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Ecological Journey د ډالۍ بکس by Pufine Advertising Ltd. Co.

Ecological Journey د ډالۍ بکس by Pufine Advertising Ltd. Co. is a highly esteemed winner of the very prestigious 2021 د سپینو زرو A' Design Award جایزه in د بسته‌بندۍ ډیزاین Competition Category.


سپین زربسته‌بندي· 2021

Ecological Journey د ډالۍ بکس

by Pufine Advertising Ltd. Co.

Client: Wuhan Little Bee Food Co., Ltd.

د سپینو زرو A' Design Award جایزه Winner in بسته‌بندي Category

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Verified Award Winner

Verify Award Status for #111804

Colors

The Design

About Ecological Journey د ډالۍ بکس

ایکولوژیکي سفر د سیمه‌ییز تولید شوي شاتو او چای لپاره یو د ډالۍ بکس دی. ډیزاین طبیعي منظرې ښیي چې د کلک لرګین قلمونو په واسطه رنګ شوي دي، پکې سیمه‌ییز حیوانات او ښکلي ځایونه شامل دي. د بکس هره اړخ یو بشپړ انځور لري، نو بکسونه یوازې لیدل کیدی شي یا په لویو انځورونو کې سره یوځای کیدی شي. سرپوښونه د واښو او لرګي کاغذ څخه جوړ شوي دي چې لږ کلک بافت لري، تنه یې د زرین قالینو کاغذ څخه جوړه ده، او بکسونه د کاغذي پړي سره تړل شوي دي. یو کارت هم شامل دی، چې د مخ پر لور یې انځور او د شا پر لور یې د آزادې نقاشۍ لپاره کرښه‌ییز پرده لري.

The Recognition

About the د سپینو زرو A' Design Award جایزه

Ecological Journey د ډالۍ بکس د سپینو زرو A' Design Award جایزې ګټونکی دی، یوه غیرعادي ویاړلې پېژندنه چې لوړې درجې، ښکلو، لوړو او اغېزناکو ډیزاینونو ته ورکول کېږي. د سپینو زرو ګټونکي ډېر ځلانده او خورا خلاقي کارونه دي چې د خپلو ډیزاینرانو غوره مهارت، استعداد او ځیرکتیا ښيي. له Ecological Journey د ډالۍ بکس څخه تمه کېږي چې یو عالي، نمونه کار وي چې په پام وړ ډول مسلکي او په ژوروالي نوښتګر دی. دا د سپینو زرو A' Design Award جایزې ګټونکی ډیزاین یو ډېر د پام وړ او ستایل شوی اختراع دی چې ګټه رسوي او د هنر، ساینس، ډیزاین او ټیکنالوژۍ حدود مخکې وړي. Ecological Journey د ډالۍ بکس یو جوړښت دی چې پر هغه ډېر حسد کېږي، هیلې ویښوي، مثبت احساسات راوړي او حیرانتیا او تعجب راپاروي.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is a collection of locally produced honey and tea. 1. Integrated local treasured animals and scenic spots, painted three series of natural ecological scenes with rough wooden brushes to improve product quality and on-site experience. 2. Each side of packaging is a complete picture, which can be combined independently or mutually to increase the visual experience and sales combination. 3. Fixed with twine in combination to reflect product features and reduce packaging cost.
Dimensions & Packaging
Length:240mm, width:80mm, height:140mm
Tags
Gift box, package, honey, flower, tea, nature, Shennongjia, animal, culture
Production Technology
The upper and lower covers of the packaging materials are made of ringed grass and wood paper with a slightly rough texture, the box body is made of golden carpet paper, and the lacing is made of paper cord, which is consistent with the natural, plain and environmental characteristics of the original ecological products.
Design Challenge
1. Creatively, according to the characteristics of products, local nature, culture and product characteristics should be fully explored. 2. Combined with the sales environment, studied the display and display of products and the visual changes of different serialized combinations. 3. Considering the packaging cost in terms of packaging structure, add a booth in the box to reduce the loss of mailing and carrying.
Research
The package is sold in local tourist stores and distributed as a local signature product. Therefore, in terms of design, 1. Consider how to combine local natural resources and use expressive methods and materials to reflect product characteristics. 2. Study display effects and combination changes in display and sales process to improve sales. Study the interaction and communication with consumers combined with the theme of nature conservation.
Inspiration
Shennongjia is a world famous natural ecological reserve. Rare plants and endangered animals under state first class protection thrive here. They are the guardians of this place. Good ecological environment has created the local tourism industry and featured products. The creation is inspired by nature. It is hoped that people will pay more attention to nature and agricultural products protection when they travel and buy products. Everyone is the "patron saint" of the natural home.
Project Duration
The project began in September 2019 and will be completed in December 2019
Operation Flow
1. The design of the product combines the local nature, culture and tourist attractions, as well as the characteristics and themes of the product itself, to enhance the consumer experience.
2. Visual changes brought by different images and packaging combinations can promote sales interaction.
3. The product is attached with a card, the front side can be used as a decorative painting display, the back side is a line screen, you can doodle at will, increase the experience of participation.
Team Members
Designer: xiang shasha;
Creative Director: Zhang Yanhui;
illustration: Tong Meng
Customer Service Director: Zhou Xiaoli

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