ରୌପ୍ୟ ପ୍ୟାକେଜିଂ · 2020
Tang Chao ପ୍ରାଥମିକ କାର୍ଯ୍ୟ: ଭ୍ରମଣ ଚା ପ୍ୟାକେଜିଂ
by Yongjun Chen and Huang Zhang
- A' Design Award ରୌପ୍ୟ ପୁରସ୍କାର 2020 in ପ୍ୟାକେଜିଂ
- CLIENT: Shenzhen Tangchao Tea Culture Communication Co., Ltd.
- Estimated Number of Design Views: 21,818
- Verification code 1662A6DA6D · Verify this award
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About Tang Chao ପ୍ରାଥମିକ କାର୍ଯ୍ୟ: ଭ୍ରମଣ ଚା ପ୍ୟାକେଜିଂ
ଟାଙ୍ଗ ଚାଓ ହେଉଛି ଭ୍ରମଣ ଚା ପାଇଁ ଏକ ପ୍ୟାକେଜିଂ ଡିଜାଇନ୍। ଛୋଟ ବର୍ଗାକାର ବାକ୍ସଟି ଭ୍ରମଣ ପାଇଁ ଉପଯୁକ୍ତ ଏକ ସୁସଂହତ ରୂପରେ ଚା ଇଟାଗୁଡ଼ିକୁ ଧାରଣ କରେ। ବାକ୍ସଟି ଏକ ଟେନନ୍ ଏବଂ ମର୍ଟାଇସ୍ ଗଠନ ସହିତ ନିର୍ମିତ, ତେଣୁ କୌଣସି ଆଠାର ଆବଶ୍ୟକତା ନାହିଁ। ବାକ୍ସ ପାଇଁ ବାଉଁଶ ବ୍ୟବହାର କରାଯାଏ, ଏବଂ ବାହ୍ୟ ପ୍ୟାକେଜିଂ ପାଇଁ କ୍ରାଫ୍ଟ ପେପର ବ୍ୟବହାର କରାଯାଏ, ଯାହା ଖର୍ଚ୍ଚକୁ କମ୍ ରଖେ ଏବଂ ଏକ ପରିବେଶ-ଅନୁକୂଳ ଫଳାଫଳକୁ ସମର୍ଥନ କରେ। ଏକ ରିଙ୍ଗ ବକଲ୍ ଏବଂ ଏକ ଲାନୟାର୍ଡ ବାକ୍ସକୁ ଝୁଲାଇବା, ଧରିବା କିମ୍ବା ବହନ କରିବାକୁ ଅନୁମତି ଦିଏ। ଗୋଲାକାର କୋଣଗୁଡ଼ିକ ମଧ୍ୟ ହାତର ରିଫ୍ଲେକ୍ସ ଅଞ୍ଚଳକୁ ଚାପ ଦେଇପାରେ, ଯାହା ପାରମ୍ପରିକ ଚୀନ୍ ଔଷଧ ଠାରୁ ଆକୃଷ୍ଟ ଏକ ପ୍ରଥା। ବାକ୍ସଟି ପୁନଃ ବ୍ୟବହାରଯୋଗ୍ୟ।
About the A' Design Award ରୌପ୍ୟ ପୁରସ୍କାର
Tang Chao ପ୍ରାଥମିକ କାର୍ଯ୍ୟ: ଭ୍ରମଣ ଚା ପ୍ୟାକେଜିଂ A' Design Award ରୌପ୍ୟ ପୁରସ୍କାରର ବିଜେତା, ସୁନ୍ଦର, ମହାନ ଓ ପ୍ରଭାବଶାଳୀ ଉଚ୍ଚସ୍ତରୀୟ ଡିଜାଇନଗୁଡ଼ିକୁ ପ୍ରଦାନ କରାଯାଉଥିବା ଏକ ଅସାଧାରଣ ଭାବେ ପ୍ରତିଷ୍ଠିତ ସ୍ୱୀକୃତି। ରୌପ୍ୟ ବିଜେତାମାନେ ସେମାନଙ୍କ ଡିଜାଇନରମାନଙ୍କର ଉତ୍କୃଷ୍ଟ ଦକ୍ଷତା, ପ୍ରତିଭା ଓ ସୂକ୍ଷ୍ମଦୃଷ୍ଟି ଦର୍ଶାଉଥିବା ଅତ୍ୟନ୍ତ ଉଜ୍ଜ୍ୱଳ ଓ ଅତିଶୟ ସୃଜନାତ୍ମକ କୃତି। Tang Chao ପ୍ରାଥମିକ କାର୍ଯ୍ୟ: ଭ୍ରମଣ ଚା ପ୍ୟାକେଜିଂ ଏକ ଚମତ୍କାର, ଆଦର୍ଶ କୃତି ହେବ ବୋଲି ଆଶା କରାଯାଏ ଯାହା ଉଲ୍ଲେଖନୀୟ ଭାବେ ବୃତ୍ତିଗତ ଓ ଗଭୀର ଭାବେ ନବସୃଜନଶୀଳ। A' Design Award ରୌପ୍ୟ ପୁରସ୍କାର ଜିତିଥିବା ଏହି ଡିଜାଇନ ଏକ ଅତ୍ୟନ୍ତ ଉଲ୍ଲେଖନୀୟ, ପ୍ରଶଂସିତ ଉଦ୍ଭାବନ ଯାହା ଲାଭ ଦିଏ ଏବଂ କଳା, ବିଜ୍ଞାନ, ଡିଜାଇନ ଓ ପ୍ରଯୁକ୍ତିବିଦ୍ୟାର ସୀମାକୁ ଆଗକୁ ନିଏ। Tang Chao ପ୍ରାଥମିକ କାର୍ଯ୍ୟ: ଭ୍ରମଣ ଚା ପ୍ୟାକେଜିଂ ଏକ ସୃଷ୍ଟି ଯାହାକୁ ବ୍ୟାପକ ଭାବେ ଈର୍ଷା କରାଯାଏ, ଯାହା ଇଚ୍ଛାକୁ ଜାଗ୍ରତ କରେ, ସକାରାତ୍ମକ ଅନୁଭୂତି ଆଣେ ଏବଂ ବିସ୍ମୟ ଓ ଚମତ୍କାର ଜାଗ୍ରତ କରେ।
Press Kit
- Unique Properties
- 1.Small square tea box with large capacity for tea bricks, which meets the miniaturization requirement of travel tea packaging.
2.Tenon-and-mortise structure, no glue, low-cost bamboo, environmentally friendly.
3.The design of ring buckle and lanyard can meet the needs of various travel scenarios such as hanging, grasping, and carrying.
4.The rounded corners of the bamboo box also have the function of stimulating the hand reflection area (Acupoints) in the traditional Chinese medical culture. - Dimensions & Packaging
- tea box: 55*55*55mm
tea bag: 70*70*90mm - Tags
- Travel tea packaging, tenon-and-mortise structure, traditional Chinese medicine acupuncture points, miniaturized design, green design
- Production Technology
- 1.Tenon-and-mortise structure, no glue, low-cost bamboo, environmentally friendly.
2.Traditional Chinese medicine massage of acupuncture points on the hands is good for health and can even treat diseases.
3.The tea box material uses low-cost bamboo, and the outer packaging uses environmentally friendly kraft paper, which implements the environmental protection and green design concept. - Design Challenge
- 1.The tenon-and-mortise structure of the tea box is one of its unique innovations. Such a structure does not require any glue bonding and is very environmentally friendly.
2.This design combines the health of acupuncture points in traditional Chinese medicine. The tea box can be used as a traditional Chinese medicine point massage device, which can stimulate the acupoints in the reflection area of the hand and promote blood circulation. - Research
- Research Type: Product Development and Theoretical Research
Research goal: Create a green packaging for travel tea
Research methods: design creativity, cultural heritage, physical development
Realistic impact: New ideas for packaging design of travel tea, combined with traditional Chinese medicine acupoint research, added health functions to packaging design and inherited traditional culture. - Inspiration
- 1. People's need for tea boxes during travel
2. Inspired by the traditional Chinese medical culture, stimulating the hand reflection area (acupoints) is beneficial to physical and mental health.
3. The packaging structure innovation brought by the traditional tenon-and-mortise structure of China
4. Environmental protection, health and green life concept - Project Duration
- The project finished in November 2019 in Shenzhen, China
- Operation Flow
- Combined with the design of ring buckle and lanyard, it can meet the needs of various travel scenarios such as hanging, grasping, and carrying. The design is reusable, convenient for living, and environmentally friendly.