flow
The site has a one-page structure with scrolling and easy navigation. Minimum of text description so as not to overload users. The founders of the AX1 organized the first incubator in this industry. Providing information and financial support for the development of interesting projects in the field of blockchain. To participate users can use the contacts to tell about their project and take part in the competition.
Team Members
Alisa Kalnitska

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