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Have a Nice Can ଖାଦ୍ୟ ପ୍ୟାକେଜିଂ by Kaoru Mizuno - Mother Inc.

Have a Nice Can ଖାଦ୍ୟ ପ୍ୟାକେଜିଂ by Kaoru Mizuno - Mother Inc. is a highly esteemed winner of the very prestigious 2022 A' Design Award ସୁବର୍ଣ୍ଣ ପୁରସ୍କାର in ପ୍ୟାକେଜିଂ ଡିଜାଇନ୍ Competition Category.


ସୁବର୍ଣ୍ଣପ୍ୟାକେଜିଂ· 2022

Have a Nice Can ଖାଦ୍ୟ ପ୍ୟାକେଜିଂ

by Kaoru Mizuno - Mother Inc.

Client: Irom Inc

A' Design Award ସୁବର୍ଣ୍ଣ ପୁରସ୍କାର Winner in ପ୍ୟାକେଜିଂ Category

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Verified Award Winner

Verify Award Status for #127324

Colors

The Design

About Have a Nice Can ଖାଦ୍ୟ ପ୍ୟାକେଜିଂ

ହ୍ୟାଭ୍ ଏ ନାଇସ୍ କ୍ୟାନ୍ ହେଉଛି ଏକ ହସ୍ତନିର୍ମିତ କ୍ୟାନ୍ ସାମୁଦ୍ରିକ ଖାଦ୍ୟ ବ୍ରାଣ୍ଡ ପାଇଁ ଏକ ପ୍ୟାକେଜିଂ ଡିଜାଇନ୍। ଏହି ପରିସରରେ ଏକ ବ୍ୟକ୍ତିଗତ ସ୍ଲିଭ୍, ତିନୋଟି କ୍ୟାନ୍ ପାଇଁ ଏକ ଉପହାର ବ୍ୟାଗ୍ ଏବଂ ଛଅ, ନଅ ଓ ବାରଟି କ୍ୟାନ୍ ପାଇଁ ଉପହାର ବାକ୍ସ ଅନ୍ତର୍ଭୁକ୍ତ। ଉପହାର ବ୍ୟାଗର ହ୍ୟାଣ୍ଡଲରେ ଏକ ଦଉଡ଼ି ବ୍ୟବହୃତ ହୋଇଛି ଯାହା ଏକ ମତ୍ସ୍ୟ ବନ୍ଦରର ସ୍ମୃତି ଆଣିଦିଏ। ଉପହାର ବାକ୍ସଗୁଡ଼ିକରେ ସୂର୍ଯ୍ୟ ପାଇଁ ଉଜ୍ଜ୍ୱଳ କମଳା ରଙ୍ଗ ଏବଂ ସମୁଦ୍ର ପାଇଁ ନୀଳ ରଙ୍ଗର ମିଶ୍ରଣ ରହିଛି। ସ୍ଲିଭ୍‌ର ଉଭୟ ପାର୍ଶ୍ୱରେ ମାଛର ଚିତ୍ର ମୁଦ୍ରିତ ହୋଇଛି, ଯାହା ଫଳରେ ପ୍ୟାକ୍‌ଗୁଡ଼ିକୁ ପାଖାପାଖି ରଖିଲେ ପ୍ୟାଟର୍ନଟି ଜାରି ରହେ ଏବଂ ଏକ ଷ୍ଟୋର୍ ଡିସପ୍ଲେ ଗଠନ କରେ। ପରିବେଶ ଅନୁକୂଳ ପ୍ରମାଣିତ କାଗଜ ବ୍ୟବହୃତ ହୋଇଛି, ଏବଂ କ୍ୟାନ୍‌ଗୁଡ଼ିକୁ ଲେବଲ୍ ବିନା ରଖାଯାଇଛି ଯାହା ଫଳରେ ସେଗୁଡ଼ିକୁ ସହଜରେ ପୁନଃଚକ୍ରଣ କରାଯାଇପାରିବ।

The Recognition

About the A' Design Award ସୁବର୍ଣ୍ଣ ପୁରସ୍କାର

Have a Nice Can ଖାଦ୍ୟ ପ୍ୟାକେଜିଂ A' Design Award ସୁବର୍ଣ୍ଣ ପୁରସ୍କାରର ବିଜେତା, ପ୍ରଥମ ଶ୍ରେଣୀର, ଅଦ୍ଭୁତ ଓ ଉତ୍କୃଷ୍ଟ ଡିଜାଇନଗୁଡ଼ିକୁ ପ୍ରଦାନ କରାଯାଉଥିବା ଏକ ଅତ୍ୟନ୍ତ ପ୍ରତିଷ୍ଠିତ ସ୍ୱୀକୃତି। ସୁବର୍ଣ୍ଣ ବିଜେତାମାନେ ସେମାନଙ୍କ ଡିଜାଇନରମାନଙ୍କର ପ୍ରତିଭା, ଜ୍ଞାନ ଓ ଦକ୍ଷତାକୁ ପ୍ରତିଫଳିତ କରୁଥିବା ଅତ୍ୟନ୍ତ ନବସୃଜନଶୀଳ, ଦୂରଦୃଷ୍ଟିସମ୍ପନ୍ନ ଓ ଜାଜ୍ୱଲ୍ୟମାନ ସୃଷ୍ଟି। Have a Nice Can ଖାଦ୍ୟ ପ୍ୟାକେଜିଂ ଏକ ଅତ୍ୟଧିକ ପ୍ରଶଂସିତ, ପ୍ରବଣତା ସ୍ଥାପକ ଓ ସ୍ମାରକୀୟ ଉଦ୍ଭାବନ ହେବ ବୋଲି ଆଶା କରାଯାଏ ଯାହା ଅଭୂତପୂର୍ବ ମୂଲ୍ୟ ପ୍ରଦାନ କରେ। A' Design Award ସୁବର୍ଣ୍ଣ ପୁରସ୍କାର ଜିତିଥିବା ଏହି ଡିଜାଇନ ଏକ ଚମତ୍କାର, ସମ୍ମାନିତ ପ୍ରକଳ୍ପ ଯାହା ଅତ୍ୟଧିକ ଲାଭଦାୟକ ଏବଂ କଳା, ବିଜ୍ଞାନ, ଡିଜାଇନ ଓ ପ୍ରଯୁକ୍ତିବିଦ୍ୟାର ସୀମାକୁ ଆଗକୁ ନିଏ। Have a Nice Can ଖାଦ୍ୟ ପ୍ୟାକେଜିଂ ଇଚ୍ଛାର ତୀବ୍ର ଅନୁଭୂତି ସୃଷ୍ଟି କରେ, ଉତ୍ସାହ ଜାଗ୍ରତ କରେ, ସୃଜନଶୀଳତାକୁ ଉତ୍ସାହିତ କରେ ଏବଂ ଆମକୁ ମୁଗ୍ଧ କରେ।

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Since fish illustrations are placed in both side of package sleeve, they can be connected the patterns endlessly by arranging them side by side.
So this arrangement can be used not only for package, but also as a store display which direct the boundless sea.
Dimensions & Packaging
Environmentally friendly paper is used for the packaging.
The cans are unlabeled so that they can be easily recycled and can be directly cooked.
Tags
canned food, packaging,
Production Technology
The package consists of an individual packaging sleeve, a gift bag of 3 cans, a gift box of 6 cans, 9 cans and12 cans, and environmentally friendly paper is used for them as much as possible.
For example, a packaging sleeve and gift bag use paper made of FSC material certified, and paper of box uses the "Green Aid Paper Series," which is originally set by a Japanese paper manufacturer for the purpose of reducing the environmental burden.
Design Challenge
The appearance, paper and texture of the package that conveys the brand's high-quality ingredients and careful work.
Research
The client runs a restaurant, and the corona pandemic is affecting store sales.
We aim to regain sales by providing new services in the style of canning that suits the new lifestyle of stay home.
When the store is open, 3cans of package is available so that customers who come to the store can easily take it home, and when it is difficult to visit the store, 9 cans or 12 cans of packages can be purchased online as a gift for yourself or your friends without worrying about cans weight and infection. They are currently keeping strong sales.
Inspiration
Package design for handmade craft canning brand which is created by Japanese seafood restaurant. The handle of the gift bag uses a rope that resembles a fishing port.
The gift box is made up of bright orange (sun) and blue (sea).Since fish illustrations are placed in both side of package sleeve, they can be connected the patterns endlessly by arranging them side by side.
So this arrangement can be used as a store display which direct the boundless sea.
Project Duration
The project lasts about 1 year, designed and produced in Japan.
Operation Flow
The package consists of individual packaging sleeve, gift bag of 3 , gift box of 6, 9 and12.
A Handle of gift bag uses a rope that resembles a fishing port.
Gift boxes are made up of bright orange (sun) and blue (sea).
Can body has no decorations and labelling so that it can be used over direct heat at home or camping.
Since fish illustrations are placed in both side of package sleeve, they can be connected the patterns endlessly by arranging them side by side so they can use as a store display which direct the boundless sea.
Team Members
Kaoru Mizuno
Image Credits
MOTHER Inc.

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