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Now راتلونکی نسل بایسکل د Woom لخوا

Now راتلونکی نسل بایسکل د Woom لخوا د خورا باوقاره 2022 د سپینو زرو A' Design Award جایزه په د ګاډو، ګرځښت او ترانسپورت ډیزاین سیالۍ کټګوري کې یو ډیر ارزښتمن ګټونکی دی.


سپین زرګاډی· 2022

Now راتلونکی نسل بایسکل

د Woom لخوا

پیرودونکی: Woom

په ګاډی کټګوري کې د د سپینو زرو A' Design Award جایزه ګټونکی

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رنګونه

ډیزاین

د Now راتلونکی نسل بایسکل په اړه

اوس د خپل ووم سره، د ماشومانو او تنکیو ځوانانو لپاره د بایسکلونو جوړونکي اتریش یو ښاري ژوندانه بایسکل په لاره اچوي چې د پام وړ دی لکه څنګه چې دا ځانګړی دی: نوی ووم یو سپک وزن لرونکی او په بشپړ ډول بار شوي بایسکل دی چې د نوي چوکاټ جوړښت او بسته بندي سره. د ځانګړو ځانګړتیاو سره. د بایسکل میسنجرونو نړۍ ته په اشارې سره، ووم اوس یو مدغم شوی مخکینۍ ریک د کوچني مخکینۍ څرخ سره یوځای کوي. دا خصوصیت نه یوازې سجیلا دی بلکه د بار وړلو په وخت کې د خوندي او مستحکم سواری لپاره هم رامینځته کوي.

پیژندنه

د د سپینو زرو A' Design Award جایزه په اړه

Now راتلونکی نسل بایسکل د سپینو زرو A' Design Award جایزې ګټونکی دی، یوه غیرعادي ویاړلې پېژندنه چې لوړې درجې، ښکلو، لوړو او اغېزناکو ډیزاینونو ته ورکول کېږي. د سپینو زرو ګټونکي ډېر ځلانده او خورا خلاقي کارونه دي چې د خپلو ډیزاینرانو غوره مهارت، استعداد او ځیرکتیا ښيي. له Now راتلونکی نسل بایسکل څخه تمه کېږي چې یو عالي، نمونه کار وي چې په پام وړ ډول مسلکي او په ژوروالي نوښتګر دی. دا د سپینو زرو A' Design Award جایزې ګټونکی ډیزاین یو ډېر د پام وړ او ستایل شوی اختراع دی چې ګټه رسوي او د هنر، ساینس، ډیزاین او ټیکنالوژۍ حدود مخکې وړي. Now راتلونکی نسل بایسکل یو جوړښت دی چې پر هغه ډېر حسد کېږي، هیلې ویښوي، مثبت احساسات راوړي او حیرانتیا او تعجب راپاروي.

د ډیزاین تر شا

خبري کټ

اعتبارونه، د ټیم غړي او تخنیکي توضیحات چې د ډیزاینر لخوا وړاندې شوي.

ځانګړي ځانګړتیاوې
With its woom NOW, the Austrian manufacturer of bikes for children and teens is launching an urban lifestyle bike that is as eye-catching as it is unique: the new woom is a lightweight and fully loaded bike with a new take on frame architecture and packed with special features. In a nod to the world of bike messengers, the woom NOW combines an integrated front rack with a small front wheel. This feature is not only stylish but also makes for a safe and stable ride when carrying loads.
ابعاد او بسته بندي
1480 cm x 720 cm x 250 cm
ټاګونه
convertible, extraordinary, unique, individual, flashy, functional, suitable for everyday life, modern
د تولید ټیکنالوژي
For the design we used moodboards and various murals to collect and visualize the requirements. We were not only going to various sketch phases but beforehands made extensive research on the needs of generation alpha. Not only bringing rational features into the design, but also really working on the emotional facts. Like that teens want to express themselves which lead us for example to the identity board. A framebag where they can show their thoughts or even a little protest.
د ډیزاین ننګونه
"A lot of woom customers wanted a bike that was perfectly tailored to the day-to-day mobility needs of their kids. We responded with the woom NOW. It's a cool bike for the city that lets kids get where they need to go by bike," says Matthias Leite-Guertner, the head of the Product Design team, "even when they've got a backpack, groceries or a duffle bag." woom NOW product manager Raffael Zimmel adds, "We wanted to make a bike that was as cool as a mountain bike but was perfectly suited to the big city."
The team of developers tinkered for more than two years and thought about the requirements for a new generation of urban bikes. "Good load-carrying options, good mudguards to keep clothes clean, and good lighting that's always available and doesn't need charging.

Matthias Leite-Guertner: "The challenge was not being biased by what solutions are already existing and truly finding new answers to problems unsolved by competition: that’s the key to real innovation.
Our team made lot of testing and produced prototypes for creating a proof of concept (early stage rideable prototypes). We made also extensive testing with children at any given moment during development.
We hat to overcome doubts and reservations for a solution that is controversial and unusual.
Our aim was making a product that is affordable, yet lightweight and shows high quality. This is always a challenge to tackle. Strict laws and bicycle standards do their rest."
څیړنه
Research was a fundamental part in designing an urban oriented kids bicycle that lead into creating a new category on the market. Extensive Competitor Analysis led to discover that most bikes on the market are converted bicycles but not designed from the ground up. Further Interviews of Stakeholders (Dealers, Customers, Industry Experts) aimed at solving problems (transport of schoolbag) fulfilling needs and kids desires (lifestyle, cool look, customizability).
الهام
A lot of woom customers wanted a bike that was perfectly tailored to the day-to-day mobility needs of their kids. We responded with the woom NOW. It's a cool bike for the city that lets kids get where they need to go by bike. We're focusing on urban youth who put a high premium on freedom and independence.
Generation Alpha:
Born when iPad was launched
Children of Millennials
positive pester power
tech-enabled creativity
Digital Masters
showing signs of being the new old fashioned
د پروژې موده
This bicycle was designed in Austria, the project was carried out for 2 years.
د عملیاتو بهیر
The woom NOW gives riders aged 6 to 14 years a revolutionary urban lifestyle bike. It is equipped with a versatile front rack that supports baggage of up to 10 kg, hydraulic Flatmount disc brakes and wide balloon tyres. The smaller front wheel ensures a low centre of gravity to provide stability and control over the bike. It has a versatile front rack for loads of up to 10 kg; additional bike accessories can be attached on each side.
د عکس اعتبار
woom GesmbH

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A' ډیزاین جایزه د ښه ډیزاین لپاره یوه نړیوال، د کمیسیون لخوا منل شوې افتخار ده. د A' ډیزاین جایزه کې ګډون وکړئ ترڅو د شایستګۍ پر بنسټ پیژندنه، شهرت، وقار او خپرونه ترلاسه کولو فرصت ومومئ. خپل کار د A' ډیزاین جایزې لپاره نومینه کړئ او د ارزښتمنې A' ډیزاین انعام لپاره سیالي وکړئ.

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