Shangri La د شرابو بستهبندي by Pufine Advertising Ltd. Co. is a highly esteemed winner of the very prestigious 2021 د سپینو زرو A' Design Award جایزه in د بستهبندۍ ډیزاین Competition Category.
سپین زربستهبندي· 2021
Shangri La د شرابو بستهبندي
by Pufine Advertising Ltd. Co.
Client: Yunnan Shangri-La Wine Co. LTD
د سپینو زرو A' Design Award جایزه Winner in بستهبندي Category
Verified Award Winner
Verify Award Status for #111820The Design
About Shangri La د شرابو بستهبندي
شنګري لا د دریو سرو شرابو د یوې لړۍ لپاره د بستهبندۍ ډیزاین دی. لیبلونه د دودیزو ختیځو د رنګ (مرکب) د نقاشۍ بافتونه کاروي چې د شرابو بهیدل او د زاړه انګورو د ونې تنه راوښيي. کله چې څنګ په څنګ کیښودل شي، دا درې بستهګانې یوه کږه وږه تنه جوړوي. هره بسته د تولیدي سیمې یو څاروی لري: د هوا لپاره یوه تیتلۍ، د اوبو لپاره یو کب او د خاورې لپاره یو پیکا. لیبلونه د کاپوک له کاغذ څخه جوړ شوي دي چې کلک سطحه لري، او برجستهکاري د زاړه پوستکي بافت جوړوي. دا ډیزاین د دودیز هنر او طبیعي چاپیریال ته پاملرنه راجلبوي.
The Recognition
About the د سپینو زرو A' Design Award جایزه
Shangri La د شرابو بستهبندي د سپینو زرو A' Design Award جایزې ګټونکی دی، یوه غیرعادي ویاړلې پېژندنه چې لوړې درجې، ښکلو، لوړو او اغېزناکو ډیزاینونو ته ورکول کېږي. د سپینو زرو ګټونکي ډېر ځلانده او خورا خلاقي کارونه دي چې د خپلو ډیزاینرانو غوره مهارت، استعداد او ځیرکتیا ښيي. له Shangri La د شرابو بستهبندي څخه تمه کېږي چې یو عالي، نمونه کار وي چې په پام وړ ډول مسلکي او په ژوروالي نوښتګر دی. دا د سپینو زرو A' Design Award جایزې ګټونکی ډیزاین یو ډېر د پام وړ او ستایل شوی اختراع دی چې ګټه رسوي او د هنر، ساینس، ډیزاین او ټیکنالوژۍ حدود مخکې وړي. Shangri La د شرابو بستهبندي یو جوړښت دی چې پر هغه ډېر حسد کېږي، هیلې ویښوي، مثبت احساسات راوړي او حیرانتیا او تعجب راپاروي.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- 1,the entire series including three product,get creative inspiration from the expression of traditional Oriental ink painting,each product with ink shading of natural texture represents the wine flowing rhythm,The combination of the three products is like a winding and tough old vine trunk.2,The three products are combined with the animals in the producing area respectively.The colorful butterfly represents air,the Pisces represents water,and the pika represents soil.
- Dimensions & Packaging
- Length:300mm, width:90mm, height:90mm
- Tags
- Packaging, wine, Nature, Shangri-La, Animals, Ink painting
- Production Technology
- The wine label is made of kapok paper with rough texture, and rough texture of old tree surface is made by convex technology.
- Design Challenge
- We use eco-friendly kapok paper. The challenge of this design is how to make the texture of grape trunk on the paper. We use concave pressing and bulging technology to create realistic tree trunk texture on paper.
- Research
- The origin of this red wine series is located in high altitude areas. The pure air, water and soil create a high-quality ecological environment. This wine is made from the fruits of old grape trees. The older the trees are, the higher the wine quality is, which is worthy of collection.
- Inspiration
- The creative inspiration comes from the winding growth posture of old grape trees and mottled traces of years, The longer the tree age, the higher the wine level, which represents the quality of a good wine, just as the growth of old trees requires years of precipitation. We hope to use the traditional culture of the East to interpret this series of wine, to expand the boundaries of culture and blend.
- Project Duration
- The project began in October 2019 and will be completed in August 2020
- Operation Flow
- 1,From the texture of traditional Oriental ink paintings,we find that different forms are presented,like the natural flow of the red wine,and like the trunk of a vine,which can be presented individually or as a series of combinations.2,In today's material development, the natural environment is destroyed and traditional art gradually dies out.We also hope to arouse people's protection and inheritance of traditional art and ecological environment through the creativity of this set of products.
- Team Members
- Designer: wang yang;
Creative Director: xia ling;
Customer Service Director: Zhou Xiaoli,
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