Saintly Flavours ଗୁରମିତ ଖାଦ୍ୟ ଉପହାର ସେଟ୍

Press Kit

Unique Properties

The overall design of the project focuses on creating an artistic and luxurious look to catch the eyes of consumers of the high-end store, using the ornate and traditional style of illustrations to convey the theme of Catholicism.
Not only was the logo for the brand made in an etching style illustration, but the detailed illustrations of each Abbey were placed in medieval style hand drawn flames on the front of the label. The package was designed to serve the decorative purpose by itself while and after using it.

Dimensions & Packaging

Wine: 65mm x 65mm x 297mm
Jam: 61mm x 61mm x 122mm
Cheese: 103mm x 42mm x 103mm
Cracker: 204mm x 56mm x 56mm

Tags

Packaging design, Gourmet foods gift set, Logo design, illustration, wine, jam, cracker, luxury

Production Technology

To give an artistic and luxurious look, the thick papers with textures like an artist's sketchbook were used as the boxes and labels of each product of the gift set.

Design Challenge

The challenge of the project was to balance the beauty and fanciness of the ornamental elements from the rich tradition and the modern luxury appealing contemporary consumers. The usage of the chosen typeface and the mindful composition of graphic elements helped to win the balanced look of the outcome.

Inspiration

Along with the trend that food and the act of eating have become fashionable, the inspiration for the project comes from 2018's Met Gala fashion theme of Catholicism. The name of the brand, Saintly Flavours, represents the rich tradition of high-quality food made by medieval monasteries. The names of gourmet products from seven Abbeys of France represent the values of Catholicism such as Meditation, Benediction, Generosity, Moderation, Patience, Reward, Happiness, Integrity.

Project Duration

The project started and finished in 2018 in Vancouver.

Operation Flow

Inside of the fitted outer container, two wine bottles (one red wine and one white wine), one cracker box, and three jam jars are stacked up like an architecture.

Patents

Copyrights belong to Jeremy Bonggu Kang, 2018.

Image Credits

Image #1: Jeremy Bonggu Kang, 2018
Image #2: Jeremy Bonggu Kang, 2018
Image #3: Jeremy Bonggu Kang, 2018
Image #4: Jeremy Bonggu Kang, 2018
Image #5: Jeremy Bonggu Kang, 2018