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China Qing د چای د څښاک بسته بندي by Dingding Li

China Qing د چای د څښاک بسته بندي by Dingding Li is a highly esteemed winner of the very prestigious 2023 د برونز A' Design Award جایزه in د بسته‌بندۍ ډیزاین Competition Category.


برونزبسته‌بندي· 2023

China Qing د چای د څښاک بسته بندي

by Dingding Li

Client: The Soloist

د برونز A' Design Award جایزه Winner in بسته‌بندي Category

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Verified Award Winner

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Colors

The Design

About China Qing د چای د څښاک بسته بندي

اولونګ چای په چین کې د کینګ چای په نامه هم یادیږي، نو د چین کینګ نوم ورکړل شو. نرم او ګردوله د چای بوتل، سپین بوتل کیپ او فیروزي-نارنجي بوتل د چین کینګ د چینایي او انګلیسي نښو په نازکه ډول حک شوي دي. کله چې لیبلونه ورکړل شي، دوه څرګند چای څښاک دي؛ کله چې لیبلونه پټ شي، دوه روڼ څښاک دي. کله چې تاسو د بوتل کیپ خلاصوئ او لومړۍ څچکه واخلئ، د اوږدې مودې څخه ورک شوی روڼ او خوږ چای د سپک یا ګڼ اولونګ چای د ذایقې سره راټولیږي، چې سمدلاسه بډایوالی راپیدا کوي، او ورو ورو اصليت ته راګرځي، شاید د ژوند ذایقه وي.

The Recognition

About the د برونز A' Design Award جایزه

China Qing د چای د څښاک بسته بندي د برونز A' Design Award جایزې ګټونکی دی، یوه ډېره ویاړلې پېژندنه چې غوره ډیزاینونو ته ورکول کېږي چې په خلاقیت، هوښیارۍ او زیرکتیا ځانګړي دي. د برونز ګټونکي ډېر ماهر او په حیرانوونکي ډول خلاقي آثار دي چې د خپلو ډیزاینرانو پراخ تجربه، تخیل او چارواکتیا تاییدوي. له China Qing د چای د څښاک بسته بندي څخه تمه کېږي چې یو ډېر ارزښتناک، ستایل شوی او ګران شی وي چې په پام وړ ډول مسلکي او نوښتګر دی. دا د برونز A' Design Award جایزې ګټونکی ډیزاین په هنر، ساینس، ډیزاین او ټیکنالوژۍ کې غوره کړنلارې یو ځای کوي او د جزیاتو ته د پاملرنې له امله غوره دی. China Qing د چای د څښاک بسته بندي اړتیاوې په ښکلي ډول پوره کوي، هیلو ته رسېږي، احساسات ځانته ملګري کوي او لیوالتیا راپاروي.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Oolong Tea is also known as Qing Tea in China. It is a kind of tea unique to China. The smooth and round tea bottle, white bottle cap and turquoise-orange bottle are engraved with the subtle Chinese and English marks of China Qing. The transparent bottle bottom shows two kinds of tea colors: Mild and Concentrated. When the labels are given, there are two explicit and elegant tea drinks; when the labels are hidden, there are two mysterious and limpid drinks.
Dimensions & Packaging
Bottle size: Diameter 60mm x Height 180mm
Single label size: Length 220mm x Width 60mm
Gift box size: Length 41mm x Width 26mm x Height 63mm
Tags
tea, packaging, Chinese, beverage, branding
Production Technology
PET polyester bottle cap and bottle body, partial spot color screen printing and laser engraving. Environmentally friendly art paper, spot color printing, partial hot silver process.
Design Challenge
China Qing was defined as a intellectual and minimalist style at the beginning of its creation, but most of the bottled tea in the market already has a stereotyped image, which requires more accurate creative extraction and visual expression to present a simple and refreshing design. Finally, after constant speculation and repeated practice, this effect was achieved.
Research
All the creative elements of China Qing strive to provide a new visual presentation method and more cultural integration for the market of similar products, further thinking about the phenomena existing in modern society, relying on the traditional tea culture, integrating into a new visual language and way of experience, and hoping to have new inspiration.
Inspiration
"Bodhi is fundamentally without any tree, the bright mirror is also not a stand. Fundamentally there is not a single thing, where could any dust be attracted?" This poem is from the "Bodhi Buddhist Hymn" of the Tang Dynasty in China. You can gently remove the label and faithfully keep the high light. The mild and concentrated fragrances are all in the artistic mood. These are the inspirations for China Qing.
Project Duration
The project started in May 2022 and completed on June 2020, Shanghai.
Operation Flow
Round and smooth bottle body, whilst exquisite to the touch. Delicate details of printing and laser engraving, reflect the strict quality requirements of brands and products. Removable labels provide consumers with a new experience and visual presentation, thereby deepening the memory of the product.
Team Members
Designer: Li Dingding
Image Credits
Designer: Li Dingding

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