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Kailani ମ୍ୟାଗ୍ନେସିୟମ୍ ପ୍ୟାକେଜିଂ by Arome Agency

Kailani ମ୍ୟାଗ୍ନେସିୟମ୍ ପ୍ୟାକେଜିଂ by Arome Agency is a highly esteemed winner of the very prestigious 2020 A' Design Award ରୌପ୍ୟ ପୁରସ୍କାର in ପ୍ୟାକେଜିଂ ଡିଜାଇନ୍ Competition Category.


ରୌପ୍ୟପ୍ୟାକେଜିଂ· 2020

Kailani ମ୍ୟାଗ୍ନେସିୟମ୍ ପ୍ୟାକେଜିଂ

by Arome Agency

Client: Arome

A' Design Award ରୌପ୍ୟ ପୁରସ୍କାର Winner in ପ୍ୟାକେଜିଂ Category

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The Design

About Kailani ମ୍ୟାଗ୍ନେସିୟମ୍ ପ୍ୟାକେଜିଂ

କାଇଲାନି ପ୍ୟାକେଜିଂ ପାଇଁ ଗ୍ରାଫିକ୍ ପରିଚୟ ଏବଂ କଳାତ୍ମକ ରେଖା ଉପରେ ଆରୋମ୍ ଏଜେନ୍ସିର କାର୍ଯ୍ୟଗୁଡ଼ିକ ସର୍ବନିମ୍ନ ଏବଂ ପରିଷ୍କାର ଡିଜାଇନ୍ ଉପରେ ଆଧାରିତ | ଏହି ସର୍ବନିମ୍ନତା ଉତ୍ପାଦ ସହିତ ମେଳ ଖାଉଛି ଯେଉଁଥିରେ କେବଳ ଗୋଟିଏ ଉପାଦାନ, ମ୍ୟାଗ୍ନେସିୟମ୍ ଅଛି | ମନୋନୀତ ଟାଇପୋଗ୍ରାଫି ଶକ୍ତିଶାଳୀ ଏବଂ ଟାଇପ୍ ହୋଇଛି | ଏହା ଉଭୟ ମିନେରାଲ୍ ମ୍ୟାଗ୍ନେସିୟମର ଶକ୍ତି ଏବଂ ଉତ୍ପାଦର ଶକ୍ତିକୁ ବର୍ଣ୍ଣିତ କରେ, ଯାହା ଗ୍ରାହକମାନଙ୍କ ପାଇଁ ଜୀବନଶ and ଳୀ ଏବଂ ଶକ୍ତି ପୁନରୁଦ୍ଧାର କରେ |

The Recognition

About the A' Design Award ରୌପ୍ୟ ପୁରସ୍କାର

Kailani ମ୍ୟାଗ୍ନେସିୟମ୍ ପ୍ୟାକେଜିଂ A' Design Award ରୌପ୍ୟ ପୁରସ୍କାରର ବିଜେତା, ସୁନ୍ଦର, ମହାନ ଓ ପ୍ରଭାବଶାଳୀ ଉଚ୍ଚସ୍ତରୀୟ ଡିଜାଇନଗୁଡ଼ିକୁ ପ୍ରଦାନ କରାଯାଉଥିବା ଏକ ଅସାଧାରଣ ଭାବେ ପ୍ରତିଷ୍ଠିତ ସ୍ୱୀକୃତି। ରୌପ୍ୟ ବିଜେତାମାନେ ସେମାନଙ୍କ ଡିଜାଇନରମାନଙ୍କର ଉତ୍କୃଷ୍ଟ ଦକ୍ଷତା, ପ୍ରତିଭା ଓ ସୂକ୍ଷ୍ମଦୃଷ୍ଟି ଦର୍ଶାଉଥିବା ଅତ୍ୟନ୍ତ ଉଜ୍ଜ୍ୱଳ ଓ ଅତିଶୟ ସୃଜନାତ୍ମକ କୃତି। Kailani ମ୍ୟାଗ୍ନେସିୟମ୍ ପ୍ୟାକେଜିଂ ଏକ ଚମତ୍କାର, ଆଦର୍ଶ କୃତି ହେବ ବୋଲି ଆଶା କରାଯାଏ ଯାହା ଉଲ୍ଲେଖନୀୟ ଭାବେ ବୃତ୍ତିଗତ ଓ ଗଭୀର ଭାବେ ନବସୃଜନଶୀଳ। A' Design Award ରୌପ୍ୟ ପୁରସ୍କାର ଜିତିଥିବା ଏହି ଡିଜାଇନ ଏକ ଅତ୍ୟନ୍ତ ଉଲ୍ଲେଖନୀୟ, ପ୍ରଶଂସିତ ଉଦ୍ଭାବନ ଯାହା ଲାଭ ଦିଏ ଏବଂ କଳା, ବିଜ୍ଞାନ, ଡିଜାଇନ ଓ ପ୍ରଯୁକ୍ତିବିଦ୍ୟାର ସୀମାକୁ ଆଗକୁ ନିଏ। Kailani ମ୍ୟାଗ୍ନେସିୟମ୍ ପ୍ୟାକେଜିଂ ଏକ ସୃଷ୍ଟି ଯାହାକୁ ବ୍ୟାପକ ଭାବେ ଈର୍ଷା କରାଯାଏ, ଯାହା ଇଚ୍ଛାକୁ ଜାଗ୍ରତ କରେ, ସକାରାତ୍ମକ ଅନୁଭୂତି ଆଣେ ଏବଂ ବିସ୍ମୟ ଓ ଚମତ୍କାର ଜାଗ୍ରତ କରେ।

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Kailani was created to offer you a 100% natural magnesium supplementation method that is easily absorbed through the skin. Transdermal application is the safest and most effective way to raise bodies magnesium level. Kailani takes pride in the quality and effectiveness of its products.

Presented in environmentally friendly packaging, the Kailani product range is suitable for the whole family and has been designed to promote health and well-being.
Dimensions & Packaging
Magnesium oil and gel : 100 ml
Size of the labels : 3,5 x 8 cm

Magnesium flakes : 500g
Size of the labels : 7 x 11,5 cm
Tags
Minimal, Health, Sport, Modern, Natural
Production Technology
Arome Agency has created waterproof and oilproof labels for a better and easier use of the product. Arome wanted usefull packagings that can be both used at home and in traveling. Arome needed small and resistant packagings that fits every style of use.
Design Challenge
The challenge for the creation of this packaging is that this product is new market. So we needed to work on a design that is in tune with our times, and our values : sobriety, efficiency...
But on another side, customers that are looking for that kind of product known what they wanted. So we needed to be right on the promise of the product and create a packaging who will meet all the customer's expectations.
Research
The labels are composed of the identity of Kailani, created by us, and the name of the product.
We have combines the modernity, the sobriety and a reminder of the sea, where does this magnesium comme from, with the wave.
The new consumer trends is centered on the search of well being, staying healthy and used the most natural products you can.
The use of the wave on our label is also really important cause the sea is a symbol of well being and peace. It reminds the consumer that the product is natural and good for him and is body.
Inspiration
Inspired by minimal packaging like health and sport's one. Arome Agency tried to create modern identity and packaging, attractive to young people who tried to live a healthy life.
Project Duration
The project started on november 2018 in Avignon. And it ended on april 2019 in Avignon too. it takes us 5 months to create the identity, the packagings and also a website shop for Kailani products.
Operation Flow
Arome has created a modern packaging that is really attractive and in the mood of our time. The packaging needs to be reassuring and understandable really easily cause it targets consummers that are looking for a healthy and athletic life.
The use of the products is very easy and quick.
Team Members
Delphine Goyon
Catherine Alamy
Rémi Vicente

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