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Xfun Platforma do projektowania opakowań by Aiit Peking University

Xfun Platforma do projektowania opakowań by Aiit Peking University is a highly esteemed winner of the very prestigious 2026 Srebrna Nagroda A' Design Award in Produkty Cyfrowe Competition Category.


SrebrnaProdukty Cyfrowe· 2026

Xfun Platforma do projektowania opakowań

by Aiit Peking University

Client: Advanced Institute of Information Technology, Peking University

Srebrna Nagroda A' Design Award Winner in Produkty Cyfrowe Category

Colors

The Design

About Xfun Platforma do projektowania opakowań

Xfun to platforma do projektowania opakowań oparta na sztucznej inteligencji. Platforma łączy generowanie koncepcji, edycję online i przygotowanie plików do druku w jednym przepływie pracy. Marki, projektanci i drukarnie mogą współpracować od pierwszego briefu aż po finalną produkcję. Wbudowane bazy wiedzy obejmują pudełka z tektury, opakowania giętkie i etykiety, a zarządzanie kolorami CMYK oraz symulacja tekstury materiałów utrzymują rezultaty w granicach rzeczywistych standardów produkcyjnych. Modułowy interfejs grupuje funkcje generowania, ustawiania parametrów oraz bibliotekę materiałów, aby skrócić cykle projektowe i obniżyć koszty.

The Recognition

About the Srebrna Nagroda A' Design Award

Xfun Platforma do projektowania opakowań to laureat Srebrnej Nagrody A' Design Award, niezwykle prestiżowego wyróżnienia przyznawanego przepięknym, imponującym projektom z najwyższej półki. Laureaci Srebrnej Nagrody to niezwykle błyskotliwe i wyjątkowo twórcze dzieła, które ukazują wybitną wiedzę, talent i przenikliwość ich twórców. Xfun Platforma do projektowania opakowań ma być wspaniałym, reprezentacyjnym dziełem, które jest niezwykle profesjonalne i głęboko innowacyjne. Ten projekt nagrodzony Srebrną Nagrodą A' Design Award to bardzo godny uwagi, podziwiany wynalazek, który przynosi korzyści i przesuwa granice sztuki, nauki, designu i technologii. Xfun Platforma do projektowania opakowań to dzieło, któremu wielu zazdrości, które budzi pragnienia, wprowadza pozytywne uczucia oraz wzbudza zdumienie i zachwyt.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Xfun, an AI powered platform for the packaging design industry, addresses the lengthy cycles, high costs, and cumbersome revision processes common in traditional workflows. By integrating creative conception, online editing, and print ready output, it enables efficient collaboration among small and medium sized brands, designers, and packaging printers. Through a structured layout and professional tools, the platform ensures a smooth, controllable journey from initial brief to final production.
Tags
Intelligent Packaging Design Platform, AI Powered Packaging Concept Generation, Online Editing, Print Ready Output, Modular Interface, Efficient Delivery, Diverse Material Options, Human Computer Collaboration
Production Technology
Xfun deeply integrates knowledge bases of materials and production processes specific to the packaging industry, covering structural specifications and print compatibility requirements for mainstream formats including paperboard boxes, flexible packaging, and labels. It also supports CMYK color management and material texture simulation, ensuring that AI generated designs adhere rigorously to real world production standards.
Design Challenge
The challenge was merging packaging industry knowledge with AI. To address this, the team has built knowledge bases and developed AI models, ensuring results are creatively compelling and compliant with printing and manufacturing standards. Moreover, Xfun actively bridges the data pipeline between design and production, creating a closed loop system from creative conception to print delivery. This resolves core issues around output controllability, cost efficiency, and real world implementation.
Research
With the rise of new consumer brands and agricultural product electronic commerce, the demand for fast, low cost, and high quality packaging design has surged. Yet traditional workflows rely on repetitive manual communication and prototyping, failing to meet the need for rapid market entry. Xfun leverages intelligent methods to optimize the design workflow, which bridges the gap between creative conception and production, helping small and medium sized brands improve their competitiveness.
Inspiration
Xfun upholds a design philosophy that equally prioritizes professional tools and exceptional user interaction. The interface embraces minimalism, where purple as the main color, accented with black and gray for key buttons and interactive elements, provides intuitive visual guidance to assist users in focused, efficient operation. Moreover, micro interactions, gradient light and shadow, and linear icons convey technological sophistication and reliability without compromising on practicality.
Project Duration
The project started in March 2024.
Operation Flow
A modular interface clearly displays functional zones such as AI generation, parameter setting and material library. An optimized information hierarchy highlights primary buttons, naturally guiding users through the core workflow of requirement input, parameter adjustment, and result generation. Linear icons like custom cursors and loading animations present a clean, modern aesthetic, spicing up the clear, organized interface. Smooth interaction embodies professionalism and practicality.
Team Members
Advanced Institute Of Information Technology Peking University
Lei Shao, Wei Zhang, Sen Peng, Yi Zhang, Xiaoqing Zhang, Yi Li, Handong Zhang, Shuai Pan, Jiahong Tu, Yuhan Wu, Jiajie Yuan

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