Lo dissènh W Atlanta Midtown Concepcion Interiora d'Ostal per Virserius Studio es un laureat autfo estimfo del prestigfo 2020 A' Design Award de Fèrre dins la Categoria de Competfo Ostalariá.
FèrreOstalariá· 2020
W Atlanta Midtown Concepcion Interiora d'Ostal
per Virserius Studio
Client : Virserius Studio
Laureat del A' Design Award de Fèrre dins la Categoria Ostalariá
Laureat de Prèmi Verificat
Verificar l'Estat del Prèmi per #96698Lo Concèpte
A prepaus de W Atlanta Midtown Concepcion Interiora d'Ostal
W Atlanta Midtown es un interior de lobby e bar d'ostal a Atlanta, Georgia, Estats Units. La concepcion se basa sus lo domeni e lo jardin secret d'un personatge fictiu nomenat Arthur, que culhís art e objèctes al long de vastes viatges pel mond. Lo lobby e lo bar cobrisson environ 929 mètres quadrats. Un mobilièr fach sus mesura, de sòls, d'òbras d'art e de revestiments murals digitals forman un salon e un jardin botanic. Un caborn fa referéncia al conte popular Las Mila e Una Nuèches e inclutz una pintura al plafond. De terrasses escalonadas amb de sètis en amfiteatre sosteneon lo trabalh, la conversacion o las reünions privadas.
La Reconoissença
A prepaus del A' Design Award de Fèrre
W Atlanta Midtown Concepcion Interiora d'Ostal a ganhat la distincion A' Design Award de Fèrre, una reconeissença prestigiosa acordada a de bons designs que respondon a las exigéncias professionalas e industrialas esperadas de creacions plan concebudas. Los ganhaires del Fèrre demòstran una granda abilitat, una nauta especializacion, una comprenedura d'expèrt e la capacitat creativa de lors creators. S'espèra que W Atlanta Midtown Concepcion Interiora d'Ostal siá una creacion fòrça considerada, admirada e estimada, practica e innovanta. Aqueste design ganhaire de la distincion A' Design Award de Fèrre integra las melhoras practicas del sector e a de caracteristicas tecnicas competentas ligadas a un saber-far e a un talent. Per son rigor, W Atlanta Midtown Concepcion Interiora d'Ostal merita lo respècte e es destinat a aportar de melhoraments a la qualitat de la vida que ajudan a far del mond un luòc melhor.
Darrièr lo concèpte
Kit de premsa
Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.
- Proprietats Unicas
- This design was a departure from other W branded hotels, essentially marking it a rebrand for this location. The art pays homage to the city of Atlanta as the epicenter of music, entertainment and sport and crafts a very robust story about of fictional character Arthur.
- Dimensions e Embalatge
- The lobby and bar measure approximately 929.0304 square metres
- Etiquetas
- art, hotel, renovation, redesign, usa, atlanta, design, hospitality, public spaces, lobby, luxury
- Tecnologia de Produccion
- The bespoke furniture, flooring, art collection lining the walls and digital wallcovering were designed by Virserius Studio, representating Arthur's living room and botanical garden. His den was inspired by the Middle Eastern folktale, One Thousand and One Nights, and represents his many travels to that region. The den includes art designed by Virserius Studio and commissioned by a local artist to paint onto the ceiling. The intimate seating arrangements in the living room include tufted pieces with traditional and bohemian touches, the flowers on the ceiling are taken from the garden itself.
- Desaffo de Dissènh
- The client objective for the W Atlanta Midtown rebrand was to cater to a different guest clientele, to skew to a crowd full of flair and sophistication. Virserius Studio wanted the space to reveal this new guest experience bit by bit, versus having it apparent upon entry. They wanted to design something rich and elegant with elements of surprise that were also functional and could cater to different audiences.
- Recèrca
- To create the fictional character of Arthur and the narrative for his estate and garden, Virserius Studio traveled to Georgia to research the history of Atlanta and the state of Georgia in general, learning about nature that is unique to the area, as well as an understanding of music and entertainment that Atlanta is known for. In additional Virserius Studio came up with a profile of the type of person Arthur would be, a well heeled renaissance man who appreciated the arts, Southern hospitality and loves being from Atlanta.
- Inspiracion
- The concept for the hotel was the recreation of the estate and secret garden of a fictional character named Arthur. The estate is decorated with his collection of art and other items obtained during his extensive world travels. He takes great pride in these collections and wants to share the stories behind these possessions. He also hopes they will make great conversational pieces, inspiring special moments among friends during their visit.
- Durada del Projècte
- The project began in 2018 in Atlanta, Georgia, USA, and was finished in January 2019. Additional updates have since been made, completed in Fall 2019.
- Flux Operacional
- In the lobby are tiered terraces with amphitheater seating that can be used to work, chat, people watch, the choice is theirs. This area may be cordoned off for private gatherings if desired.
- Membres de l'Equipa
- Principal Designer: Virserius Studio
Art Consultants: Imaggo Production - Crèdits d'Imatges
- Image 1: Photographer Michael Kleinberg, 2019
Image 2: Photographer Michael Kleinberg, 2019
Image 3: Photographer Michael Kleinberg, 2019
Image 4: Photographer Michael Kleinberg, 2019
Image 5: Photographer Michael Kleinberg, 2019
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