Sister's Ice Cream Lody by Azadeh Gholizadeh

Sister's Ice Cream Lody by Azadeh Gholizadeh is a highly esteemed winner of the very prestigious 2020 Złota Nagroda A' Design Award in Wzornictwo Opakowań Competition Category.

ZłotaOpakowania· 2020

Sister's Ice Cream Lody

by Azadeh Gholizadeh

Client: Azadeh Gholizadeh

Złota Nagroda A' Design Award Winner in Opakowania Category

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Verified Award Winner
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View at A' Design Award Press Release Award Badge

Colors

The Design

About Sister's Ice Cream Lody

To opakowanie jest przeznaczone dla firmy Sisters Ice Cream Company. Ekipa projektowa postarała się wykorzystać trzy panie, które przypominają producentów tego produktu, w wesołych kolorach, które wynikają ze smaku każdego loda. W każdym smaku projektu kształt lodów jest wykorzystywany jako włosy postaci, co prezentuje ciekawy i nowy wizerunek opakowania lodów. Ten projekt, w nowej formie, wzbudził duże zainteresowanie wśród konkurentów i osiągnął wysoką sprzedaż. Projekt stara się stworzyć oryginalne i kreatywne opakowanie.

The Recognition

About the Złota Nagroda A' Design Award

Sister's Ice Cream Lody to laureat Złotej Nagrody A' Design Award, ogromnie prestiżowego wyróżnienia przyznawanego pierwszorzędnym, wspaniałym i znakomitym projektom. Laureaci Złotej Nagrody to niezwykle innowacyjne, wizjonerskie i olśniewające dzieła, które odzwierciedlają geniusz, mądrość i kunszt ich twórców. Sister's Ice Cream Lody ma być wysoko chwalonym, wyznaczającym trendy i monumentalnym wynalazkiem, który dostarcza bezprecedensowej wartości. Ten projekt nagrodzony Złotą Nagrodą A' Design Award to spektakularne, szanowane dzieło, które w znacznym stopniu przynosi korzyści i przesuwa granice sztuki, nauki, designu i technologii. Sister's Ice Cream Lody wywołuje intensywne uczucie pożądania, budzi pasję, zachęca do kreatywności i fascynuje nas.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The design is minimalist, it brings a human touch, which makes it different from similar products. The colors suggest freshness and coolness. An ice cream Packaging which stands out from the crowd with its puristic design and directs the focus on the essentials.
Dimensions & Packaging: width 80mm x Height 190mm
Tags: Unique, puristic, eye-catcher, high-quality, pleasant to touch, practical, friendly
Production Technology: Food grade Thickened BOPP Material
Design Challenge: it was really hard to satisfy the customer. they were far more strict and picky.
Research: This design comes from a detailed observation of the manufacturer identification.
Inspiration: It's a homemade ice cream made by three sisters. In this packaging, the product and manufacturer identities are performed minimally. The design has tried to implement the feminity which is lying in the manufacturer's identity. They wanted their brand to be feminine and to represent ice cream made by women. For this reason, the design of this packaging uses the character of the lady. It was very important for the manufacturer to show the concept of sisterhood along with the high quality of the product in the design of this packaging. After a lot of scrutinies, we concluded that using young ladies' characters alongside pure colors could be an interesting choice. A new form that attracts both the customer and the buyer of ice cream with its new look.
Project Duration: The project started in June 2018 in Iran and finished in August 2018 in Iran.
Operation Flow: The trust of the customer must be won. Once having tasted the Ice Cream and when later he wants to buy this again, he must be able to remember the ice cream package design. Because their design is of high quality and unique. You recognize them immediately out of the crowd.
Team Members: Designer: Azadeh Gholizadeh
Illustrator: Azadeh Gholizadeh
Image Credits: Image #1: Photographer Azadeh Gholizadeh, 2018
Image #2: Photographer Azadeh Gholizadeh, 2018
Image #3: Photographer Azadeh Gholizadeh, 2018
Image #4: Photographer Azadeh Gholizadeh, 2018
Image #5: Photographer Azadeh Gholizadeh, 2018