Zuoxi Rainbow Kurtka puchowa by Wenhua Wu, Zhijuan Ding and Mei Liu

Zuoxi Rainbow Kurtka puchowa by Wenhua Wu, Zhijuan Ding and Mei Liu is a highly esteemed winner of the very prestigious 2025 Brązowa Nagroda A' Design Award in Projektowanie Mody, Odzieży i Ubiorów Competition Category.

BrązowaModa· 2025

Zuoxi Rainbow Kurtka puchowa

by Wenhua Wu, Zhijuan Ding and Mei Liu

Client: Zosee

Brązowa Nagroda A' Design Award Winner in Moda Category

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Verified Award Winner
Verify Award Status for #167139

View at A' Design Award Press Release Award Badge

Colors

The Design

About Zuoxi Rainbow Kurtka puchowa

Zuoxi Rainbow to kurtka puchowa zaprojektowana dla dzieci. Paleta kolorów inspirowana jest naturalną tęczą i stanowi alternatywę dla stonowanych barw typowych dla zimowej odzieży. Zewnętrzna powłoka wykonana jest z lekkiego nylonowego jedwabiu z ochronnym wykończeniem odpornym na olej, plamy i wodę, bez utraty przewiewności czy intensywności koloru. Poszerzony, wiatroszczelny kaptur chroni przed zimnym wiatrem, a warstwa jonów srebra na plecach pomaga zatrzymać ciepło. Ergonomiczny krój zapewnia komfort i swobodę ruchów podczas aktywności na świeżym powietrzu.

The Recognition

About the Brązowa Nagroda A' Design Award

Zuoxi Rainbow Kurtka puchowa to laureat Brązowej Nagrody A' Design Award, wysoce prestiżowego wyróżnienia przyznawanego znakomitym projektom wyróżniającym się kreatywnością, pomysłowością i przenikliwością. Laureaci Brązowej Nagrody to w pełni utalentowane i uderzająco twórcze artefakty, które poświadczają ogromne doświadczenie, wyobraźnię i zaradność ich twórców. Zuoxi Rainbow Kurtka puchowa ma być wysoko cenionym, podziwianym i drogim sercu przedmiotem, który jest wyjątkowo profesjonalny i innowacyjny. Ten projekt nagrodzony Brązową Nagrodą A' Design Award łączy najlepsze praktyki w sztuce, nauce, designie i technologii oraz jest doskonały dzięki dbałości o szczegóły. Zuoxi Rainbow Kurtka puchowa znakomicie zaspokaja potrzeby, porusza pragnienia, czaruje uczucia i przemawia do ciekawości.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The Zuoxi Rainbow Down Jacket stands out with its vibrant design inspired by the natural rainbow, diverging from conventional winter wear's dull color schemes. It uniquely integrates DuPont's three-proof technology (oil, stain, and soil resistance) into nylon silk fabric, ensuring durability and easy maintenance while preserving vivid hues. The jacket's ergonomic tailoring offers children maximum comfort and mobility.
Dimensions & Packaging: Sleeve Length: 450-695 mm
Half Chest Circumference: 470-635 mm
Tags: Rainbow-inspired design, DuPont three-proof technology, ergonomic tailoring, silver ion heat-retention, high-fill-power down, environmentally friendly materials, child-focused comfort, vibrant color palette, sustainable production, all-weather protection
Production Technology: The outer shell is constructed from nylon silk, a fabric prized for its lightweight durability and smooth texture. This material is further enhanced with DuPont's proprietary three-proof technology, which imparts oil, stain, and water repellency through molecular surface treatments that do not compromise the fabric's breathability or color integrity.
Design Challenge: The most challenging aspect of the Zuoxi Rainbow Down Jacket design process was balancing aesthetic innovation with functional excellence and sustainable practices. Internally, the team had to reconcile historical perceptions of winter wear (typically associated with muted colors and bulk) with a vibrant, lightweight design that appeals to children's lively nature. Socially, there was a need to address parents' concerns regarding safety and hypoallergenic properties, especially for children with sensitive respiratory systems.
Research: 1. Research Type
Applied research, combining quantitative and qualitative methods.
2. Research Objectives
Evaluate the practicality and comfort of the product design.
Analyze consumer satisfaction.
Identify potential areas for improvement.
3. Methods
Surveys, focus group discussions, and field tests.
4. Results
High Satisfaction: The colors and design are well-received.
Functional Validation: Good warmth retention and water/stain resistance.
Suggestions for Improvement: Add adjustable cuffs for better fit across different body types.
Inspiration: The inspiration for the Zuoxi Rainbow Down Jacket stems from the desire to bring warmth and vitality into the monotonous palette of traditional winter clothing through the vibrant spectrum of a natural rainbow. Motivated by the need for functional yet emotionally expressive children's wear, the design team sought to create a jacket that not only protects against the elements but also celebrates the innocence and liveliness of childhood.
Project Duration: The project began in April 2023 in Wuxi, Jiangsu, China, and concluded in March 2024. It became available for sale on major sales platforms starting from April 2024.
Operation Flow: Through the use of meticulously designed ergonomic tailoring, the jacket ensures comfort and freedom of movement for children during activities. Particularly, the widened windproof hood design effectively blocks cold winds, keeping children warm during outdoor activities. The silver ion heat-retention layer on the back utilizes "Back-Warm Technology" to continuously provide warmth, ensuring optimal comfort for children in low-temperature environments.
Team Members: Wu Wenhua
Ding Zhijuan
Liu Mei