Emirati One د لوکس موټر شو روم by Marwan Mrad

Emirati One د لوکس موټر شو روم by Marwan Mrad is a highly esteemed winner of the very prestigious 2022 د سرو زرو A' Design Award جایزه in د دننۍ فضا او نندارتون ډیزاین Competition Category.

سره زردننۍ ډیزاین· 2022

Emirati One د لوکس موټر شو روم

by Marwan Mrad

Client: DPI Interior Design and Decoration LLC

د سرو زرو A' Design Award جایزه Winner in دننۍ ډیزاین Category

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Emirati One د لوکس موټر شو روم

اماراتي ون د موټر شو روم او میوزیم دی چې د متحده عربي اماراتو په دوبۍ کې د برج خلیفه ته مخامخ په بلیوارډ کې د برج ویسټا ټاور کې موقعیت لري. پروژه په ټولیزه توګه د 997 مربع مترو سره یو شاهکار دی چې ښه هنري هنر ته درناوی کوي او د نړۍ میراثونو ته درناوی وړاندې کوي، پیچلي توضیحاتو ته درناوی چې د کلونو په اوږدو کې د موټرو ډیزاین تعریف شوی.

The Recognition

About the د سرو زرو A' Design Award جایزه

Emirati One د لوکس موټر شو روم د سرو زرو A' Design Award جایزې ګټونکی دی، یوه ډېره ویاړلې پېژندنه چې لومړي درجې، ځانګړو او غوره ډیزاینونو ته ورکول کېږي. د سرو زرو ګټونکي ډېر نوښتګر، لید لرونکي او ځلانده جوړښتونه دي چې د خپلو ډیزاینرانو نبوغ، حکمت او مهارت منعکس کوي. له Emirati One د لوکس موټر شو روم څخه تمه کېږي چې یو ډېر ستایل شوی، رجحان جوړوونکی او یادګاري اختراع وي چې بې ساري ارزښت وړاندې کوي. دا د سرو زرو A' Design Award جایزې ګټونکی ډیزاین یو حیرانوونکی، محترم پروژه ده چې ډېره ګټه رسوي او د هنر، ساینس، ډیزاین او ټیکنالوژۍ حدود مخکې وړي. Emirati One د لوکس موټر شو روم د هیلې شدید احساسات پیدا کوي، لېوالتیا راپاروي، خلاقیت هڅوي او موږ ځانته ملګري کوي.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Emirati One is a luxury car showroom & museum that showcases rare, special and one of a kind vehicles that need no description to amaze potential owners.
Dimensions & Packaging: The showroom is a total of 997 sqm divided into 2 floors. 654 sqm for the ground floor and 343 sqm for the mezzanine floor.
Tags: luxurycars, luxury, cars, showroom, masterpiece, museum, unique, vehicles, rarecars
Production Technology: The entrance is chosen on the axe facing Burj Khalifa.

VIP offices designed in the mezzanine floor, lounges overlooking the ground floor. Glass used for partitions allowing natural light to get in.

White Korean material on main entrance, and grey concrete flooring give a nice first impression. Sahara Noir marble is used for floors and some office walls.
3D mosaic on the walls in areas that accommodate the desks.

LED strips installed on the floor, separate showroom pedestrian paths and cars displays.
Design Challenge: The showroom is part of a curvy tower with irregular plan shape and Dubai regulations forbid changes to the tower exteriors.

We tried to lose the irregularity by keeping focus on the central part of the showroom and overcame this obstacle by using exterior sizes for cars distribution where each window accommodates one car.

The client has many cars to be displayed which was impossible in the beginning, but we found the perfect distribution while making sure all cars are visible from all sides.
Research: Project research phase was practical and theoretical at the same time where the team intended to visit few car showrooms existing in Dubai and some art galleries as well to check the standards all showrooms designs depend on, as well as car specialized galleries techniques.

Most researches that has been done in order to help the project grow, were about functional use and psychological effects on visitors like one very helpful research: Human Visual Quality: Art Gallery Exhibition for Mohamad Hanif Abdul Wahab and Alia Fatin Ahmad Zuhardi, Procedia, Social and Behavioral Sciences.
Inspiration: The project is a masterpiece that salutes fine craftsmanship and pays tribute to world-class heritage, an homage to intricate details that have defined automotive design throughout the years. It is that type of showrooms that amazes you with an extraordinary display stations and yet, a lot more to see.
Project Duration: The design and concepts are created in April 2021 in Dubai. Execution is currently in progress. The showroom is located in Burj Vista tower, in a strategic location on the Boulevard, facing Burj Khalifa in Dubai, United Arab Emirates.
Operation Flow: Regardless of the project main function of showing top luxurious cars strictly chosen in the showroom, it is an interactive hub itself in result of its special location and surrounding environment in downtown. You are always able to enjoy the delicious coffee served in the barista lounge in the ground floor while watching the view of Burj Khalifa as well as amusing yourself by watching a collection of the rarest cars worldwide all in one room.
Team Members: Company Manager and Design Director: Marwan Mrad
Architect: Bebars Janbout
Architect: Ayham Haikal
Architect: Nour Rashed
Architect: Ghassan Kher Aldeen
Architect: Aseel Beydoun
Architect: Ayham Deeb
Architect: Eyad Moughrabi
Interior Designer: Humam Ibrahim
Interior Designer: Firas Ghazal
Interior Designer: Nawaf Kurbaj
Image Credits: Image #1, DPI, 2021
Image #2, DPI, 2021
Image #3, DPI, 2021
Image #4, DPI, 2021
Image #5, DPI, 2021
Video Credits: DPI, 2021