Ivy Café by Neda Mirani is a highly esteemed winner of the very prestigious 2021 د سپینو زرو A' Design Award جایزه in د دننۍ فضا او نندارتون ډیزاین Competition Category.

سپین زردننۍ ډیزاین· 2021

Ivy Café

by Neda Mirani

Client: Neda Mirani

د سپینو زرو A' Design Award جایزه Winner in دننۍ ډیزاین Category

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The Design

About Ivy Café

معیارونه لکه اقتصادي موثریت، چټک تطبیق، او په ښار کې د نوي فضا رامینځته کول د ډیزاین مهم ننګونې وې چې په پام کې ونیول شي، نو د پروژې په ساحه کې د شته سرچینو تمرکز د ستونزې حل کولو طریقې په توګه وټاکل شو. هغه شتمنۍ چې کولی شي پورته غوښتنې پوره کړي او د ډیزاین کیفیت هم ښه کړي. په دې سیمه کې د سمنټو د بلاک ډیری فابریکې شتون لري. یو ماډلر مواد چې کولی شي پروژه د ټولو وړاندیز شوي معیارونو سره سم کړي. د بلاک د خالص جوړښت او بې طرفه رنګ سره سره، یو ضمیمه لکه Ivy غوره شوی چې د فضا په ژوند کې مهم رول لوبوي.

The Recognition

About the د سپینو زرو A' Design Award جایزه

Ivy Café د سپینو زرو A' Design Award جایزې ګټونکی دی، یوه غیرعادي ویاړلې پېژندنه چې لوړې درجې، ښکلو، لوړو او اغېزناکو ډیزاینونو ته ورکول کېږي. د سپینو زرو ګټونکي ډېر ځلانده او خورا خلاقي کارونه دي چې د خپلو ډیزاینرانو غوره مهارت، استعداد او ځیرکتیا ښيي. له Ivy Café څخه تمه کېږي چې یو عالي، نمونه کار وي چې په پام وړ ډول مسلکي او په ژوروالي نوښتګر دی. دا د سپینو زرو A' Design Award جایزې ګټونکی ډیزاین یو ډېر د پام وړ او ستایل شوی اختراع دی چې ګټه رسوي او د هنر، ساینس، ډیزاین او ټیکنالوژۍ حدود مخکې وړي. Ivy Café یو جوړښت دی چې پر هغه ډېر حسد کېږي، هیلې ویښوي، مثبت احساسات راوړي او حیرانتیا او تعجب راپاروي.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: There are many factories in Mazandaran region that provide cement blocks for construction projects of more than any similar material. This led to the selection of cement blocks, due to the abundance, reasonable price, modularity and pure texture it brings to the project. Also, by choosing this material, the different arrangement of the blocks can help a lot in creating different functions.
Choosing a material with a different texture and a neutral color, such as a block, required a reverse complement. Choosing a plant texture next to it, in addition to creating a colorful touch, also greatly contributed to the vitality of the space. Therefore, according to the conditions of indoor spaces, a plant called miniature ivy was selected, which is basically suitable for indoor spaces, and in case of favorable conditions, it grows a lot. This complement played such an important role that even The name of the cafe was chosen from it.
Dimensions & Packaging: Total area is: 80 Sq. M.
Tags: cement block, ivy, cafe, Iran
Production Technology: It can be said that the main part of this project is through the presence of a pure material called cement block. It is complemented by other materials such as metal in combination with a living plant tissue.
Design Challenge: The spark of creativity in this project was created through the application of initial constraints. And it made us practice how to turn constraints into opportunities.
Research: In this project, paying attention to the limitations, proper operation of the available facilities and adding a touch of creativity is the main design criteria.
Inspiration: What was required to start the project included: economic efficiency, fast implementation and create a distinctive atmosphere in the city. Providing all of these together posed an important challenge. To solve this challenge, the question that came to mind was: What this area have? Assets that can both meet these demands and enhance design appeal. For this purpose, there was a need to know the material that alone can form the overall body of the project and even play an important role in the components and furniture of the space. This removed the multiplicity of materials from the project and instead shifted the focus to creating diverse functions through the emergence of one material. Therefore, several important factors should be considered in the selection of this material, such as: 1- Abundance (because it should be available in large numbers due to the high level of coverage) 2- Low costs(the overall level of costs by choosing it should be cost-effective.) 3- Being structured (in order to act as a module in design) and in all these cases, the type of use should be different.
Project Duration: The project started in February 2020 and finished in July 2020 in Iran
Operation Flow: This design is an exercise in reviewing the use of materials and understanding their high capability in creating space.
Team Members: Mohammadreza kohzadi
Image Credits: Photographer: Deed studio