Endless Scenery ਸਿਟੀ ਪੋਸਟਰ

Press Kit

Unique Properties

Endless Scenery takes Ten scenes of West Lake in China as the creation background, and carries out the graphic design of the theme through AI painting, an emerging creation method. The work shows the Sinicized depiction of the beauty of West Lake represented by Three Pools Mirroring the Moon, Curved Yard and Lotus Pool in Summer, etc. Combining advanced AI painting methods with the classical Chinese watercolor painting styles, the endless scenery of West Lake in China is displayed.

Dimensions & Packaging

The length is 3600px and the width is 3600px.

Tags

Natural Scenes, West Lake, AI Painting, Graphic Design, Watercolor Painting

Production Technology

The product uses ERNIE-ViLG as the core AI painting tool and is further modified and improved by the creator using Photoshop.

Design Challenge

This graphic design work mainly has the following two difficulties: First, how to make better use of AI painting, so that the generated works not only have visual beauty, but also have artistic conception beauty. The second is to re-create the works generated by AI painting, taking the essence and eliminating the dross to present more satisfying works.

Research

Research type: visual graphic design; Research goal: to better present the beauty of West Lake; Research direction: The current popular AI painting technology is combined with the Chinese watercolor style to generate graphic design works with the theme of ten scenes of West Lake. Use modern technology to assist art creation, better show the beauty of China, and spread Chinese culture; Research methods: online data and desktop research; Social influence: This not only spreads China's West Lake culture, but also reflects the vitality of AI painting. This makes it particularly attractive among many graphic designs.

Inspiration

The West Lake in Hangzhou is famous for its beautiful scenery and many places of interest, and the Ten scenic spots of the West Lake are indispensable. We combine the fashionable AI painting technique with the retro Chinese watercolor painting style to create the graphic design works, hoping to see a different artistic understanding from previous design. The design uses different hues to show the unique features of the landscape, which can attract users' attention and spread Chinese culture.

Project Duration

The project was launched in Hangzhou in January 2023.

Operation Flow

The work can be used on stamps, publications (magazines, newspapers and books), print advertisements, posters, billboards and product packaging, etc.

Image Credits

Aoyi Shen
Aiwen Mai