Lo dissènh Metoa Ginza Sala d'exposicion per Shigeru Kubota es un laureat autfo estimfo del prestigfo 2026 A' Design Award d'Argent dins la Categoria de Competfo Interior.
ArgentInterior· 2026
Metoa Ginza Sala d'exposicion
per Shigeru Kubota
Client : Metoa Ginza
Laureat del A' Design Award d'Argent dins la Categoria Interior
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A prepaus de Metoa Ginza Sala d'exposicion
Aqueste espaci a per tèma la rencontra entre la tecnologia de punta e las gents. A travèrs de las expausicions comercialas, la tecnologia rencontra l'art, e las gents se connèctan amb los expausats. Dins lo cafè, los visitaires interagisson e nais una comunautat. En s'entrelaçant, aquelas rencontras que se superpausan crèan de sovenirs durables, en daissant una impression cauda e favorabla de l'installacion. Los panèls en bresca de mèu a dos estatges qu'enclausan l'ascensor forman un motiu florit quand una capa es virada de 90 grases, en transmetent lo messatge que la tecnologia connècta las gents per crear un mond mai urós.
La Reconoissença
A prepaus del A' Design Award d'Argent
Metoa Ginza Sala d'exposicion a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que Metoa Ginza Sala d'exposicion siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Metoa Ginza Sala d'exposicion es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.
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Kit de premsa
Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.
- Proprietats Unicas
- Metoa Ginza is Mitsubishi Electric's showroom, designed to showcase its 12 businesses. In order to introduce various technologies from home appliances to space, medical, and infrastructure, in a limited space, we proposed a layout with a community cafe on the first floor and exhibition spaces on the second and third floors, where events are held four times a year to showcase the 12 businesses. The exhibition was designed to be like a gallery, with the concept of Cutting-edge Technology and art.
- Dimensions e Embalatge
- The showroom covers a total area of approximately 900 square meters across three floors. The first floor is primarily dedicated to a cafe area, while the second and third floors are allocated for exhibition spaces.
- Etiquetas
- Mitsubishi Electric, Event space, 100th anniversary, Corporate exhibition, Communication space, Corporate museum, Corporate brand promotion
- Tecnologia de Produccion
- In addition to design, we were heavily involved in overall branding from a comprehensive production perspective and worked to raise awareness by unifying the design of the naming, logo design, key visuals, main videos, uniforms, goods, and other elements. We also requested the cafe on the first floor to develop a menu in accordance with Mitsubishi Electric's event and conducted unified event promotions on all floors.
- Desaffo de Dissènh
- The huge honeycomb panels surrounding the elevator are double-layered, and when the honeycomb panels on the back side are rotated 90 degrees and stacked, a flower pattern is created, symbolizing the overlap of technology brings happiness to people. The structure piercing through three floors was difficult to realize, but it was completed by dividing the hexagons into parts and connecting them together. The translucent white color shines in the light, brightly expressing people's happiness.
- Recèrca
- Mitsubishi Electric is involved in various businesses, including home appliances, elevators, space, robotics, medical equipment, and infrastructure. To appeal these businesses, the company went beyond simply displaying its products and incorporated the perspectives of artists to express its technologies as works of art, creating new experiences and positive impressions. Achieving this required understanding and decision-making on the part of the company through research and persuasion.
- Inspiracion
- A place, theme of meeting people, based on the concept of Touch of Advancement. Each business's exhibition brings technology and art to meet people and the cafe brings people to create a community. These are connected and the design conveys the message: technology brings happiness to people. The two-layer honeycomb panels surrounding the elevator create a flower-like pattern when one side is rotated 90 degrees. It messages that technology will come together to create a happier world.
- Durada del Projècte
- This project began in Tokyo in October 2014 and was completed and opened on March 31, 2016. It closed on August 4, 2025.
- Flux Operacional
- Metoa GINZA is Mitsubishi Electric's showroom with a cafe on the 1st floor and exhibition spaces on the 2nd and 3rd floors, where exhibitions have been changed 4 times a year. Rather than simply displaying products, the showroom collaborates with artists to create an experience that can be enjoyed as art. Over the past 10 years, 6 million people have visited here, which has established itself as a place for new discoveries. After closing, the showroom will tour the country as the event, Metoa.
- Membres de l'Equipa
- General production Interior design: Shigeru Kubota
General production, VI design, Art direction: Arata Maruyama
General production, Event design: Masato Tanaka
Overall supervision: iPLANET Incorporated
Interior construction: MURAYAMA INC.
Design: WORKTECHT&Co.
Moving logo Opening video production: Norimichi Hirakawa
Interactive Video Production: amana inc.
Opening video production: WOW Inc.
Video system design: Kyoeisha Co., Ltd.
Furniture design and production: HAY hutte design
In-house background music and ELV surround sound: Yosi Horikawa
Technical support and equipment provided: Mitsubishi Electric Corporation
PR: TANK Inc.
Printed matter copywriting: Keita Fukasawa
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