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Gere Półka na Zastawę by Florian Beser

Gere Półka na Zastawę by Florian Beser is a highly esteemed winner of the very prestigious 2023 Brązowa Nagroda A' Design Award in Wzornictwo Mebli Competition Category.


BrązowaMeble· 2023

Gere Półka na Zastawę

by Florian Beser

Client: Florian Beser

Brązowa Nagroda A' Design Award Winner in Meble Category

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Verified Award Winner

Verify Award Status for #141854

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The Design

About Gere Półka na Zastawę

Gere to wielofunkcyjna półka na zastawę zaprojektowana dla małych kuchni i jadalni. Talerze Gere tworzą reliefową przednią część półki, dzięki czemu wewnętrzna przestrzeń pozostaje wolna na filiżanki, szklanki i inną zastawę. Półka wykonana jest z drewna dębowego, a talerze odlewane są z porcelany. Gere zawieszana jest na ścianie, a poszczególne rzędy można odchylić, aby wyjąć talerz lub uzyskać dostęp do przechowywanych przedmiotów. Struktura siatki umożliwia skalowanie rozmiarów w zależności od potrzeb różnych gospodarstw domowych. Zestaw zastawy można modułowo rozszerzać.

The Recognition

About the Brązowa Nagroda A' Design Award

Gere Półka na Zastawę to laureat Brązowej Nagrody A' Design Award, wysoce prestiżowego wyróżnienia przyznawanego znakomitym projektom wyróżniającym się kreatywnością, pomysłowością i przenikliwością. Laureaci Brązowej Nagrody to w pełni utalentowane i uderzająco twórcze artefakty, które poświadczają ogromne doświadczenie, wyobraźnię i zaradność ich twórców. Gere Półka na Zastawę ma być wysoko cenionym, podziwianym i drogim sercu przedmiotem, który jest wyjątkowo profesjonalny i innowacyjny. Ten projekt nagrodzony Brązową Nagrodą A' Design Award łączy najlepsze praktyki w sztuce, nauce, designie i technologii oraz jest doskonały dzięki dbałości o szczegóły. Gere Półka na Zastawę znakomicie zaspokaja potrzeby, porusza pragnienia, czaruje uczucia i przemawia do ciekawości.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Gere as the combination of shelf and plates uses its plates to create the relief-like front of the shelf. The thereby free interior space can be used to store more crockery, cups, glasses, etc.
The gridlike structure of Gere allows scalable sizes of the shelf, so that a family can use a bigger Gere than a single household.
Dimensions & Packaging
Gere-plates: 240mm x 240mm x 20mm
Gere-shelf-prototype: 1200mm x 200mm x 1300mm
(the size of the shelf varies, because it can be personalised)
Tags
ceramic, tableware, furniture, multifunctional, wood, shelf, plate, kitchen
Production Technology
To enable the functional interaction of shelf and plates, material properties had to be calculated. The shelf of Gere consists out of oak wood, because it is local, sturdy and insensitive against water. The plates of Gere were concepted using 3D-graphic-software and then 3D-printed. The resulting objects were translated to plaster mold and finally cast in porcelain.
Design Challenge
The project was created during the first year of the corona pandemic. There were a lot of restrictions on the use of workshops and the purchase of materials. During the process, i was challenged with iterations, new processing techniques such as working with a cnc milling machine and calculating material properties such as porcelain-shrinkage and material waste.
Research
During the research process multiple methods such as a survey, a market analysis, interviews with the target group and the user journey map were used.
This resulted in detailed insights about selling points for kitchen-shelfs and plates, storage in kitchens, structuring items in the kitchen and overall interaction points with shelfs and plates.
Inspiration
Housing is becoming smaller. Space has to be used in a meaningful way. People use minimalism to reduce their possessions and multifunctional products to save space.
The inspiration of the project were small kitchen spaces with large shelfs, filled with staples of round plates that leave lots of unused space. The focus of the project was to create a crockery shelf as small as needed by people in small housing.
Project Duration
The project started in early summer 2020 in Aachen and finished in September 2020.
Operation Flow
Gere is ideally hung on the wall in the kitchen or dining room. Individual rows can be folded down to take stored items out of the inside or to remove a plate from the front. The plates have segments so that the main course and the side dish can be placed separately on one plate and thus be transported easily. In addition to the storage space in the front, there is the option of storing more crockery, cups, glasses, etc. on the shelves behind. The crockery set is modularly expandable.
Team Members
Designer Florian Beser
Image Credits
Images: Photographer Janosch Bartsch, Gere, 2020

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