Pop Modern Design لوړ ټیکنالوژۍ د ډوډۍ ساحه by Studio Tali Gotthilf is a highly esteemed winner of the very prestigious 2021 د برونز A' Design Award جایزه in د دننۍ فضا او نندارتون ډیزاین Competition Category.
برونزدننۍ ډیزاین· 2021
Pop Modern Design لوړ ټیکنالوژۍ د ډوډۍ ساحه
Client: Studio Tali Gotthilf
د برونز A' Design Award جایزه Winner in دننۍ ډیزاین Category
Verified Award Winner
Verify Award Status for #119863The Design
About Pop Modern Design لوړ ټیکنالوژۍ د ډوډۍ ساحه
دا د ډوډۍ تجربه د سویلي اسراییلو په یوه لوړ ټیکنالوژۍ کاري چاپیریال کې، د ورځني دفتري کلتور څخه د آرام ځای ته د تیښتې چمتو کوي پرته له دې چې ودانۍ پریږدي. د ډیزاین موضوع د دریو سټایلونو څخه الهام اخیستی: پاپ آرټ، آرټ ډیکو او مډرن، چې په یو واحد بصري پیغام کې د تفریح لپاره یوځای شوي. د دې فضا ډیزاین د شرکت ارزښتونو سره سمون لري: زړورتیا او خوب لیدل. د ننوتلو څخه د حرکت محور لیدونکی ۴۰ متره اوږده دهلیز ته رهبري کوي، چې د فرش، چت او رڼا ورکوونکي وسیلې لخوا تعریف شوی. طبیعي رڼا یو حیاتي عنصر و چې په پام کې نیول شوی.
The Recognition
About the د برونز A' Design Award جایزه
Pop Modern Design لوړ ټیکنالوژۍ د ډوډۍ ساحه د برونز A' Design Award جایزې ګټونکی دی، یوه ډېره ویاړلې پېژندنه چې غوره ډیزاینونو ته ورکول کېږي چې په خلاقیت، هوښیارۍ او زیرکتیا ځانګړي دي. د برونز ګټونکي ډېر ماهر او په حیرانوونکي ډول خلاقي آثار دي چې د خپلو ډیزاینرانو پراخ تجربه، تخیل او چارواکتیا تاییدوي. له Pop Modern Design لوړ ټیکنالوژۍ د ډوډۍ ساحه څخه تمه کېږي چې یو ډېر ارزښتناک، ستایل شوی او ګران شی وي چې په پام وړ ډول مسلکي او نوښتګر دی. دا د برونز A' Design Award جایزې ګټونکی ډیزاین په هنر، ساینس، ډیزاین او ټیکنالوژۍ کې غوره کړنلارې یو ځای کوي او د جزیاتو ته د پاملرنې له امله غوره دی. Pop Modern Design لوړ ټیکنالوژۍ د ډوډۍ ساحه اړتیاوې په ښکلي ډول پوره کوي، هیلو ته رسېږي، احساسات ځانته ملګري کوي او لیوالتیا راپاروي.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- An innovative dining experience within a Hi-Tech work environment in Southern Israel, offering escape from everyday office culture to a relaxing get-away without leaving the building.
This space design matches the company values: to dare and to dream.
Axis of movement from the entrance leads the visitor into a 40-meter length corridor, defined by the floor, ceiling and lighting fixture extension. - Dimensions & Packaging
- 1200 Sq.meter space, length 80 meters, width 15 meters, height 6 meters.
- Tags
- A. Office Design, B. Interior Design, C. Studio Tali Gotthilf, D. Israel, E. Commercial Design
- Production Technology
- Metal, glass and wood uniquely combine together and function as definitive wall petitions running the full length of the dining space passageway, creating a sculpture-type room divider.
- Design Challenge
- The large, empty, open space was allocated for dining purpose design during the building construction. This space needed to include an industrial kitchen alongside a dining compound. Natural light was a vital element component taken into consideration, the challenge being a long and narrow space providing light outlets at the extreme ends only. Light compensation was provided in the form of bright neon signs attached to the walls, in addition to the warm Led light fixtures.
The long and narrow shape of the room was dramatized using Art Deco slab dividers, marking the division between corridor and dining areas. - Research
- Design research consisted of planning the number of daily users, calculating the kitchen capacity to provide sufficient dishes, sitting accomodation and time settings. One thousand meals is the limited kitchen capacity, providing for two hundred diners at a time. The company has seven hundred employees with a three-hour lunch break allowance. The research was built upon past documentation from previous company locations.
- Inspiration
- The design theme was inspired by three distinct styles: Pop Art, Art Deco and Modern, combined into a single visual message of recreation.
A hint of the American vintage Diner period is portrayed by neon signs placed casually on the walls, the tall Art Deco dividers extend the entire length of the eatery and combine with the modern concrete floor and wall tiling.
The furniture chosen is of understated design blending amongst the various design statements. - Project Duration
- The project started in February 2019 in Sderot, Israel and finished in February 2020, and was open to the public in February 2021 in response to the pandemic restrictions.
- Operation Flow
- Upon entering, the visitor instantly recognizes the functional layout, with a clearly defined path. The user initially encounters the hand-washing niche, followed by various buffet stations leading to the sitting area. Exit from the dinery is equally practical and defined.
- Team Members
- Head Designer: Tali Gotthilf.
Designer: Liron Kaleve
Graphic Design: SRVC visual Communications - Image Credits
- Photographer: Yanai Deitsch
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