Ecodeli Borsa de Repas en Silicona by Asta Lok

Ecodeli Borsa de Repas en Silicona by Asta Lok is a highly esteemed winner of the very prestigious 2025 A' Design Award de Fèrre in Ustensilis de Cosina Competition Category.

FèrreUstensilis de Cosina· 2025

Ecodeli Borsa de Repas en Silicona

by Asta Lok

Client: Palette Code

A' Design Award de Fèrre Winner in Ustensilis de Cosina Category

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Verified Award Winner

Verify Award Status for #168592

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Colors

The Design

About Ecodeli Borsa de Repas en Silicona

La Borsa de Repas Ecodeli, una solucion brevetada e versatila que transforma la preparacion alimentària, lo transpòrt, la consomacion e lo netejament en prioritzant la sostenibilitat. Sa larga obertura assegura una preparacion dels repasses sens esfòrç e un netejament facil, mentre que la silicona durabla e l'ABS reciclat resistisson a las temperaturas cautas e fredas, ideala per lo congelador o lo microondas. L'innovant 3-in-1 Handy Clip fonciona coma una ponhada confortabla, un clip de tampadura segura e un supòrt ajustable per regardar vidèos a dos angles en manjant. Disponibla en colors variats, la Borsa de Repas armoniza la funcionalitat amb lo design contemporanèu.

The Recognition

About the A' Design Award de Fèrre

Ecodeli Borsa de Repas en Silicona a ganhat la distincion A' Design Award de Fèrre, una reconeissença prestigiosa acordada a de bons designs que respondon a las exigéncias professionalas e industrialas esperadas de creacions plan concebudas. Los ganhaires del Fèrre demòstran una granda abilitat, una nauta especializacion, una comprenedura d'expèrt e la capacitat creativa de lors creators. S'espèra que Ecodeli Borsa de Repas en Silicona siá una creacion fòrça considerada, admirada e estimada, practica e innovanta. Aqueste design ganhaire de la distincion A' Design Award de Fèrre integra las melhoras practicas del sector e a de caracteristicas tecnicas competentas ligadas a un saber-far e a un talent. Per son rigor, Ecodeli Borsa de Repas en Silicona merita lo respècte e es destinat a aportar de melhoraments a la qualitat de la vida que ajudan a far del mond un luòc melhor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: A patented, versatile solution enhancing food preparation, carrying, consumption, and cleaning while being eco-friendly. Its wide opening allows for easy food prep and consumption and is simple to clean. Made from durable silicone and recycled ABS, it withstands hot and cold temperatures, suitable for freezers and microwaves. The 3-in-1 HandyClip acts as a handle, secure seal, and mobile stand for watching entertainment. With specially designed fold lines and a mask carrier, it flattens for easy storage in pocket or bag tidy and clean.
Dimensions & Packaging: L195mm x W102mm x H135mm, Capacity: 1000ml

- Dishwasher safe
- Microwavable
- Withstand hot & cold
- Food grade
Tags: Food bag, Lunch bag, Eco-friendly product, Reusable food bag, Silicone food bag
Production Technology: Crafted from durable silicone and recycled ABS, the focus on sustainability reduces reliance on disposable containers, aligning with the growing consumer demand for environmentally responsible products. We have make the 3-in-1 HandyClip able to withstand 1kg or 1000ml weight by adjusting the clip angle and strength of springs on the clip to make it safe & secure for transporting. The clip can be use with other silicone food bag on the market apart from our original Meal Purse
Design Challenge: One significant challenge in developing the EcoDeli Meal Purse was creating the 3-in-1 HandyClip as a mobile stand. We aimed to balance functionality and stability for hands-free viewing at adjustable angles (35 and 45 degrees). Material selection was crucial; we used recycled ABS for strength and silicone for grip. User testing revealed the need for a secure mechanism, leading to a snap-fit design. This iterative process ensured that the HandyClip integrated seamlessly with the meal purse, enhancing user experience while prioritizing sustainability.
Research: This design research employs a mixed-methods approach to explore the EcoDeli Meal Purse's impact on sustainable food consumption. The objective is to understand how this product meets contemporary needs while promoting eco-friendly practices. We utilized surveys and user interviews for data collection, employing tools like usability testing and design workshops. Participants included diverse consumers who regularly engage in on-the-go eating. Results indicated high satisfaction with the product's functionality and sustainability. Insights reveal a growing demand for multifunctional, eco-conscious solutions, influencing business strategies and societal attitudes towards waste reduction. This research highlights the essential role of thoughtful design in fostering sustainable consumer behavior.
Inspiration: The EcoDeli Meal Purse was created to address the demands of contemporary living, where consumers seek products that simplify their busy, on-the-go lifestyles. Focused on sustainability, it reduces reliance on disposable containers, aligning with the demand for eco-friendly products. The 3-in-1 HandyClip enhances the consuming experience while address the normal practice of people - enjoying hands-free video watching while eating. It is designed to transform traditional food containers into fashionable accessories, merging practicality with aesthetics.
Project Duration: The project start in Feb 2023 and finished in Feb 2024 in Hong Kong
Operation Flow: EcoDeli Meal Purse, the patented design is a versatile solution designed to enhance the entire food preparation, carrying, consumption and cleaning experience while being environmentally conscious.

How to use-
For pack & go:
1. You may fill the food into the meal purse through the big opening
2. Fold the meal purse and press the sealing edge firmly, hook up the secure rings on both side of the meal purse
3. Clip on the 3-in-1 HandyClip
4. Ready to go and carry the Meal Purse like a little fashion purse around with you.

For Consume:
1. Remove the 3-in-1 HandyClip
2. Release the secure rings and Unfold the meal purse
3. Fold down the meal purse
4. Turn the 3-in-1 HandyClip into a mobile stand, it could be used in two angles 45 degree & 35 degree as you need.
5. Enjoy your food with entertainment hand-free.
Team Members: Asta Lok
Image Credits: All Images: Photographer Studio 735