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Ecovacs د پرچون پلورنځي داخلي ډيزاین by Shenzhen Scene Aesthetic Design Co., Ltd

Ecovacs د پرچون پلورنځي داخلي ډيزاین by Shenzhen Scene Aesthetic Design Co., Ltd is a highly esteemed winner of the very prestigious 2023 د اوسپنې A' Design Award جایزه in د دننۍ فضا او نندارتون ډیزاین Competition Category.


اوسپنهدننۍ ډیزاین· 2023

Ecovacs د پرچون پلورنځي داخلي ډيزاین

by Shenzhen Scene Aesthetic Design Co., Ltd

Client: ECOVACS SI Design

د اوسپنې A' Design Award جایزه Winner in دننۍ ډیزاین Category

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Verified Award Winner

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Colors

The Design

About Ecovacs د پرچون پلورنځي داخلي ډيزاین

ایکوواکس یو داخلي ډیزاین شوی پرچون پلورنځی دی چې د هوښیارو روبوټ محصولاتو لپاره جوړ شوی، او ۱۵۰ متره مربع مساحت لري. دا پلورنځی د یوې غوره ژوند طرزې موضوع د کور صحنو له لارې وړاندې کوي، چیرې چې ټیکنالوژي او ورځنی ژوند سره یوځای کیږي. تدریجي (Gradient) نیلي رنګ په اصلي فضا کې غالب دی، چې د ګرمو لرګینو رنګونو (Wood grain) او د فلزي بڼې لرونکو سپینو خړو (Silver Gray) نندارې تختو (Display Shelves) سره یوځای شوی دی. د برانډ لوګو او محصولاتو څخه اخیستل شوي دایروي بڼې د بصري ژبې په توګه کارول شوي دي. یوه پلان شوې لاره لیدونکو ته د ښودنې (Demonstration)، پلور، تجربې او صحنې سیمو له منځ نه لارښود کوي. دا پلورنځی په ۲۰۲۲ کال کې په چین کې پرانستل شو.

The Recognition

About the د اوسپنې A' Design Award جایزه

Ecovacs د پرچون پلورنځي داخلي ډيزاین د اوسپنې A' Design Award جایزې ګټونکی دی، یوه ویاړلې پېژندنه چې ښو ډیزاینونو ته ورکول کېږي چې هغه مسلکي او صنعتي اړتیاوې پوره کوي چې له ښه ډیزاین شویو جوړښتونو څخه تمه کېږي. د اوسپنې ګټونکي د خپلو جوړوونکو لویه مهارت، لوړه تخصص، کارپوهانه پوهه او خلاقي وړتیا ښيي. له Ecovacs د پرچون پلورنځي داخلي ډيزاین څخه تمه کېږي چې یو ډېر ارزښتناک، ستایل شوی او ګران جوړښت وي چې عملي او نوښتګر دی. دا د اوسپنې A' Design Award جایزې ګټونکی ډیزاین د صنعت غوره کړنلارې یو ځای کوي او وړ تخنیکي ځانګړتیاوې لري چې له پوهې او استعداد سره تړلي دي. Ecovacs د پرچون پلورنځي داخلي ډيزاین د خپل دقت له امله درناوی کېږي او د ژوند د کیفیت داسې ښه والی وړاندې کولو لپاره ډیزاین شوی چې نړۍ یو ښه ځای ګرځولو کې مرسته کوي.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This project is an offline retail store for Ecovacs, which themed with a better way of life. Based on the brand mission of Robotics for All, the designers of the project explored the intimate relationship between robots and humans and built this experiential retail space which guides feelings and touring routes of customers in different scenarios and meet their experience and consumption needs.
Dimensions & Packaging
150㎡
Tags
New retail model,Immersive experience,Future home scenarios,robots; Humanistic
Production Technology
1. Gradient blue dominates the main visual space. Combined with the warm color wood grain and silver gray, metal-textured display shelves, the main space creates a futurist vibe and narrows the distance between the space, products and customers.
2. The designers use round shapes extracted from the brand logo and products as the visual language to keep the unity and consistency between the main brand elements and space design, and enhance the visual memory of customers.
Design Challenge
This project represents an exploration of new retail stores for robot products. The design team sets up home scenarios in the futurist looking space and creates elaborate moving paths to simulate the application of the products in real life. In addition, it creates a home atmosphere to guide feelings and touring routes of customers, highlighting the emotional bond between robots and man.
Research
As part of Ecovacs strategic planning, the optimization and upgrading of offline stores, including enhancing immersiveness and creating interactive service and purchasing experience for customers, are highly emphasized by ECOVAC. Through careful renovation, the company manages to create a platform for customers to experience its intelligent robot products. Tech fans can now feel the charm of robotics and the benefits it brings for families by experience the products directly.
Inspiration
Ecovacs believes that robots are our partners and intimate friends who will bring us a better way of life. The company hopes humans can develop together with robots to achieve extraordinary value. In this connection, the project starts by probing into the relationship between man and robots, and narrows the boundary between technology and mankind by creating futurist home scenarios where life and technology are harmoniously integrated.
Project Duration
The project began in January 2022 and was launched in China in June 2022.
Operation Flow
Carefully designed moving line in six aspects: browsing, touring, checking, resting, thinking, moving.
Product demonstrations on both sides of the entrance to attract customers;
Product selling area and display area for customers to tour around and browse;
Product experience area to attract customers to stop and watch product demonstrations, allowing them to sit down for deeper communication;
Scenario section shows the scenes of product use in the home, creates demand and facilitates purchases.
Team Members
Wendong Zhou,
LEE YOUNGBIN,
Jingfan Chen,
Liandan Cui,
Shuidong He,
Qilin Yang

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