Jelenew Malhòt de ciclisme de manjas cortas by Jelenew Incorporated

Jelenew Malhòt de ciclisme de manjas cortas by Jelenew Incorporated is a highly esteemed winner of the very prestigious 2024 A' Design Award d'Argent in Articles Esportius Competition Category.

ArgentArticles Esportius· 2024

Jelenew Malhòt de ciclisme de manjas cortas

by Jelenew Incorporated

Client: Jelenew Incorporated

A' Design Award d'Argent Winner in Articles Esportius Category

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Verified Award Winner

Verify Award Status for #152798

View at A' Design Award Press Release Award Badge

Colors

The Design

About Jelenew Malhòt de ciclisme de manjas cortas

Jelenew es un malhòt de ciclisme de manjas cortas concebut per las ciclistas. Lo malhòt es fach d'un teissut tecnic amb raiaduras aerodinamicas, que redirigís lo flux d'aire parallèl dins de canals e redusís la resisténcia. Lo teissut mescla 85 per cent de nilon amb 15 per cent de fibra de poliuretan e pesa 115 gramas per mètre carrat, de tal biais que lo malhòt acabat pesa 125 gramas. Una talha pro fit es aplicada al pièch, a la talha e a l'esquina per s'adaptar a las formas del còs femenin e per donar una compression mesurada als muscles. Un lògo reflectent sus l'esquina ajuda la visibilitat quand i a pauc de lum.

The Recognition

About the A' Design Award d'Argent

Jelenew Malhòt de ciclisme de manjas cortas a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que Jelenew Malhòt de ciclisme de manjas cortas siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Jelenew Malhòt de ciclisme de manjas cortas es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This functional cycling jersey specially designed for female cyclists strikes a balance between athletic performance and stylish design. Giving full consideration to aerodynamics, it adopts the technical fabric with aero stripes to dissipate air and create the optimal aerodynamic surface, so as to minimize drag. Ergonomic advanced customization techniques improve the fit of the garment to adapt to the female-specific physiology, and offer a comfortable wearing experience.
Dimensions & Packaging: 10*600*540mm
Tags: female short sleeve cycling jersey, technical fabric with aero stripes, advanced customization techniques, 4D tailored fitted design, environmentally friendly materials
Production Technology: fabric made of 85 percent nylon and 15 percent polyurethane fiber, technical fabric with aero stripes, pro fit cutting technology, COATS sewing thread
Design Challenge: The challenge of the product design is how to strike a balance between stylish design and athletic performance. The design team innovatively used the technical fabric with aero stripes, and introduced advanced customization techniques to realize a good user experience and visual pleasure. The product reshapes the way female cyclists view professional cycling jerseys, inspiring more women to embrace the joy of cycling.
Research: Cycling, as a green and healthy activity, has rapidly caught the attention of people. However, although more women have embraced cycling, their clothing preferences often go unaddressed. Beyond the basics of comfort, breathability, and athletic performance, female cyclists place a greater emphasis on the aesthetic appeal of cycling jerseys. Therefore, integrating these expectations into design will be a pivotal strategy for cycling jersey brands to gain a competitive edge in the market.
Inspiration: The jersey draws inspiration from aerodynamics. Air flows in parallel streams, resulting in drag on cyclists. Therefore, this product is designed to optimize the overall aerodynamics from fabric to cut. The striped texture of the fabric redirects parallel wind, creating air channels to minimize drag, while the 4D tailored fitted shoulder and neckline further decreases drag to greatly reduce physical exertion.
Project Duration: The design and development of this project started in Paris, France, in September 1st, 2023. It was introduced to the market in August 1st, 2023.
Operation Flow: The ultralight fabric of 115g per square meter reduces the jersey to 125g to offer an agile experience. The breathable fabric facilitates perspiration to keep users fry and comfortable. Pro fit cutting technology used in key areas like the chest, waist and back ensures a perfect fit to muscles and provides proper compression to different muscle groups, alleviating muscle fatigue, lactic acid buildup and post-exercise discomfort. The reflective logo on the back safeguards cyclists in low light.