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Adley Fixi T1 Zegarek by Jordan Wang

Adley Fixi T1 Zegarek by Jordan Wang is a highly esteemed winner of the very prestigious 2023 Srebrna Nagroda A' Design Award in Zegarek Competition Category.


SrebrnaZegarek· 2023

Adley Fixi T1 Zegarek

by Jordan Wang

Client: Adley Watch Co.

Srebrna Nagroda A' Design Award Winner in Zegarek Category

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The Design

About Adley Fixi T1 Zegarek

Zainspirowany cyklem ze stałym biegiem, zegarek Adley Fixi T1 jest funkcjonalny, solidny i wygodny w noszeniu przez cały dzień. Charakterystycznym projektem zegarka jest unikalny profil koperty, konstrukcja centralnej tarczy, położenie korony i styl wskazówek zegarka, nadające sportowy charakter przypominający uczucie pedałowania. Głównym wyzwaniem było przełożenie elementu cyklu na zegarek mechaniczny, liczne modelowanie 3D i prototyp, aby zapewnić dopracowany produkt końcowy. Zastosowano nową technologię montażu, aby zapewnić bezproblemowe dopasowanie do obudowy zegarka.

The Recognition

About the Srebrna Nagroda A' Design Award

Adley Fixi T1 Zegarek to laureat Srebrnej Nagrody A' Design Award, niezwykle prestiżowego wyróżnienia przyznawanego przepięknym, imponującym projektom z najwyższej półki. Laureaci Srebrnej Nagrody to niezwykle błyskotliwe i wyjątkowo twórcze dzieła, które ukazują wybitną wiedzę, talent i przenikliwość ich twórców. Adley Fixi T1 Zegarek ma być wspaniałym, reprezentacyjnym dziełem, które jest niezwykle profesjonalne i głęboko innowacyjne. Ten projekt nagrodzony Srebrną Nagrodą A' Design Award to bardzo godny uwagi, podziwiany wynalazek, który przynosi korzyści i przesuwa granice sztuki, nauki, designu i technologii. Adley Fixi T1 Zegarek to dzieło, któremu wielu zazdrości, które budzi pragnienia, wprowadza pozytywne uczucia oraz wzbudza zdumienie i zachwyt.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Adley Fixi T1 is a distinctive timepiece as the overall design evokes the image of cycling. The dial design follows the proportion of the cycle, the dial is filled with Swiss Super-LumiNova to ensure legibility. The case profile, crown location and central chain ring are signature design features , with water resistance of 10 ATM. The caseback graphic tells the story of the cyclist never ride along. Mechanical movement generates power from kinetic energy. The watch is capped off with anti-reflective sapphire crystal.
Dimensions & Packaging
The case measures 13.6mm in depth, including double-domed sapphire crystal, with a diameter of 40mm. The bespoke 20mm wide rubber strap aims to convey the cycling handlebar and enhance the watch's comfort. The bespoke recycled vinyl watch wallet and recycled paper watch packaging aim to minimise waste and reduce shipping costs. 10 ATM water resistance ensure the watch is suitable for all weather.
Tags
Fixed gear bicycle-inspired design, automatic mechanical watch, designed by architect and cycle enthusiast, clean line, contrasting texture, wheel arch shape case, durable & sustainable materials.
Production Technology
The 316L stainless steel case is manufactured using CNC machining. The design process involves Revit and Rhino 3D rendering and 3D printing mock-ups to test the ideas. During the three-year design process, three rounds of the prototype were commissioned to ensure the end products met every expectation. Each stage of the prototype was road-tested and reviewed with the collaborator. The final watch benefitted from this process.
Design Challenge
As the cycling-inspired watch is a niche market, the main challenge is translating the essence of a fixed-gear bike into an elegant design.
This is also my first watch; designing and manufacturing a product from scratch has been a learning curve. It has been a long process of research, brand development, and finding and working with the right watch manufacturers to make FIXI-T1 a reality.
Research
The collaboration involved numerous professional cycle messengers, bespoke bike builders, watch enthusiast forums, social networks, The Bike charity and industrial insiders to ensure a refined and desirable end product. The design received almost 800 likes and 100s of positive comments, many of them expressing they would purchase Fixi-T1 watch due to the design resonating with the passion of cycling, technical specifications and price point. Those positive responses were a great reassurance for me to continue with the design journey.
Inspiration
As a trained architect passionate about cycling, I identify several similarities between a cycle and a watch. Both items have a simple form yet are complicated in their mechanics. The attribute was a strong concept for me to design a contemporary wristwatch that captured the essence of fixed-gear cycling, adding high-end components and a modern watch manufacturing process. This uncompromised production method is echoed by British hand-made bicycle builders who created a timeless fixed-gear cycle.
Project Duration
The project started in March 2019 in Surrey, England, and the production model was ready in October 2022 in Surrey, England.
Operation Flow
Like a bicycle, Fixi-T1 is a mechanical watch powered by the person's movement. The NH35 mechanical movement is renowned for being a workhorse movement, with incredibly durable and straightforward mechanics for easy service and repair. The ethos of the mechanical watch is to reduce waste compared to battery-powered quartz watch whilst providing a watch for life.
Patents
ADLEY Watch Co. Trademark No. UK00003448220
ADLEY FIXI-T1 WATCH Trademark No. UK00003842285
Image Credits
marc@fsgdesign.co.uk

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