Flatter Your Body Kolekcja odzieży damskiej by Yunji Lee

Flatter Your Body Kolekcja odzieży damskiej by Yunji Lee is a highly esteemed winner of the very prestigious 2021 Srebrna Nagroda A' Design Award in Projektowanie Mody, Odzieży i Ubiorów Competition Category.

SrebrnaModa· 2021

Flatter Your Body Kolekcja odzieży damskiej

by Yunji Lee

Client: Yunji Lee

Srebrna Nagroda A' Design Award Winner in Moda Category

53,996

Verified Award Winner

Verify Award Status for #123420

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Flatter Your Body Kolekcja odzieży damskiej

Flatter Your Body to kolekcja odzieży damskiej składająca się z sześciu stylizacji stworzonych z myślą o różnych typach sylwetki. Kolekcja reinterpretuje gorset – element garderoby, który historycznie był niewygodny w noszeniu. Każda stylizacja ma nieco luźną sylwetkę z paskami sznurowania umieszczonymi wokół biustu, talii i bioder. Ściąganie lub luzowanie pasków w wybranych miejscach pozwala noszącej osobie dopasować kształt ubrania. Nadruki w paski oraz plisy tworzą złudzenie optyczne, które wzmacnia efekt korzystnie podkreślający sylwetkę. Lekka wełna, bawełna i krepa wełniana zostały wykorzystane na sezon wiosenno-letni.

The Recognition

About the Srebrna Nagroda A' Design Award

Flatter Your Body Kolekcja odzieży damskiej to laureat Srebrnej Nagrody A' Design Award, niezwykle prestiżowego wyróżnienia przyznawanego przepięknym, imponującym projektom z najwyższej półki. Laureaci Srebrnej Nagrody to niezwykle błyskotliwe i wyjątkowo twórcze dzieła, które ukazują wybitną wiedzę, talent i przenikliwość ich twórców. Flatter Your Body Kolekcja odzieży damskiej ma być wspaniałym, reprezentacyjnym dziełem, które jest niezwykle profesjonalne i głęboko innowacyjne. Ten projekt nagrodzony Srebrną Nagrodą A' Design Award to bardzo godny uwagi, podziwiany wynalazek, który przynosi korzyści i przesuwa granice sztuki, nauki, designu i technologii. Flatter Your Body Kolekcja odzieży damskiej to dzieło, któremu wielu zazdrości, które budzi pragnienia, wprowadza pozytywne uczucia oraz wzbudza zdumienie i zachwyt.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The looks are created with the initial idea to embrace all the different body types. The collection consists of a new revamped version of corsets that were originally discomforting to wear. The silhouette is a bit loose and it can be adjusted depending on your body shape with the lacing straps. In each look, multiple straps are placed around the bust, waist, and hips, which allows you to flatter your body figure by tightening and loosening the straps partially.
Dimensions & Packaging: The whole collection is 6 looks womenswear, size 0-6.
Tags: Optical illusion, Stripe, Corset, Asymmetricity, Embracement
Production Technology: The placement of fabric in each garment also resembles the X-ray of a human body. For example, light and dark blue colored fabrics are layered and patched together, and black is used on the side. Layered items are also presented in the look. As the garments are for the Spring/ Summer season, light wool, cotton, and wool crepe are mainly used. The silhouette is a bit loose and it can be adjusted depending on your body shape with the lacing straps. In each look, multiple straps are placed around the bust, waist, and hips, which allows you to flatter your body figure by tightening and loosening the straps partially. The optical illusion is an additional method that is used to maximize the effect of flattering, and stripe print and pleats are the elements to create the effect. The straps will also create movement in each look, and it will add the effect of optical illusion. The asymmetrical length and unbalanced detail elements will boost the aesthetic.
Design Challenge: The main challenge of this journey was to create the right silhouette and garment construction that resembles a corset but still provide comfort by placing straps at the right place to create the looks that flatter your body shape. Thus, the fabric selection was the most important decision since it resulted in totally different silhouettes depending on fabrics.
Research: The project aims to transform fashion into a non-stereotypical medium, which is used as a tool to help people to express who they are and not to be judged based on what society incorrectly portrays. By the "Beauty Standard" that social media portrays, consumers are being judged by their external looks only.
Inspiration: There exists a desire in human nature to attract and impress by any means necessary and this has been a long-standing goal throughout the history of fashion. A plethora of methods has been employed to achieve this goal. Some of those methods aimed to accentuate, conceal, or even alter the human body shape, but it often results in physical discomfort. Historically, the corset has been developed to satisfy human's goal to flatter the different body figures to fit the "beauty standard" of the era.
Project Duration: The project started in November 2019 and finished in August 2020 in Atlanta, USA.
Operation Flow: The looks can transform the shapes by how much you tighten the straps on the body and where you place the straps depending on the silhouette you want to draw around your body.
Patents: Copyright to Yunji Lee
Image Credits: COPYRIGHT by Yunji Lee,
Photographer, Skye Lin / Model, Allison Head, 2020