Zhuojiu د شرابو بسته بندي by Shenzhen Jinjia New Smart-pkg Co., Ltd

Zhuojiu د شرابو بسته بندي by Shenzhen Jinjia New Smart-pkg Co., Ltd is a highly esteemed winner of the very prestigious 2023 د سرو زرو A' Design Award جایزه in د بسته‌بندۍ ډیزاین Competition Category.

سره زربسته‌بندي· 2023

Zhuojiu د شرابو بسته بندي

by Shenzhen Jinjia New Smart-pkg Co., Ltd

Client: Shenzhen Jinjia New Smartpackaging Co., Ltd

د سرو زرو A' Design Award جایزه Winner in بسته‌بندي Category

39,504

Verified Award Winner

Verify Award Status for #144458

View at A' Design Award Press Release Award Badge

Colors

The Design

About Zhuojiu د شرابو بسته بندي

ژوجیو د چینايي شرابو لپاره د بسته بندۍ ډیزاین دی. د بوتل بڼه له تبر څخه الهام اخیستل شوې، هغه شی چې له ځواک سره تړاو لري. بهرنی بکس له بیا کارول شوي لرگیو څخه پرې شوی او یو درز ښیي، لکه چې د تبر په واسطه چاود شوی وي. لوښی له ښیښې څخه جوړ شوی دی. په بکس یا بوتل باندې هیڅ چاپ نه دی شوی، او د محصول نوم د سکرو په واسطه کیندل شوی دی. بکس ۳۰۰ ملي متره لوړ، ۱۸۰ ملي متره اوږد او ۱۲۰ ملي متره پلن دی. بوتل ۱۸۰ ملي متره لوړ دی. لرگین بکس ساتل کیدای شي او وروسته د ښکلا د توکي په توگه بیا کارول کیدای شي.

The Recognition

About the د سرو زرو A' Design Award جایزه

Zhuojiu د شرابو بسته بندي د سرو زرو A' Design Award جایزې ګټونکی دی، یوه ډېره ویاړلې پېژندنه چې لومړي درجې، ځانګړو او غوره ډیزاینونو ته ورکول کېږي. د سرو زرو ګټونکي ډېر نوښتګر، لید لرونکي او ځلانده جوړښتونه دي چې د خپلو ډیزاینرانو نبوغ، حکمت او مهارت منعکس کوي. له Zhuojiu د شرابو بسته بندي څخه تمه کېږي چې یو ډېر ستایل شوی، رجحان جوړوونکی او یادګاري اختراع وي چې بې ساري ارزښت وړاندې کوي. دا د سرو زرو A' Design Award جایزې ګټونکی ډیزاین یو حیرانوونکی، محترم پروژه ده چې ډېره ګټه رسوي او د هنر، ساینس، ډیزاین او ټیکنالوژۍ حدود مخکې وړي. Zhuojiu د شرابو بسته بندي د هیلې شدید احساسات پیدا کوي، لېوالتیا راپاروي، خلاقیت هڅوي او موږ ځانته ملګري کوي.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: "Zhuo (Drinking)", whose original meaning is to pour and drink wine, is from the poem " Drinking Alone under the Moon" by the ancient Chinese poet Li Bai. Therefore, from the perspective of strength, concretized the thoughts and feelings of the image by skillfully integrating " hard" and "soft" into the axe and mountains and trees, so that people can imagine the flavor of this Chinese Liquor when they see this packaging of ethereal beauty at a glance.
Dimensions & Packaging: The box is 300mm high, 180mm long and 120mm wide. The bottle is 180 mm high
Tags: strength, ecology, hardness, wine
Production Technology: Product composition: The container is made of glass. The outer packaging is cut from raw wood. No printing process is used on boxes and bottles and the main product names are engraved with charcoal.
Design Challenge: In the early stage of this product, we had difficulty assembling waste wood into boxes. Later, this problem was solved by reaching an agreement with the wood factory.
Research: This project is based on the environmental protection concept of no process and no pollution. In this way, reuse the waste wood blocks and the products can be reused as ornament later.
Inspiration: The inspiration of the wine bottle shape comes from the "axe" that represents power, so use "power" as the design idea to express the spirit of Chinese Liquor Drinking. The appearance of the bottle is reminiscent of an axe. The box is made of wood with a crack split by the axe, thus expressing the fiery taste of the Chinese Liquor with rigidity and destructive power.
Project Duration: The project will be started in Shenzhen in March 2022, completed in August 2022, and exhibited in Shenzhen in August 2022.
Operation Flow: This project is designed and manufactured in China. The design, all detailed specifications and mass production of the product were completed within 12 months in China.
Team Members: Chairman: Huang Hua
General Manager: Yang Mingyu
Design Manager: Xie Yi
Designer: Cheng Tiansheng
three-dimensional: Ma Zhicheng