Grundig Serenity چای جوړونکی by Mert Ali Bukulmez is a highly esteemed winner of the very prestigious 2020 د سپینو زرو A' Design Award جایزه in د کورنیو وسایلو ډیزاین Competition Category.
سپین زرکورنۍ وسیله· 2020
Grundig Serenity چای جوړونکی
Client: Arçelik A.Ş
د سپینو زرو A' Design Award جایزه Winner in کورنۍ وسیله Category
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The Design
About Grundig Serenity چای جوړونکی
صمیمیت د معاصر چای جوړونکی دی چې د خوښ کاروونکي تجربې تمرکز کوي. پروژه اکثرا په جمالیاتی عناصرو او د کاروونکي تجربې تمرکز کوي ځکه چې اصلي هدف وړاندیز کوي محصول له موجوده محصولاتو څخه توپیر ولري. د چای جوړوونکي ډاک د بدن په پرتله کوچنی دی کوم چې محصول ته اجازه ورکوي چې ځمکې ته ګوري چې ځانګړي پیژندنه راوړي. د کڅوړو سطحونو سره یو څه لږ تاو شوي بدن هم د محصول ځانګړی شناخت ملاتړ کوي.
The Recognition
About the د سپینو زرو A' Design Award جایزه
Grundig Serenity چای جوړونکی د سپینو زرو A' Design Award جایزې ګټونکی دی، یوه غیرعادي ویاړلې پېژندنه چې لوړې درجې، ښکلو، لوړو او اغېزناکو ډیزاینونو ته ورکول کېږي. د سپینو زرو ګټونکي ډېر ځلانده او خورا خلاقي کارونه دي چې د خپلو ډیزاینرانو غوره مهارت، استعداد او ځیرکتیا ښيي. له Grundig Serenity چای جوړونکی څخه تمه کېږي چې یو عالي، نمونه کار وي چې په پام وړ ډول مسلکي او په ژوروالي نوښتګر دی. دا د سپینو زرو A' Design Award جایزې ګټونکی ډیزاین یو ډېر د پام وړ او ستایل شوی اختراع دی چې ګټه رسوي او د هنر، ساینس، ډیزاین او ټیکنالوژۍ حدود مخکې وړي. Grundig Serenity چای جوړونکی یو جوړښت دی چې پر هغه ډېر حسد کېږي، هیلې ویښوي، مثبت احساسات راوړي او حیرانتیا او تعجب راپاروي.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Serenity is a contemporary tea maker that focuses on joyful user-experience. The project mostly focuses on aesthetic elements and user experience as the main aim suggests product to be different from the existing products. The dock of the tea maker is smaller than the body which allows product to look over the ground that brings unique identity. Slightly curved body combined with sliced surfaces also supports the unique identity of the product.
- Dimensions & Packaging
- 173mm(max.) x 250mm(max.) x 260mm
- Tags
- Tea Maker, Contemporary, Minimal, Simple, Home Appliances, Grundig
- Production Technology
- • Body: Polypropylene(PP) / Injection Moulding
• Handle, lid and dock: Xenoy (PBT+PC) / Injection Moulding - Design Challenge
- Finding the unique and simple form for the product was the most challenging but at the same time most joyful part for me. I had to make too many sketch models and mock-ups to refine the design language to make it as simple as possible.
- Research
- The project was mostly focused on aesthetic elements and user-experience. The research was focused on user-experience, working principles for tea makers, components but mostly it was sketch modeling. I needed to make lots of sketches to find the most simple and unique form solutions. Literature reviews about user-experience made in detail to be able to apply good solutions regarding consumers. I had to make lots of conversations with engineers that allowed me to design the product considering production and electronics. Also focus groups made supported with interface mock-ups to get feedback from tea maker users.
- Inspiration
- The inspiration of the project comes from retro/futuristic style combined with Scandinavian simplicity. I aimed to design an aesthetically noticeable product combined with joyful user-experience.
- Project Duration
- The project started in January 2019 and finished in May 2019. The project is an internship project that took place when working for Arçelik Group in Istanbul/Turkey.
- Operation Flow
- The lower section is for boiling water it stands on the dock which connects to power. Upper section is for tea. The interaction point of the product is the lower handle. Led dots on the handle gives feedback to the user about the operation.
- Patents
- Copyrights belong to Arçelik A.Ş, 2019
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