Diplomatic Relations د لوگو ډيزاين by Salvita Bingelyte is a highly esteemed winner of the very prestigious 2021 د سپینو زرو A' Design Award جایزه in د ګرافیکس، انځورګرۍ او لیدنیز اړیکو ډیزاین Competition Category.
سپین زرګرافیک· 2021
Diplomatic Relations د لوگو ډيزاين
Client: Salvita Design
د سپینو زرو A' Design Award جایزه Winner in ګرافیک Category
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- Verified Award Winner
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The Design
About Diplomatic Relations د لوگو ډيزاين
ديپلوماتيک اړيکې يو لوگو دی چې د ويلنيوس په ښار کې د آلمان د سفارت لپاره جوړ شوی دی. دا ډيزاين د ليتوانيا او آلمان ترمنځ د اړيکو سمبول دی. د دريو رنګه ملي بيرغونو څخه په الهام اخيستلو سره، د هر هيواد لپاره د هغه د بيرغ په رنګونو کې درې چيک نښې انځور شوې دي. دا نښې د دوو موازي غاړو په توګه روانې دي، لکه د اورگاډي پټلۍ چې لومړی له يو بل څخه لرې کيږي او بيا يوځای کيږي. سرې چيک نښې د دوستۍ او يووالي د ښودلو لپاره سره يوځای شوې دي. رنګين سمبول په سپين پس منظر کې ايښودل شوی دی او پر پاڼو (سټيشنري)، بهرنيو اعلاناتو او شرکتي ډاليو باندې تطبيق کيدای شي. په يوه کرښه کې د سمبول تکرارول يو نمونه (پيټرن) جوړوي.
The Recognition
About the د سپینو زرو A' Design Award جایزه
Diplomatic Relations د لوگو ډيزاين د سپینو زرو A' Design Award جایزې ګټونکی دی، یوه غیرعادي ویاړلې پېژندنه چې لوړې درجې، ښکلو، لوړو او اغېزناکو ډیزاینونو ته ورکول کېږي. د سپینو زرو ګټونکي ډېر ځلانده او خورا خلاقي کارونه دي چې د خپلو ډیزاینرانو غوره مهارت، استعداد او ځیرکتیا ښيي. له Diplomatic Relations د لوگو ډيزاين څخه تمه کېږي چې یو عالي، نمونه کار وي چې په پام وړ ډول مسلکي او په ژوروالي نوښتګر دی. دا د سپینو زرو A' Design Award جایزې ګټونکی ډیزاین یو ډېر د پام وړ او ستایل شوی اختراع دی چې ګټه رسوي او د هنر، ساینس، ډیزاین او ټیکنالوژۍ حدود مخکې وړي. Diplomatic Relations د لوگو ډيزاين یو جوړښت دی چې پر هغه ډېر حسد کېږي، هیلې ویښوي، مثبت احساسات راوړي او حیرانتیا او تعجب راپاروي.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The logo was created for the German Embassy in Vilnius to symbolize diplomatic relations between Lithuania and Germany. Inspired by tricolor national flags, three check marks were created for each country using the colors of their flags. The marks represent two parallel sides, like train tracks heading in opposite directions, but coming back together again and being connected. The red check marks are combined, representing friendship and unity between the two countries.
- Dimensions & Packaging
- To enhance the visibility of the logo and keep original colors, it was decided to use a colored symbol on a white background.
- Tags
- Logo, symbol, visual identity, branding, corporate identity, graphic design, Salvita Bingelyte, Salvita Design, Lithuania, Germany
- Production Technology
- The symbol of Lithuanian German cooperation is easily applied to stationery, outdoor advertising and corporate gifts. Combining more symbols in one line creates a pattern that can be used in many places.
- Design Challenge
- After drawing numerous symbols, it finally came to a modern and memorable logo design which will be used by the German Embassy in Lithuania for its external communication, events and promotional goods.
- Research
- A national flag is the most easily recognizable country symbol, so while searching for similarities between the two countries, the same patterns stood out in their flags and it was decided to find symbols that could seamlessly utilize these patterns, hence the check marks became a logical design solution.
- Inspiration
- Lithuania and Germany are connected by a long, rich history. Bilateral relations between the two states existed from 1918 and again since 1991 when Lithuania regained its independence just a few months after the reunification of Germany and diplomatic relations were restored.
- Project Duration
- Started in January 2021 and finished February 2021 in Vilnius, Lithuania.
- Operation Flow
- The symbol highlights the relationship between the two countries by visually uniting the colors of their flags. The logo reflects the moment when two countries diplomatically unite, moving forward together into the future. The colorful marks provide a dynamic symbol, expressing the multifaceted relationship between Lithuania and Germany.
- Image Credits
- Erin Hope Stevens (Copywriter)
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