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Wan Xiang Sheng د چای بسته بندي by Huang Feng

Wan Xiang Sheng د چای بسته بندي by Huang Feng is a highly esteemed winner of the very prestigious 2023 د سرو زرو A' Design Award جایزه in د بسته‌بندۍ ډیزاین Competition Category.


سره زربسته‌بندي· 2023

Wan Xiang Sheng د چای بسته بندي

by Huang Feng

Client: Huang Feng

د سرو زرو A' Design Award جایزه Winner in بسته‌بندي Category

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The Design

About Wan Xiang Sheng د چای بسته بندي

وان ژیانګ شینګ د ووئي شان د ډبرین چای لپاره یو ډالۍ بکس دی. بهرنی بکس د ووئي غره بڼه تقلیدوي او د چینایي انځورګرۍ منظرې رایادوي. کله چې بکس نېغ ودرول شي، د هغه بهرنۍ کرښه یو مراقبه کوونکی انسان ښیي. بکس د روښانه خړ ډبرین جوړښت لرونکې ځانګړې کاغذ څخه جوړ شوی، او د ګراویور چاپ، برجسته کول، ژور کول او تود مهر لګول د چای غره بڼه او جوړښت وړاندې کوي. بکس د کتاب په څېر خلاصېږي او دوه واړه بستې لري چې د چای څلور کڅوړې پکې ځای شوې دي. دا ډیزاین ارامۍ او یو بېل لید ته بلنه ورکوي.

The Recognition

About the د سرو زرو A' Design Award جایزه

Wan Xiang Sheng د چای بسته بندي د سرو زرو A' Design Award جایزې ګټونکی دی، یوه ډېره ویاړلې پېژندنه چې لومړي درجې، ځانګړو او غوره ډیزاینونو ته ورکول کېږي. د سرو زرو ګټونکي ډېر نوښتګر، لید لرونکي او ځلانده جوړښتونه دي چې د خپلو ډیزاینرانو نبوغ، حکمت او مهارت منعکس کوي. له Wan Xiang Sheng د چای بسته بندي څخه تمه کېږي چې یو ډېر ستایل شوی، رجحان جوړوونکی او یادګاري اختراع وي چې بې ساري ارزښت وړاندې کوي. دا د سرو زرو A' Design Award جایزې ګټونکی ډیزاین یو حیرانوونکی، محترم پروژه ده چې ډېره ګټه رسوي او د هنر، ساینس، ډیزاین او ټیکنالوژۍ حدود مخکې وړي. Wan Xiang Sheng د چای بسته بندي د هیلې شدید احساسات پیدا کوي، لېوالتیا راپاروي، خلاقیت هڅوي او موږ ځانته ملګري کوي.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The outer box imitates Wuyi Mountain, showing the artistic conception of Chinese landscapes. When the "landscape" is erected, it shows a person meditating. The designer hopes to express through packaging: calm down and look at things from a different angle, there may be different harvests.
The font design of Wanxiangsheng comes from the state in which the ripples on the surface of the tea are slowly sinking. The packaging is made of special paper with light gray rock texture, and the gravure process presents the shape and texture of the tea mountain.
Dimensions & Packaging
Width 285mm x Depth 105mmx Height 105mm
Tags
zen, multiple angles, packaging, tea
Production Technology
Rock grain special paper hardcover gift box
Embossing and Debossing
Hot stamping process
Design Challenge
Find the matching paper, and consider how to express the Chinese Zen from the graphics from multiple angles.
Research
This project comes from "Chancha Yiwei" (China's unique Zen tea culture), This Wuyishan rock tea is very famous in China, every time you drink it, it has different taste, which requires people to get down to feel and experience.
Inspiration
This project comes from "Chancha Yiwei" (China's unique Zen tea culture).This Wuyishan rock tea is very famous in China. It tastes different every time people drink it. People need to calm down to feel and experience it.
The landscape of the birthplace of tea and the artistic expression of Chinese painting.
Project Duration
The project was established in October 2020,
Completed November 20, 2020
Available December 15, 2020
Operation Flow
Open the book by turning over the book, the inner box contains 2 small packages, a total of 4 packets of tea.
Team Members
Design Director:Huang Feng
Image Credits
#1: Designer FENG HUANG, FENG, 2021.
#2: Designer FENG HUANG, FENG, 2021.
#3: Designer FENG HUANG, FENG, 2021.
#4: Designer FENG HUANG, FENG, 2021.
#5: Designer FENG HUANG, FENG, 2021.

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