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Alpha Series شیور by Mert Ali Bukulmez

Alpha Series شیور by Mert Ali Bukulmez is a highly esteemed winner of the very prestigious 2020 د اوسپنې A' Design Award جایزه in د ښکلا، شخصي پاملرنې او آرایشي محصولاتو ډیزاین Competition Category.


اوسپنهآرایشي محصول· 2020

Alpha Series شیور

by Mert Ali Bukulmez

Client: Arçelik A.Ş

د اوسپنې A' Design Award جایزه Winner in آرایشي محصول Category

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The Design

About Alpha Series شیور

د الفا لړۍ یو تړون شوی ، نیمه پروفیشنل شیور دی چې کولی شي د مخ پاملرنې لپاره لومړني کارونه اداره کړي. همدارنګه یو محصول چې د ښکلا جمالیات سره یوځای د نوښت لرونکي چلند سره د حفظ الصحې محلول وړاندې کوي. سادهیت ، لږترلږه او فعالیت د اسانه کاروونکي متقابل عمل سره یوځای د پروژې اساسات رامینځته کوي. د خوښ کارونکي تجربه کلیدي ده. لارښوونې په اسانۍ سره د شیور څخه ایستل کیدی شي او د ذخیره برخې ته کیښودل شي. ډاک د شیور چارج کولو او د ذخیره کولو دننه برخه کې د UV لائټ سره ملاتړ شوي لارښوونو پاکولو لپاره ډیزاین شوی.

The Recognition

About the د اوسپنې A' Design Award جایزه

Alpha Series شیور د اوسپنې A' Design Award جایزې ګټونکی دی، یوه ویاړلې پېژندنه چې ښو ډیزاینونو ته ورکول کېږي چې هغه مسلکي او صنعتي اړتیاوې پوره کوي چې له ښه ډیزاین شویو جوړښتونو څخه تمه کېږي. د اوسپنې ګټونکي د خپلو جوړوونکو لویه مهارت، لوړه تخصص، کارپوهانه پوهه او خلاقي وړتیا ښيي. له Alpha Series شیور څخه تمه کېږي چې یو ډېر ارزښتناک، ستایل شوی او ګران جوړښت وي چې عملي او نوښتګر دی. دا د اوسپنې A' Design Award جایزې ګټونکی ډیزاین د صنعت غوره کړنلارې یو ځای کوي او وړ تخنیکي ځانګړتیاوې لري چې له پوهې او استعداد سره تړلي دي. Alpha Series شیور د خپل دقت له امله درناوی کېږي او د ژوند د کیفیت داسې ښه والی وړاندې کولو لپاره ډیزاین شوی چې نړۍ یو ښه ځای ګرځولو کې مرسته کوي.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The main aim was to design a compact, semi-proffesional shaver that can handle the basic tasks for facial care. Also a product that offers hygienic solutions with innovative approach combined with beautiful aesthetics. Joyful user experience was the key.
Dimensions & Packaging
Shaver:
55mm (max) x 30mm (max) x 150mm (max)
Case:
65mm (max) x 50mm (max) x 135mm (max)
Tags
Alpha Series, Shaver, Men Grooming, Personal Care, UV Light
Production Technology
• Shaver Body: Xenoy (PBT+PC) / Injection Moulding • Shaver Rubber: Santoprene / Double Injection • Case: Xenoy / Injection Moulding • Case Lid: PP / Injection Moulding • Tools: stainless steel + glass reinforced (30%) PBT / Injection Moulding
Design Challenge
The sketch ideation was the most challenging part of this project. I had to put too much effort for sketching process to be able to refine the design and come up with the most unique, minimal and simple form solutions.
Research
The brief was very broad at the start. It was to design a unique personal care product for the brand Grundig. I started research process with trend analysis and market opportunities. The process also supported with focus groups with man aged between 18-50 to be able to define the existing problems with the shavers and consumer demands.
Inspiration
Providing hygienic and joyful user experience was the inspiration for the idea behind the project. Design language is completely inspired from Scandinavian design characteristics. Simplicity, minimalism and functionality combined with easy user interaction built the fundamentals of the product.
Project Duration
The project started in May 2019 in Istanbul/Turkey and lasted until the end of June 2019.
Operation Flow
The only button on the body of the shaver covered by led light is the interaction point of the product. It simply turns on/off the device but the led gives feedback about battery. When its charged and ready to use it lights white, when the charge is critical the led turns in to red, and also it blinks in red when its off charge. The dock is designed to charging the shaver and cleaning the tips supported with UV Light inside. Tips can be easily taken off the shaver and placed in to the storage section. The storage allows the product to be completely clean and tidy.
Patents
Copyrights belong to Arcelik Group, 2019

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