37 Interactive Entertainment HQ د لوړ پوړیزې دفتري ودانۍ by Guowei Zhang is a highly esteemed winner of the very prestigious 2022 د سرو زرو A' Design Award جایزه in د معمارۍ، ودانۍ او جوړښت ډیزاین Competition Category.
سره زرمعماري· 2022
37 Interactive Entertainment HQ د لوړ پوړیزې دفتري ودانۍ
by Guowei Zhang
Client: 37 Interactive Entertainment
د سرو زرو A' Design Award جایزه Winner in معماري Category
Verified Award Winner
Verify Award Status for #126103The Design
About 37 Interactive Entertainment HQ د لوړ پوړیزې دفتري ودانۍ
د ۳۷ انټرکټیو انټرټینمنټ مرکزي دفتر په چین کې یوه لوړ پوړیزه مرکزي ودانۍ ده. په پلان او مخ کې ماډلونه کارول شوي دي، چې د جوړونې وخت او لګښت کموي او په عین حال کې د کار کیفیت ساتي. د دفتر ماډلونه، د غونډو ماډلونه او د پروګرامونو ماډلونه په یوه معیاري مستطیل فضا کې ترتیب شوي دي، او په ټیپیک پوړونو کې یې شمیر او موقعیت بدلیدلی شي. د مخ ماډلي سیسټم د لینګنان سیمې د اقلیم سره سمون لري. د سیوري نمونه په ختیځه خوا کې د لویدیځې خوا په پرتله ډېره ګڼه ده، نو طبیعي رڼا ساتل کیږي او د لمر وړانګې او د انرژۍ کارونه کمیږي.
The Recognition
About the د سرو زرو A' Design Award جایزه
37 Interactive Entertainment HQ د لوړ پوړیزې دفتري ودانۍ د سرو زرو A' Design Award جایزې ګټونکی دی، یوه ډېره ویاړلې پېژندنه چې لومړي درجې، ځانګړو او غوره ډیزاینونو ته ورکول کېږي. د سرو زرو ګټونکي ډېر نوښتګر، لید لرونکي او ځلانده جوړښتونه دي چې د خپلو ډیزاینرانو نبوغ، حکمت او مهارت منعکس کوي. له 37 Interactive Entertainment HQ د لوړ پوړیزې دفتري ودانۍ څخه تمه کېږي چې یو ډېر ستایل شوی، رجحان جوړوونکی او یادګاري اختراع وي چې بې ساري ارزښت وړاندې کوي. دا د سرو زرو A' Design Award جایزې ګټونکی ډیزاین یو حیرانوونکی، محترم پروژه ده چې ډېره ګټه رسوي او د هنر، ساینس، ډیزاین او ټیکنالوژۍ حدود مخکې وړي. 37 Interactive Entertainment HQ د لوړ پوړیزې دفتري ودانۍ د هیلې شدید احساسات پیدا کوي، لېوالتیا راپاروي، خلاقیت هڅوي او موږ ځانته ملګري کوي.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- 37 Interactive Entertainment Global HQ’ s comprehensive use of modules in plan and elevation design helps reduce construction time and cost while maintain the quality of works. It is a innovative move for high-rise building design and construction, and also the inevitable trend for the industry in the future.
- Dimensions & Packaging
- Size of unit or building:88974㎡
Project size:6427㎡ - Tags
- High-rise, Office, Headquarter, Mix-used
- Production Technology
- In order to adapt to climate of the Lingnan region in China, GWP has designed a modular façade system on the exterior of the building. Different combinations of modules form the most reasonable shading pattern that is denser on the east side than the west, which guarantees sufficient natural lighting while reduces solar radiation and controls energy usage efficiently. Density variation also creates graceful effects on the building facades, endowing aesthetic charm while enhancing the building’s energy performance.
- Design Challenge
- This project needs to balance the architectural form and the usage efficiency required by the HQ employees. There are a series of challenges to be addressed for the core MEP systems such as HVAC and elevator.
37 Interactive Entertainment Global HQ’s comprehensive use of modules in plan and elevation design helps reduce construction time and cost while maintain the quality of works. - Research
- Based off sincere respect to and in-depth interpretation of 37 Interactive Entertainment’s corporate culture, GWP team brings resonance between the core architectural concept of the project and the culture of 37 Interactive Entertainment by creating an exterior curtain wall system both recognizable and functional to bear the core value of the corporate.
It will be another successful example where the corporate and the designer refresh the public recognition of fun-loving hearts and creativity - Inspiration
- Rooted in and extended from the corporate’ s cultural connotation, the concept of home for fun loving hearts where joy is created integrates and balances the architectural form, spatial experiences, and factors including ventilation, lighting, We hope that the design can bring its users joyful spatial perception, spiritual inspiration, and sense of belonging to their workplace and life in general.
- Project Duration
- Desiged in July 2020 China
- Operation Flow
- To meet the need for spatial flexibility of the corporate and make it possible to switch between functions irregularly, GWP has designed Office modules, conference modules, event modules and more others are formulated within a standard rectangular box space. Public event modules can be connected by stairs through lower and upper levels per requirements. Numbers and locations of each type of modules can be adjusted for different scenarios on typical floors. Different room are further refined in the office module, in order to meet different needs for customized functions and free combinations.
- Patents
- patented. Patent No:ZL 2020 3 0523975. 9
Patent Holder: Guowei Zhang
Year:2020
Jurisdiction: China National Intellectual Property Administration - Team Members
- Designer: Guowei Zhang
Designer: Ping Wang
Designer: Luoxu Hua - Image Credits
- GWP Architects
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