PickyPods د ضمیمو لپاره بسته بندي by Angela Spindler is a highly esteemed winner of the very prestigious 2022 د سپینو زرو A' Design Award جایزه in د بستهبندۍ ډیزاین Competition Category.
سپین زربستهبندي· 2022
PickyPods د ضمیمو لپاره بسته بندي
Client: Depot Creative
د سپینو زرو A' Design Award جایزه Winner in بستهبندي Category
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The Design
About PickyPods د ضمیمو لپاره بسته بندي
ادارې ته دنده ورکړل شوې وه چې د ځانګړي ضمیمه سلسلې لپاره برانډینګ او بسته بندي رامینځته کړي. د کولیګین او پروبیوټیک ضمیمه کڅوړې د عمر، جنس او نورو مهمو فکتورونو سره سم په بدن کې د ښه سمون لپاره جوړ شوي. رنګ د دې پروژې مخکښ لوبغاړی دی. دې ته اړتیا وه چې د دې جم هدف لپاره زړور او ځواکمن احساس وکړي. د جنډر سمبولونه د جنسیت ځانګړي فورمولونو ته د چیغې کولو لپاره کارول شوي، د دې برانډ لپاره بل توپیر.
The Recognition
About the د سپینو زرو A' Design Award جایزه
PickyPods د ضمیمو لپاره بسته بندي د سپینو زرو A' Design Award جایزې ګټونکی دی، یوه غیرعادي ویاړلې پېژندنه چې لوړې درجې، ښکلو، لوړو او اغېزناکو ډیزاینونو ته ورکول کېږي. د سپینو زرو ګټونکي ډېر ځلانده او خورا خلاقي کارونه دي چې د خپلو ډیزاینرانو غوره مهارت، استعداد او ځیرکتیا ښيي. له PickyPods د ضمیمو لپاره بسته بندي څخه تمه کېږي چې یو عالي، نمونه کار وي چې په پام وړ ډول مسلکي او په ژوروالي نوښتګر دی. دا د سپینو زرو A' Design Award جایزې ګټونکی ډیزاین یو ډېر د پام وړ او ستایل شوی اختراع دی چې ګټه رسوي او د هنر، ساینس، ډیزاین او ټیکنالوژۍ حدود مخکې وړي. PickyPods د ضمیمو لپاره بسته بندي یو جوړښت دی چې پر هغه ډېر حسد کېږي، هیلې ویښوي، مثبت احساسات راوړي او حیرانتیا او تعجب راپاروي.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The supplement area is saturated with options, each one claiming to turn humans into ultra enhanced creatures with extraordinary existences. PickyPods is a bit different. The collagen and probiotic supplement sachets are formulated to make fine adjustments to our bodies according to age, gender and other important factors.
Color is the star player of this project—it needed to feel bold and energetic for its gym-going target. - Dimensions & Packaging
- Pouch: 170mm x 120mm x 45mm
Sachet: 80mm x 130mm
Label: 210mm 42mm
Pouch/Sachets Print: 5 colour + Spot UV + Matt Varnish
Labels: 1 Colour + Matt Varnish - Tags
- Packaging Design, Supplement Packaging Design, Pouch Design, Branding Design,
- Production Technology
- Stand up pouches, zip lock closures/Sachets/Labels
Pouch & Sachets Materials: MOPP / VMPET / LLDPP
Labels: Self adhesive semi gloss - Design Challenge
- The challenge was to find a creative way to allow 12 flavour variants be visually communicated, while keeping the print run as generic as possible. The solution was to print only 2 generic pouches that could be varied with flavour stickers. This made for a viable economic solution for the start up business.
- Research
- The supplement category is very saturated and competitive, so the design aims to disrupt with its bold icon design focus. The gender symbols are universally understood, providing instant recognition and differentiation.
The outer packs are generic and the flavour variants are manually stickered, to assist with this low volume startup business model. - Inspiration
- The logo is inspired by a fine tune wing nut as this brand is all about tailoring the needs of both women and men.
Key to the brand communication are the large sex symbols which shout out to the gender-specific formulas, and flavor labels appeal to personal preference. - Project Duration
- Project duration 4 months, Sydney 2020
- Operation Flow
- Resealable pouch
- Team Members
- Angela Spindler: Creative Director/Designer
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